Lean Startup
Mini-Training
23/08/2013
“Lean Startup isn't about being cheap [but
is about] being less wasteful and still d...
2
3
4
5
Lean Startup
• 2007:
• Steve Blank & Eric Ries, … worked on how to
validate some business models for startups.
 It leads ...
Lean
• Lean = maximizing customer value while
minimizing waste
• Waste in a startup is …
… working on the wrong IDEA
7
Learn fast
8
9
Tool #1: Minimal Viable Product
10
Tool #2: Actionable metrics vs Vanity Metrics
• An actionable metric is one that ties specific and repeatable actions to
o...
Tool #3: Split Testing
• Or A/B Testing
12
Tool #4: Continuous Deployment
• « Software only produces value when it’s in
production. »"
Martin Fowler!
13
Tool #5: Pivot or Persevere
• Based on lessons learnt, pivot (= change ideas)
or persevere
• Difficulty is to identify whe...
Lean Design
• How many of you work in a Startup ?
• A startup is a « Group of individuals working on a
product or service ...
Create the right thing
16
MVP continuous delivery
17
18
References
• CercleAgile_LEANSTARTUP_11-07-2013.pdf
(from http://cercleagile.fr/)
• http://theleanstartup.com/
• http://ww...
Questions
• Any questions?
20
Find out more
• On https://techblog.betclicgroup.com/
21
About Betclic
• Betclic Everest Group, one of the world leaders in online gaming, has a unique portfolio
comprising variou...
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Mini-Training: Lean Startup

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Discover in a few slides what the concepts around Lean Startup and Lean Design

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Mini-Training: Lean Startup

  1. 1. Lean Startup Mini-Training 23/08/2013 “Lean Startup isn't about being cheap [but is about] being less wasteful and still doing things that are big.” Eric Riess
  2. 2. 2
  3. 3. 3
  4. 4. 4
  5. 5. 5
  6. 6. Lean Startup • 2007: • Steve Blank & Eric Ries, … worked on how to validate some business models for startups.  It leads to the Lean Startup movement. 6
  7. 7. Lean • Lean = maximizing customer value while minimizing waste • Waste in a startup is … … working on the wrong IDEA 7
  8. 8. Learn fast 8
  9. 9. 9
  10. 10. Tool #1: Minimal Viable Product 10
  11. 11. Tool #2: Actionable metrics vs Vanity Metrics • An actionable metric is one that ties specific and repeatable actions to observed results. • The opposite of actionable metrics are vanity metrics (like web hits or number of downloads) which only serve to document the current state of the product but offer no insight into how we got here or what to do next. 1. Focus on Macro effect and identify key metrics 2. Map metrics to actions 3. Create simple reports 11
  12. 12. Tool #3: Split Testing • Or A/B Testing 12
  13. 13. Tool #4: Continuous Deployment • « Software only produces value when it’s in production. »" Martin Fowler! 13
  14. 14. Tool #5: Pivot or Persevere • Based on lessons learnt, pivot (= change ideas) or persevere • Difficulty is to identify when to do it 14
  15. 15. Lean Design • How many of you work in a Startup ? • A startup is a « Group of individuals working on a product or service in uncertain conditions»! • Each team is sort of a startup… • Lean Design = Integrate Lean Startup, Customer Development, Lean Product Development in a large company 15
  16. 16. Create the right thing 16
  17. 17. MVP continuous delivery 17
  18. 18. 18
  19. 19. References • CercleAgile_LEANSTARTUP_11-07-2013.pdf (from http://cercleagile.fr/) • http://theleanstartup.com/ • http://www.startuplessonslearned.com/ 19
  20. 20. Questions • Any questions? 20
  21. 21. Find out more • On https://techblog.betclicgroup.com/ 21
  22. 22. About Betclic • Betclic Everest Group, one of the world leaders in online gaming, has a unique portfolio comprising various complementary international brands: Betclic, Everest Gaming, bet-at- home.com, Expekt… • Active in 100 countries with more than 12 million customers worldwide, the Group is committed to promoting secure and responsible gaming and is a member of several international professional associations including the EGBA (European Gaming and Betting Association) and the ESSA (European Sports Security Association). • Through our brands, Betclic Everest Group places expertise, technological know-how and security at the heart of our strategy to deliver an on-line gaming offer attuned to the passion of our players. 22
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