Bournemouth Uni | Digital PR

Social Media | Landscape

Social Media | Landscape

Social Media | Social Networks

Social Media | Blog Platforms

Social Media | RSS & Blog Readers

Social Media | Blog Conversations

Social Media | Video

Social Media | Photos

Social Media | Social Bookmarking

Social Media | Twitter

Social Media | What is Twitter?
• Microblogging = 140
character long status
updates
• ‘Follow’ other people
to see what they are
doing or interested in
• Search for ‘Twitter in
Plain English’

Social Media | Twitter

Social Media | Search.twitter.com

Skittles | Integrated Social Media Campaign

Skittles | Wikipedia

Skittles | Facebook

Skittles | YouTube

Skittles | Flickr

Skittles | Twitter

“More companies
should learn: It's
not about them, but
about what their
customers are
saying about
them.”

Skittles | But it can backfire

Twestival | Social media for social good
www.twestival.com

Twestival | Tweet. Meet. Give.
On 12 February 2009, 202
cities around the world
held Twestivals, bringing
together the Twitter
community for an evening
of fun and to raise money
and awareness for charity:
water.

Twestival | Global Events

Twestival | The Events

Twestival | Funds & Awareness Raising

Twestival | Results
=

Twestival | Measurement

Social Media | Lessons To Learn

Social Media | Listen

Social Media | Learn

Social Media | Share

Social Media | Dive in!

Connect with me | Ben Matthews
www.twitter.com/benrmatthews
www.puddingrelations.com
Ben.Matthews@HotwirePR.com