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The future

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  • 1. The future of Search Internet Expo 2010
  • 2. About me and KliKKi • CTO @KliKKi • Masters degree in Computer & Systems Science • Have been working with SEO the last 9 years (I am getting old ) BLOG: berntjohansson.com bernt.johansson76 MAIL: bernt@klikki.com www.facebook.com/bernt.johansson Find today's www.twitter.com/berntjohansson presentation here! www.slideshare.net/berntjohansson 13-Apr-10 Klikki 2
  • 3. About me and KliKKi • Nordic Internet Marketing Company • Offices in Helsinki, Stockholm and Piteå • Doing business in SEO, PPC, Analytics and Online Display. www.klikki.com facebook.com/klikkicom twitter.com/klikkicom 13-Apr-10 Klikki 3
  • 4. Search has changed a lot over the years.. Search has changed over the years... Or has it? 13-Apr-10 Klikki 4
  • 5. Search has changed a lotfirst "Search Engine" in 1990 The over the years.. 1990 2000 2010 13-Apr-10 Klikki 5
  • 6. How big was the Internet in 1993? Search has changed a lot over the years.. World Wide Web Wanderer 1990 2000 2010 13-Apr-10 Klikki 6
  • 7. Could we search the information on the Internet in 1993? Search has changed a lot over the years.. JumpStation 1990 2000 2010 World Wide Web Wanderer 13-Apr-10 Klikki 7
  • 8. We need to be able to search more than just headlines and titles in 1994 Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 8
  • 9. Some more known names popped up for the first time in 1994 Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 9
  • 10. In 1995 the big favorite in old times entered the scene Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 10
  • 11. 1996 spawned some more search providers Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 11
  • 12. "BackRub" changed it's name in 1997 Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 12
  • 13. Google inc. was founded in 1998 Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 13
  • 14. In 2000 Google Adwords was launched Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 14
  • 15. In 2004 Yahoo! Search was launched Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 15
  • 16. In 2005 MSN Search was launched and Google was busy… Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 16
  • 17. In 2006 Live Search came along and Google Book Search was launched Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 17
  • 18. In 2007, Search engines started changing their result pages Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 18
  • 19. In 2009 Bing was launched and "real time search" became a buzz.. Search has changed a lot over the years.. 1990 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 19
  • 20. And in 2010 … Search has changed a lot over the years.. 1990 ? 2000 2010 World Wide Web Wanderer JumpStation 13-Apr-10 Klikki 20
  • 21. And in 2010 … Search has changed a lot over the years.. - Search in new areas and applications 13-Apr-10
  • 22. And in 2010 … Search has changed a lot over the years.. - Augmented reality 13-Apr-10
  • 23. Search has changed a lot over the years.. 13-Apr-10
  • 24. Search has changed a lot over the years.. 13-Apr-10
  • 25. THANK YOU!