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  • 1.  
  • 2.
    • http://www.youtube.com/watch?v=obGIbsOfdL0
    • http://www.youtube.com/watch?v=L29BCQFfqVo
  • 3. The Usage Lifecycle
  • 4.  
  • 5.  
  • 6.  
  • 7.  
  • 8.  
  • 9.  
  • 10.  
  • 11.  
  • 12.  
  • 13.  
  • 14.  
  • 15.  
  • 16.  
  • 17.
    • http://www.infographicsshowcase.com/wp-content/uploads/2010/04/my-digital-life-2.jpg
  • 18. BASED OFF INTERUPTION
  • 19.  
  • 20. So What's the Big Deal
  • 21.  
  • 22.  
  • 23.  
  • 24.  
  • 25.  
  • 26.  
  • 27.  
  • 28.  
  • 29. Is Social Media A Fad
    • http://www.youtube.com/watch?v=ypmfs3z8esI&feature=related
    • http://www.bitrebels.com/geek/social-media-a-fad-amazing-stats-reveal-answer/
  • 30.
    • http://www.slideshare.net/willgray/101-ways-to-use-social-media-3606342
  • 31. DEMOGRAPHICS
  • 32.  
  • 33.  
  • 34.   One third of U.S. teens text 100 times a day http://www.reuters.com/article/idUSTRE63J0K220100420
  • 35.
    • http://www.youtube.com/watch?v=pT4EbM7dCMs
  • 36.  
  • 37.  
  • 38.  
  • 39. Fastest Growing Demographic on Facebook : Women Over 55
    • http://www.insidefacebook.com/2009/02/02/fastest-growing-demographic-on-facebook-women-over-55
  • 40.  
  • 41. Only 2 years ago, employers spent
    • about $30 billion on advertising, career fairs, and headhunters with about $8.5 billion of that spent on newspaper, job board, and other forms of recruitment advertising.
  • 42.
    • As the recession hit in 2008 and 2009, the total spending on recruitment advertising dropped by about two-thirds to about $3.5 billion:
  • 43.  
  • 44.  
  • 45. What is Twitter?
    • “ Twitter is instant messaging made available to the public” Hugh Hewitt
    http://www.youtube.com/watch?v=ddO9idmax0o
  • 46. How to create a bio
    • http://www.personalbrandingblog.com/18-sources-of-personal-branding-credibility/
  • 47.  
  • 48. Here’s why Twitter is one of the best social media platforms for listening:
    • Real-time results. We’ve all heard examples of how breaking news spreads immediately on Twitter. Because of Twitter’s real-time search engine, you can get a quick pulse of public opinion.
    • Wide reach. Twitter is useful to many different types and sizes of businesses.
    • Direct feedback. You hear what people are saying as they say it.
  • 49.
    • http://www.vimeo.com/2356559
    • Tweetgrid.com
  • 50. Twitter
    • mark each tweet with a hashtag (#) denoting that you are associating it with that chat or topic.
    • Why Tweet?
    • Be seen as an expert
    • Connect with other experts and resources
    • Do real time research
    • Nurture relationships with other industry leaders
    • Own your niche
    • -Maria Elena Duron
  • 51.
    • Twitter data: 105M reg user, 180M unique visitors/mo, but 75% traffic outside of twitter.com > those are beautiful stats!
  • 52.  
  • 53.  
  • 54.
    • Twitter is fast becoming a ‘search engine for conversations’
            • Penny Power
  • 55.  
  • 56.  
  • 57.  
  • 58.  
  • 59.  
  • 60.  
  • 61. Text Messaging and Chat Abbreviations
    • A Guide to Understanding Text Messages, Chat Acronyms, and Twitter Messages
    • http://www.webopedia.com/quick_ref/textmessageabbreviations.asp
  • 62. Twitter trumps New York Times, Wall Street Journal
    • In April, according to Compete, Twitter drew 19.4 million unique visitors
    • NYTimes.com drew 15.6 million
    • WSJ.com drew 12.2 million
  • 63. Twitter Short List
    • Who should we follow
    • www.twellow.com
    • http://listorious.com/
    • Making long URLs usable!
    • TinyURL.com
    • Set up Twitter on a schedule
    • www.Tweetlater.com
    • I’m searching for information
    • www.twendz.com
    • Create a Custom Background
    • http://www.mytweetspace.com/
  • 64. Twitter
    • Giving away access to information rewards the giver by building followers.
  • 65.
    • The more followers, the more information comes to the giver to distribute
    • which in turn builds more followers
      • Rosabeth Moss Kanter
  • 66. Ways to Increase your Twitter Followers
    • Target Power Tweeters
    • Tweet o Clock lets you know the best time to contact a particular Tweeter and displays their most active timeframes – http:// tweetoclock.com
    • Utilise Good Karma
    • Tweet Deck allows you to create and manage Twitter lists. You can easily create a list of people who you want to monitor that week in order to reply to any cries for help – http:// www.tweetdeck.com
    • Tweet During Rush Hour
    • However, the most active hour for people engaging in the twittersphere is between 1pm and 2pm every day
  • 67.
    • Follow Other People
    • Who Should I Follow analyses your Twitter profile based on Bio, existing friends and Tweets and then generates a list of recommended people you should follow. You can alter the list based on location and popularity – http:// www.whoshouldifollow.com
    • Interact with your Followers
    • Tweet Beep is a very effective tool that sends you alerts for a range of specified keywords. This will ensure you never miss an opportunity to join or reply to a conversation - http:// tweetbeep.com /
    • Be a Resource
    • Twit Doc allows you to upload a document, image or video and share it across Twitter – http:// www.twitdoc.com /
    • Follow other People with the same Interest
    • Twitterrel allows you to find people who have a similar interest as you – http:// www.twitterel.com
    • Make people Aware
    • Put links to your Twitter profile everywhere. Link it on your blog, Facebook Fan Page, email signature, and everywhere else you have a presence online.
  • 68.
    •   Utilise the Hash Tag
    • Twit Scoop displays in real-time the words which are buzzing right now on twitter so take advantage and utilise the hash key for relevant trending topics – http:// www.twitscoop.com /
    • Get Retweeted
    • ReTweet Radar puts together a cloud of terms that are currently being retweeted, ranks most retweeted users of Twitter and ranks the links that are being retweeted. If a topic close to your industry is a tending topic to retweet, get involved in the action – http:// www.retweetradar.com /
  • 69. RSS Feed http:// www.youtube.com/results?search_type =& search_query = rss+in+plain+english&aq =2&oq= rss
  • 70. What is a Blog?
    • is a type of website , with regular entries of commentary, descriptions of events, or other material such as graphics or video.
  • 71. http://www.tinkernut.com/archives/1793
  • 72. Huffingtonpost.com
  • 73.
    • www.alltop.com
    • Read 600 Popular Magazines Online for Free! – Maggwire
    • http:// www.youtube.com/watch?v =Or3qv7esFcU&feature= player_embedded #
  • 74.  
  • 75.  
  • 76.  
  • 77.  
  • 78.  
  • 79.
    • http://www.allfacebook.com/2009/12/facebook-privacy-new/
  • 80. Display all your social profiles and other online activities in one place.
    • http://chi.mp/
  • 81.  
  • 82.  
  • 83.  
  • 84. Are you looking to embed your social business card in your website or your email signature
    • http://www.retaggr.com/
  • 85.  
  • 86. Sales is about connecting with the customer
    • creating real value
    • and solving their problems
    • I don’t think sales is just about the pitch.
  • 87.
    • http://www.slideshare.net/avarry/digital-natives-presentation-3685513
    • http://ow.ly/1x9KZ
    • http://www.slideshare.net/fokuss/twitter-power-primer-3958931
    • http://www.slideshare.net/HubSpot/small-business-guide-to-social-media-marketing?from=ss_embed

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