5 STRATEGIES TO TURBO CHARGE YOUR JOB SEARCH<br />By Bernie BorgesFaculty MemberPeople-OnTheGo<br />
<ul><li>Sound Check
Screen Check
If you cannot hear us</li></ul>   Make sure you dial the phone number that was provided to you in the same e-mail where th...
Managing Your <br />E-mail Inbox<br />Social Media<br />Facebook, LinkedIn, Twitter, Blogs, more!<br />Productivity in the...
The Monthly Public Webinarspeople-onthego.com/webinars<br />Time Management & Organization<br />Office Applications<br />C...
Today’s Agenda<br /><ul><li>Acquire the Mindset of a Triathlete
Social Networking Basics
Social Networking Advanced
Become an Entrepreneur in your Job Search
Good Enough Isn’t</li></ul>6<br />
Acquire the Mindset of a Triathlete<br />7<br />
Acquire the Mindset of a Triathlete<br />Set written goals <br />Get a coach<br />Accountability partner<br />Join clubs<b...
http://www.slideshare.net/opinionwatch/online-reputation-for-job-seekers-report-crosstab<br />9<br />
Your Job Search Is Your Job<br /><ul><li>Written plan
Goal Setting & Commitment
Daily Routine
Accountability coach
Measure Action Steps
Measure Progress
Weekly Reviews
Dedicated Workspace
Make Time for Exercise</li></ul>10<br />http://money.cnn.com/2010/07/30/news/economy/building_your_brand.fortune/index.htm...
Being Social Media Savvy Not Optional<br />11<br />
Are You a Digital Immigrant or Native?<br />12<br />
Are You Likable?<br />13<br />
Are You (Digitally) Invisible?<br />14<br />
Build/Strengthen Your Personal Brand<br />You are a Brand!<br />For What Do You Want to Be Known?<br />Comment on Relevant...
Set Up RSS Feed of Relevant Content<br />16<br />http://www.google.com/ig<br />
Professional & Social Credibility<br />Employers Hire Humans<br />Build your Personal Brand<br />Be Social<br />Share Phot...
Professional & Social Credibility<br />Own Your Name Online<br />Google<br />Social Networks<br />Website<br />Blog <br />...
Professional & Social Credibility<br />19<br />
Social Networking Basics<br />20<br />
Three Social Networking Requisites<br />Twitter<br />LinkedIn<br />Facebook<br />21<br />http://www.linkedin.com/in/bernie...
Google+<br />22<br />http://gplus.to/BernieBorges<br />
Other Social Networking Sites<br />Amazon<br />Boomer Authority<br />Quora<br />Slideshare<br />23<br />
LinkedIn Basics<br />100% Completed Profile<br />Give Recommendations<br />Ask for Recommendations<br />Update your Status...
Facebook Basics<br />100% Completed Profile<br />Paint a Clear Picture of YOU<br />Connect to Friends and Business Colleag...
Twitter Basics<br />100% Completed Profile w/Picture<br />Be Interesting<br />Share Links to Articles<br />Search/Find Lik...
Twitter Facts<br />27<br />
Social Networking Advanced<br />28<br />
LinkedIn Advanced<br />Add all current volunteer positions to profile<br />Add apps that differentiate you <br />Amazon Re...
LinkedIn Advanced<br />30<br />
LinkedIn Advanced<br />31<br />
LinkedIn Advanced<br />32<br />http://www.slideshare.net/bernbay/risk-mitigation-in-social-media-marketing<br />
LinkedIn Advanced<br />33<br />
LinkedIn Advanced<br />34<br />
LinkedIn Advanced<br />35<br />
LinkedIn Advanced<br />36<br />
LinkedIn Advanced<br />37<br />
LinkedIn Advanced Four Ways to Add Connections<br />38<br />1<br />
LinkedIn Advanced<br />39<br />
LinkedIn Advanced<br />40<br />2<br />
LinkedIn Advanced<br />41<br />3<br />
LinkedIn Advanced<br />42<br />4<br />
LinkedIn Advanced Connect to Influential People<br />43<br />
LinkedIn Advanced<br />44<br />Network Mining<br />Profile Mining<br />Company Mining<br />
LinkedIn Advanced<br />45<br />
LinkedIn Advanced<br />46<br />
LinkedIn Advanced<br />47<br />
LinkedIn Advanced<br />48<br />
LinkedIn Advanced<br />49<br />
LinkedIn Advanced<br />50<br />
LinkedIn Advanced<br />Network Mining<br />Company Mining<br />51<br />
LinkedIn Advanced<br />52<br />
LinkedIn Advanced<br />53<br />
LinkedIn Advanced<br />54<br />
LinkedIn Advanced<br />55<br />
LinkedIn Advanced Job Searching in LinkedIn<br />56<br />
LinkedIn Advanced<br />57<br />
LinkedIn Advanced<br />58<br />
LinkedIn Advanced<br />59<br />
LinkedIn Advanced<br />60<br />
LinkedIn Advanced<br />61<br />
LinkedIn Advanced<br />62<br />
LinkedIn Advanced<br />63<br />
LinkedIn Advanced<br />64<br />
LinkedIn Advanced<br />65<br />
LinkedIn Advanced<br />66<br />
LinkedIn Advanced<br />67<br />
LinkedIn Advanced<br />68<br />
LinkedIn Advanced<br />69<br />
LinkedIn Advanced<br />70<br />
LinkedIn Advanced<br />71<br />
LinkedIn Advanced<br />72<br />
LinkedIn Advanced<br />73<br />
LinkedIn Advanced<br />74<br />
LinkedIn Advanced<br />75<br />
LinkedIn Advanced<br />76<br />
LinkedIn Advanced<br />77<br />
LinkedIn Advanced<br />78<br />
LinkedIn Advanced<br />79<br />
LinkedIn Advanced<br />80<br />
LinkedIn Advanced<br />81<br />
Facebook Advanced<br />Build social credibility<br />82<br />Secure Vanity URL<br />http://www.facebook.com/bernie.borges<...
Facebook Advanced<br />Build Lists to Segment Your Connections<br />83<br />
Facebook Advanced<br />Send Messages of Interest to Lists<br />84<br />
Facebook Advanced<br />Follow Company Pages Daily<br />85<br />
Facebook Advanced<br />Record Video Messages<br />86<br />
Facebook Advanced<br />Review Privacy Settings<br />87<br />
Facebook Advanced<br />Review Privacy Settings<br />88<br />
Facebook Advanced<br />Review Photos in Your Profile<br />89<br />
Facebook Advanced<br />Advertise<br />90<br />
Facebook Advanced<br />Target Your Advertising<br />91<br />
Twitter Advanced<br />Schedule Tweets Daily<br />Use Twellow to Find People<br />Give Shoutouts and Retweets<br />Use Twit...
Twitter Advanced Schedule Tweets Daily<br />93<br />
Twitter Advanced                        Use Twellow to Find People to Follow<br />94<br />
Twitter Advanced                    Give Shoutouts & ReTweets/Engage<br />95<br />
Twitter Advanced<br />Use www.Search.Twitter.com for Research<br />96<br />
Twitter Advanced<br />Tweet From Mobile Devices<br />97<br />http://www.flickr.com/photos/yum9me/4763305262/<br />
Twitter Advanced<br />98<br />
<ul><li>Consider Mix of Demand & Supply
 Become a “Project Manager”
 Redefine Definition of “J O B”
 Become Opportunistic
 Monetize Your Passion
 Become a Content Publisher</li></ul>Be an Entrepreneur in YOUR CAREER<br />99<br />
Become a Blogger<br />
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Social Networking for Career Advancement

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A two part webinar series from People OnTheGo, facilitated by Bernie Borges.

Social networking and personal branding strategies for career minded professionals.

More than 30 actionable tips.

Webinar schedule available at http://www.people-onthego.com/ under Workshops.

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Social Networking for Career Advancement

  1. 1. 5 STRATEGIES TO TURBO CHARGE YOUR JOB SEARCH<br />By Bernie BorgesFaculty MemberPeople-OnTheGo<br />
  2. 2. <ul><li>Sound Check
  3. 3. Screen Check
  4. 4. If you cannot hear us</li></ul> Make sure you dial the phone number that was provided to you in the same e-mail where the web-conference login is.<br /><ul><li>Needing assistance?</li></ul> 1.800.263.6317<br />
  5. 5. Managing Your <br />E-mail Inbox<br />Social Media<br />Facebook, LinkedIn, Twitter, Blogs, more!<br />Productivity in the <br />Workplace<br />Getting organized<br />E-mail, electronic documents, papers<br />Managing priorities<br />to-do lists, information overload, time<br />Collaborating<br />Sharing information, publishing…<br />Using Office Applications<br />Creating compelling documents, collaborating<br />
  6. 6.
  7. 7. The Monthly Public Webinarspeople-onthego.com/webinars<br />Time Management & Organization<br />Office Applications<br />Collaboration &<br />Social Media<br />Business Writing<br />Career<br />Wellness<br />Executive/Faculty <br />And more!<br />
  8. 8. Today’s Agenda<br /><ul><li>Acquire the Mindset of a Triathlete
  9. 9. Social Networking Basics
  10. 10. Social Networking Advanced
  11. 11. Become an Entrepreneur in your Job Search
  12. 12. Good Enough Isn’t</li></ul>6<br />
  13. 13. Acquire the Mindset of a Triathlete<br />7<br />
  14. 14. Acquire the Mindset of a Triathlete<br />Set written goals <br />Get a coach<br />Accountability partner<br />Join clubs<br />Develop a routine<br />Work on your technique<br />Find educational resources<br />Make a commitment<br />8<br />
  15. 15. http://www.slideshare.net/opinionwatch/online-reputation-for-job-seekers-report-crosstab<br />9<br />
  16. 16. Your Job Search Is Your Job<br /><ul><li>Written plan
  17. 17. Goal Setting & Commitment
  18. 18. Daily Routine
  19. 19. Accountability coach
  20. 20. Measure Action Steps
  21. 21. Measure Progress
  22. 22. Weekly Reviews
  23. 23. Dedicated Workspace
  24. 24. Make Time for Exercise</li></ul>10<br />http://money.cnn.com/2010/07/30/news/economy/building_your_brand.fortune/index.htm<br />
  25. 25. Being Social Media Savvy Not Optional<br />11<br />
  26. 26. Are You a Digital Immigrant or Native?<br />12<br />
  27. 27. Are You Likable?<br />13<br />
  28. 28. Are You (Digitally) Invisible?<br />14<br />
  29. 29. Build/Strengthen Your Personal Brand<br />You are a Brand!<br />For What Do You Want to Be Known?<br />Comment on Relevant Blogs<br />Set up RSS Dashboard of Relevant Content<br />Share your Expertise<br />Be a Reliable Source of Content<br />Build your brand… and expand your career<br />15<br />http://money.cnn.com/2010/07/30/news/economy/building_your_brand.fortune/index.htm<br />
  30. 30. Set Up RSS Feed of Relevant Content<br />16<br />http://www.google.com/ig<br />
  31. 31. Professional & Social Credibility<br />Employers Hire Humans<br />Build your Personal Brand<br />Be Social<br />Share Photos<br />Share your Professional Expertise<br />Be Visible<br />Volunteer<br />Build Relationships<br />Be Human!<br />17<br />
  32. 32. Professional & Social Credibility<br />Own Your Name Online<br />Google<br />Social Networks<br />Website<br />Blog <br />18<br />Secure Vanity URLs<br />http://www.facebook.com/bernie.borges<br />http://www.linkedin.com/in/bernieborges<br />
  33. 33. Professional & Social Credibility<br />19<br />
  34. 34. Social Networking Basics<br />20<br />
  35. 35. Three Social Networking Requisites<br />Twitter<br />LinkedIn<br />Facebook<br />21<br />http://www.linkedin.com/in/bernieborges<br />http://twitter.com/berniebay<br />http://www.facebook.com/bernie.borges<br />
  36. 36. Google+<br />22<br />http://gplus.to/BernieBorges<br />
  37. 37. Other Social Networking Sites<br />Amazon<br />Boomer Authority<br />Quora<br />Slideshare<br />23<br />
  38. 38. LinkedIn Basics<br />100% Completed Profile<br />Give Recommendations<br />Ask for Recommendations<br />Update your Status Daily<br />Seek New Connections<br />Follow Companies of Interest<br />Join Groups<br />24<br />
  39. 39. Facebook Basics<br />100% Completed Profile<br />Paint a Clear Picture of YOU<br />Connect to Friends and Business Colleagues<br />Update your Status Daily<br />Be Social Daily<br />Seek New Connections<br />Follow Companies of Interest<br />Join Groups<br />25<br />Build Social Credibility! <br />
  40. 40. Twitter Basics<br />100% Completed Profile w/Picture<br />Be Interesting<br />Share Links to Articles<br />Search/Find Like Minded People<br />Update Your Status Multiple Times/Day<br />Follow Friends and Business Colleagues<br />Mix Professional with Social<br />Consider multiple Twitter profiles<br />26<br />
  41. 41. Twitter Facts<br />27<br />
  42. 42. Social Networking Advanced<br />28<br />
  43. 43. LinkedIn Advanced<br />Add all current volunteer positions to profile<br />Add apps that differentiate you <br />Amazon Reading List<br />Events, Slideshare, WordPress<br />Update your profile periodically<br />Seek new connections<br />Read connections digest<br />Read company updates <br />Conduct Polls<br />
  44. 44. LinkedIn Advanced<br />30<br />
  45. 45. LinkedIn Advanced<br />31<br />
  46. 46. LinkedIn Advanced<br />32<br />http://www.slideshare.net/bernbay/risk-mitigation-in-social-media-marketing<br />
  47. 47. LinkedIn Advanced<br />33<br />
  48. 48. LinkedIn Advanced<br />34<br />
  49. 49. LinkedIn Advanced<br />35<br />
  50. 50. LinkedIn Advanced<br />36<br />
  51. 51. LinkedIn Advanced<br />37<br />
  52. 52. LinkedIn Advanced Four Ways to Add Connections<br />38<br />1<br />
  53. 53. LinkedIn Advanced<br />39<br />
  54. 54. LinkedIn Advanced<br />40<br />2<br />
  55. 55. LinkedIn Advanced<br />41<br />3<br />
  56. 56. LinkedIn Advanced<br />42<br />4<br />
  57. 57. LinkedIn Advanced Connect to Influential People<br />43<br />
  58. 58. LinkedIn Advanced<br />44<br />Network Mining<br />Profile Mining<br />Company Mining<br />
  59. 59. LinkedIn Advanced<br />45<br />
  60. 60. LinkedIn Advanced<br />46<br />
  61. 61. LinkedIn Advanced<br />47<br />
  62. 62. LinkedIn Advanced<br />48<br />
  63. 63. LinkedIn Advanced<br />49<br />
  64. 64. LinkedIn Advanced<br />50<br />
  65. 65. LinkedIn Advanced<br />Network Mining<br />Company Mining<br />51<br />
  66. 66. LinkedIn Advanced<br />52<br />
  67. 67. LinkedIn Advanced<br />53<br />
  68. 68. LinkedIn Advanced<br />54<br />
  69. 69. LinkedIn Advanced<br />55<br />
  70. 70. LinkedIn Advanced Job Searching in LinkedIn<br />56<br />
  71. 71. LinkedIn Advanced<br />57<br />
  72. 72. LinkedIn Advanced<br />58<br />
  73. 73. LinkedIn Advanced<br />59<br />
  74. 74. LinkedIn Advanced<br />60<br />
  75. 75. LinkedIn Advanced<br />61<br />
  76. 76. LinkedIn Advanced<br />62<br />
  77. 77. LinkedIn Advanced<br />63<br />
  78. 78. LinkedIn Advanced<br />64<br />
  79. 79. LinkedIn Advanced<br />65<br />
  80. 80. LinkedIn Advanced<br />66<br />
  81. 81. LinkedIn Advanced<br />67<br />
  82. 82. LinkedIn Advanced<br />68<br />
  83. 83. LinkedIn Advanced<br />69<br />
  84. 84. LinkedIn Advanced<br />70<br />
  85. 85. LinkedIn Advanced<br />71<br />
  86. 86. LinkedIn Advanced<br />72<br />
  87. 87. LinkedIn Advanced<br />73<br />
  88. 88. LinkedIn Advanced<br />74<br />
  89. 89. LinkedIn Advanced<br />75<br />
  90. 90. LinkedIn Advanced<br />76<br />
  91. 91. LinkedIn Advanced<br />77<br />
  92. 92. LinkedIn Advanced<br />78<br />
  93. 93. LinkedIn Advanced<br />79<br />
  94. 94. LinkedIn Advanced<br />80<br />
  95. 95. LinkedIn Advanced<br />81<br />
  96. 96. Facebook Advanced<br />Build social credibility<br />82<br />Secure Vanity URL<br />http://www.facebook.com/bernie.borges<br />
  97. 97. Facebook Advanced<br />Build Lists to Segment Your Connections<br />83<br />
  98. 98. Facebook Advanced<br />Send Messages of Interest to Lists<br />84<br />
  99. 99. Facebook Advanced<br />Follow Company Pages Daily<br />85<br />
  100. 100. Facebook Advanced<br />Record Video Messages<br />86<br />
  101. 101. Facebook Advanced<br />Review Privacy Settings<br />87<br />
  102. 102. Facebook Advanced<br />Review Privacy Settings<br />88<br />
  103. 103. Facebook Advanced<br />Review Photos in Your Profile<br />89<br />
  104. 104. Facebook Advanced<br />Advertise<br />90<br />
  105. 105. Facebook Advanced<br />Target Your Advertising<br />91<br />
  106. 106. Twitter Advanced<br />Schedule Tweets Daily<br />Use Twellow to Find People<br />Give Shoutouts and Retweets<br />Use Twitter Search <br />Share Other’s Content<br />Share Your Content<br />Use & Study Hashtags<br />Set up Columns for Keywords/People to Follow<br />Consider Multiple Twitter Accounts<br />92<br />
  107. 107. Twitter Advanced Schedule Tweets Daily<br />93<br />
  108. 108. Twitter Advanced Use Twellow to Find People to Follow<br />94<br />
  109. 109. Twitter Advanced Give Shoutouts & ReTweets/Engage<br />95<br />
  110. 110. Twitter Advanced<br />Use www.Search.Twitter.com for Research<br />96<br />
  111. 111. Twitter Advanced<br />Tweet From Mobile Devices<br />97<br />http://www.flickr.com/photos/yum9me/4763305262/<br />
  112. 112. Twitter Advanced<br />98<br />
  113. 113. <ul><li>Consider Mix of Demand & Supply
  114. 114. Become a “Project Manager”
  115. 115. Redefine Definition of “J O B”
  116. 116. Become Opportunistic
  117. 117. Monetize Your Passion
  118. 118. Become a Content Publisher</li></ul>Be an Entrepreneur in YOUR CAREER<br />99<br />
  119. 119. Become a Blogger<br />
  120. 120. Be an Entrepreneur in Job Search<br />101<br />Become an Affiliate Marketer<br />
  121. 121. Be an Entrepreneur in Job Search<br />
  122. 122. Be an Entrepreneur in Job Search<br />
  123. 123. Be an Entrepreneur in Job Search<br />
  124. 124. 105<br />
  125. 125. Be an Entrepreneur in Job Search<br />106<br />
  126. 126. 107<br />
  127. 127. Using Brainshark to Promote Content<br />
  128. 128. Be an Entrepreneur in Job Search<br />109<br />
  129. 129. Build Your Personal Brand<br />Share your Expertise<br />Volunteer<br />Coach<br />Speak<br />Promote Others<br />Always Build Relationships<br />Launch blog/website in your name<br />110<br />www.bernieborges.com<br />
  130. 130. Build Your Personal Brand<br />111<br />
  131. 131. Build Your Personal Brand<br />112<br />
  132. 132. Become a Publisher of Content<br />Commit to at least two content assets<br />Book<br />Blog<br />Video<br />White Papers<br />Podcast Show<br />113<br />
  133. 133. <ul><li>Think Like a Triathlete
  134. 134. Be Who You Aspire to Be
  135. 135. Get Outside Your Comfort Zone
  136. 136. Be a Content Producer
  137. 137. Always be Networking
  138. 138. Measure Everything You Do</li></ul>Good Enough Isn’t<br />114<br />
  139. 139. Connect with Bernie Borges<br />Twitter: <br />http://twitter.com/#!/berniebay<br />http://twitter.com/#!/berniesnjs<br />LinkedIn: http://www.linkedin.com/in/bernieborges<br />Facebook: http://www.facebook.com/bernie.borges<br />Subscribe to my blogs http://www.findandconvert.com/bloghttp://www.bernieborges.com/blog<br />YouTube http://www.youtube.com/user/bernbaybb<br />115<br />
  140. 140. Social Networking for Job Seekers<br />Training video available online at:<br />www.bernieborges.com/shop<br />116<br />
  141. 141. Additional Workshops In the Same Trackpeople-onthego.com/webinars<br />Social Networking for Career Development<br />October 21, 2011 9:30 am to 11am Pacific<br />October 28, 2011 9:30 am to 11am Pacific<br />
  142. 142. Your feedback is greatly appreciated<br />
  143. 143. Connect with our learning community<br />Complimentary Lunch & Learn Webinarshttp://www.people-onthego.com/free-webinars<br />Less-is-more bloghttp://www.people-onthego.com/click on less-is-more blog<br />Join our “Accomplishing more with less” groups on Facebook and LinkedIn and connect with me on Twitter (@pierrekhawand)<br />Good Luck!<br />August 19, 2011<br />© 2007 People-OnTheGo | All Rights Reserved<br />119<br />
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