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Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
Bournemouth Uni | Digital PR
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Bournemouth Uni | Digital PR

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A presentation on Digital PR given at the University of Bournemouth in March 2009.

A presentation on Digital PR given at the University of Bournemouth in March 2009.

Published in: Education, Technology, Business
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Transcript

  • 1. Bournemouth Uni | Digital PR
  • 2. Social Media | Landscape
  • 3. Social Media | Landscape
  • 4. Social Media | Social Networks
  • 5. Social Media | Blog Platforms
  • 6. Social Media | RSS & Blog Readers
  • 7. Social Media | Blog Conversations
  • 8. Social Media | Video
  • 9. Social Media | Photos
  • 10. Social Media | Social Bookmarking
  • 11. Social Media | Twitter
  • 12. Social Media | What is Twitter? • Microblogging = 140 character long status updates • ‘Follow’ other people to see what they are doing or interested in • Search for ‘Twitter in Plain English’
  • 13. Social Media | Twitter
  • 14. Social Media | Search.twitter.com
  • 15. Skittles | Integrated Social Media Campaign
  • 16. Skittles | Wikipedia
  • 17. Skittles | Facebook
  • 18. Skittles | YouTube
  • 19. Skittles | Flickr
  • 20. Skittles | Twitter
  • 21. “More companies should learn: It's not about them, but about what their customers are saying about them.”
  • 22. Skittles | But it can backfire
  • 23. Twestival | Social media for social good www.twestival.com
  • 24. Twestival | Tweet. Meet. Give. On 12 February 2009, 202 cities around the world held Twestivals, bringing together the Twitter community for an evening of fun and to raise money and awareness for charity: water.
  • 25. Twestival | Global Events
  • 26. Twestival | The Events
  • 27. Twestival | Funds & Awareness Raising
  • 28. Twestival | Results =
  • 29. Twestival | Measurement
  • 30. Social Media | Lessons To Learn
  • 31. Social Media | Listen
  • 32. Social Media | Learn
  • 33. Social Media | Share
  • 34. Social Media | Dive in!
  • 35. Connect with me | Ben Matthews www.twitter.com/benrmatthews www.puddingrelations.com Ben.Matthews@HotwirePR.com

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