#Pill size affects sales

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#Pill size affects sales

  1. 1. http://www.bentsai.com/2013/11/pill-size-affects-sales.html
  2. 2. #Singapore., #BlackMores., I have a wide throat. Yet I find it difficult to swallow #BlackMores., pills as they aretoo big in size. Would that lead to an unpleasant customer experience and increased safety risk ofcustomer choking on the pills that may result in #BlackMores., company reputation damage? Would you prefer taking a small pill with the dosage strength of a large pill? Answer: Yes! What if #BlackMores., were to manufacture pills which are half of the current size and you have to take two pills instead of one, would that affect your choice of supplement? Answer: I definitely go for the smaller pill size. Would a mini pill attract female customers? Answer: Yes! It would open up a new market segment > Females that hate large pill size.   #BlackMoresSingapore., #MySuggestionForImprovements., #pharmaceutical., #retail., #Singapore.

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