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Marketingnoncredit

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    Marketingnoncredit Marketingnoncredit Presentation Transcript

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    • Branding
      • http://www.slideshare.net/adamkmiec/branding-101-presentation
    • "Branding Only Works on Cattle,"
      • http://www.marketingpower.com/ResourceLibrary/Pages/Marketing%20Matters/MarketingMattersNewsletter101308/Brands_are_Dead_Transitioning_From_Brands_to_Behaviors.aspx
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    • The Customer experience
      • The sum of all experiences a customer has with a supplier of goods or services, over the duration of their relationship with that supplier.
    • The Experience Economy:
      • Work Is Theater & Every Business a Stage
      • http://www.amazon.com/Experience-Economy-Theater-Every-Business/dp/0875848192/ref=sr_1_3?ie=UTF8&s=books&qid=1271705894&sr=8-3
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    • “ As a venture capitalist, I have to listen to hundreds of entrepreneurs pitch their companies. Most of these pitches are crap!!!
              • Guy Kawasaki
    • The Art of Pitching Ideas
      • Problem
      • Your solution
      • Business model
      • Underlying magic/technology
      • Marketing and sales
      • Competition
      • Team
      • Projections and milestones
      • Status and timeline
      • Summary and call to action
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    • Get in their HEADS
      • TALK TO THE MARKET
      • http://www.ustream.tv/recorded/4118856
      • 2535
      • 2806-28.29
    • The Paradox of Choice - Why More Is Less
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    • IF YOUR PRODUCT SUCKS SOCIAL MEDIA WON’T FIX IT
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    • Niche thyself
      • http://www.youtube.com/watch?v=PHhfDkLrOpA
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    • Passive vs. Active
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    • Newsletters
      • Send a regular scheduled communication
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    • How to Engage and what to use
      • http://www.slideshare.net/101ayman/a-cmos-guide-to-the-social-media-landscape
      • http://www.slideshare.net/wendymaynard/social-media-bootcampportland
      • http://www.slideshare.net/OptimalResume/marketing-your-social-media-presence