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SAP in-memory innovations makethe “New Way” a reality Columnar storage increases the In-memory allows amount of data that can be sophisticated calculations In-Memory stored in limited memory in real-time (compared to disk) In-memory processing Row Calculation gives more time for + Engine relatively slow updates Column to column data Database Column databases enable MPP optimized software enables Massively easier parallelization of linear performance scaling Parallel queries making sophisticated calculations Processing like allocations possible Row database fast transactional processing 6
Enabling IT AgilityHow Fast Can IT React on Change? – Empower Business PeopleHow can In-Memory help? In-Database Analytics No aggregates No MOLAP cubes External hierarchies No re-alignment runs Virtual structures only Stable performance traditional change management process 8
SAP HANA Development RoadmapProduct Strategy and Plan Vision SAP HANA Longer-Term 1.0 sp3 SAP HANA 1.0 SAP HANA Dec 2010 1.0 sp1, July 2011 sp2 RTC General (Ramp-up) Availability Next-gen Applications One Store for Data and In-Memory Analytics Capabilities SAP BW fully running on SAP HANA Analytics SAP HANA real-time operational analytics SAP HANA platform for in-memory apps SAP HANA only persistence layer ■ Industry and LOB Analytic Apps for SAP Business Suite Complete BI Suite with BI 4 runs on SAP HANA ■ Other purpose built apps SAP Business Suite optimized for in- Further optimization of BI 4 Suite for SAP memory computing Begin delivery of Baseline Reporting packages HANA SAP Business Suite begins move to SAP HANA Benefits Flexible real time analysis of Real-Time operational planning Reduced landscape complexity operations at non-aggregated and simulation capabilities: Value chain transformation level link to execution Primary persistence and optimized for SAP BW 10
Just Some of the New HANA-EnabledApplications for 2011SAP Cash and Liquidity Management: Allows companies to predict inbound andoutbound cash flows and risk management.Sales and Operations Planning: This application will enable sales and marketingdepartments to collaborate with operations and finance in order to evaluate theimpact of their strategies and make accurate predictions.Intelligent Payment Broker: This application will calculate financing options onopen invoices and will help determine which discounting terms should be offered onwhich invoices.Smart Meter Analytics: The software for intelligent electricity meters: With thisapplication utility companies can analyze smart meter readings to forecast demandand develop new products.SAP Trade Promotion Management : Improves the planning process and helpsdevelop accurate strategies for particular customers. 11
SAP ERP rapid-deployment solution for operationalreporting with SAP HANA™ softwareSolution to provide compelling SAP ERP operational analytics quickly and affordably Description An essential reporting software with fixed scope, predefined services at a predictable price with the flexibility for future extension. It provides a set of reports from the business area of sales, financial, shipping, procurement, and master data. SAP Current situation CRM Rapid Deployment Reactive business model and lack of business transparency Solution due to sub-optimal execution speed of the current ERP operational reporting solutionBusiness Models and Reports included: Value proposition Financial Reporting Provide flexible real time analytics, improve business Sales Reporting performance, strengthen competitive advantage, provide Procurement Reporting quick wins for business. Shipping Reporting Master Data Reporting Outcome opportunity Sales people’s efficiency is increased, plans are more accurate and reporting is more timely. 12