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Slides For Streegames Conference Edited Version



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  • The Olympics have the potential to provide a huge boost to the regeneration of Newham and we will be working hard to maximise the opportunities for local people. Our ambition is for the 2012 Olympic Games to be remembered not just for providing a spectacular, world-class sporting festival but also for bringing long-lasting benefits to the people of East and South East London My intention today Basic outline of the relevant parts of the Games Local issues and challenges Our emerging strategy And how we hope you will get involved


  • 1. Using Sport and 2012 to regenerate Newham Fiona Miley London Borough of Newham
  • 2. Newham
  • 3. Newham
    • Population: 243,891 rising to 300,000+
    • Ethnicity: 60% non-White
    • Age: 42% under 25, over 50% under 30 years old
    • Health: Male life expectancy in Newham 73 years, Westminster 80 years
    • Employment: 41% of population economically inactive
    • Poverty: 64% of Newham’s children live in poverty
    • 49% of Newham’s residents do not own a car
    • Education: 50% A-C at GCSE, 53% nationally
  • 4. Sport and Culture
    • Connecting with our Community
      • Making young people stakeholders
    • Tackling crime and ASB
      • Through crime diversion activities
    • Improving educational attainment
      • Through whole life learning
    • Developing healthy & active communities
      • By combating barriers to participation
    • Regenerating our Borough
      • Through social and physical regeneration
    • Having Fun!
  • 5. Agreeing Youth Diversion Priorities
    • Political Commitment, led by Mayor
    • Community Strategy
    • Innovative, prepared to take risks
    • Programmes devised across service units:
      • Culture
      • Youth Offending Team
      • Community Education
      • Crime and Anti-Social Behaviour
    • Local Strategic Partnership approval
  • 6. Estate Based Sports
    • Youth Justice Board identify tackling boredom and alienation as key to reducing youth crime
    • Estate based sports:
      • 190 hours of free sport every week
      • 66% of participants from low income groups
      • 95% young people say the sessions give them a “buzz”
      • British Transport Police now a funding partner
      • Involvement of NGB’s eg; Amateur Boxing Association & FA
    • Vast majority live less than 10 minutes walk from sessions
    • Reward regular participants with coaching courses, leading to employment and running sessions
    • 72% think recent sport and culture have made Newham a safer place to live
  • 7. 2006-2012 Priorities
    • Connection through consultation and involvement of local people
    • Education and employment opportunities taken up locally
    • Health through:
      • more active people
      • explosion in sports clubs, volunteers, participation
    • Continued impact on youth Crime
    • Sustainable Regeneration :
      • Venues and infrastructure secured
      • Plan to change local facilities to complement step change
    • Talent – opportunity for talent, challenge to agencies not currently engaging
  • 8. Ingredients for Success
    • Member / Political Support
    • Relevant for young people
    • Strong community delivery partners
    • Culture part of approach to tackle community priorities
    • Partnership with Youth Offending Team
    • Work with External Partners
    • Innovative marketing
    • Investment in impact research - Gold Cards / Ecotec
    • Money:
      • £1m per annum, but challenged existing funding and mainstreamed
      • Not for sport but for the impact on crime
    • Olympics
  • 9. “ This is all great for Newham….
    • … but how is it relevant for us”
    • None of the 10 ingredients for success are unique to Newham
    • Grab the chance, build partnerships
    • Don’t wait for others to fund & deliver for you
  • 10.