0
Why the CENTURY 21®System ?Century 21 Family Realty                           © 2011 Century 21 Real Estate LLC. All right...
Our Brand Value PropositionWe are a   strong, vibrant and global real estate family.We strive every day to deliver unsurpa...
How the CENTURY 21® System helps you achieve your   goals                           Brand Awareness  Value Added Services ...
Brand Awareness                  © 2011 Century 21 Real Estate LLC. All rights reserved.
The CENTURY 21 Global Footprint  Operating in 72 Countries and Territories. 8,000 Offices and 120,000 Sales Associates Int...
CENTURY 21® Brand -           Recognition, Awareness, Preference!                                                         ...
Real Estate Industry Visibility               Events                                           Advertising                ...
National Advertising                       © 2011 Century 21 Real Estate LLC. All rights reserved.
© 2011 Century 21 Real Estate LLC. All rights reserved.
Television and Online Advertising                              © 2011 Century 21 Real Estate LLC. All rights reserved.
National Radio Advertising                             © 2011 Century 21 Real Estate LLC. All rights reserved.
Online Presence                  © 2011 Century 21 Real Estate LLC. All rights reserved.
Search Engine Marketing  What does Search Engine Marketing (SEM) do?                        • Drives more traffic to your ...
Online Banner Ads                    © 2011 Century 21 Real Estate LLC. All rights reserved.
A Powerful Web Presence We feature all of our listings on many of the Internet’s most visited real estate websites through...
A Powerful Web Presence – 500+Websites!ALALALAL     Alabama Web Page     Classified Ad Network     Montgomery Homes for Sa...
CENTURY 21 ® Social Media                            © 2011 Century 21 Real Estate LLC. All rights reserved.
C21 Tools & System                     © 2011 Century 21 Real Estate LLC. All rights reserved.
C21 Campaign Center                       Templates to Build                      Your Local Campaign                     ...
Preferred Client Club  Welcome Card                   Personalized Spring and Fall Postcards                         Perso...
FREE…Drip emails, eGreetings, eNewsletters                              © 2011 Century 21 Real Estate LLC. All rights rese...
C21 Print Materials                      © 2011 Century 21 Real Estate LLC. All rights reserved.
The CENTURY 21 Smart Phone Apps        New Mobile App allows consumers to search all        IDX listings, and is available...
Century21.com - World Class Website                                               More than 2                             ...
FREE Personalized Website (My C21)•   A program that creates high quality websites :–   Created and Hosted at no-cost to s...
The CENTURY 21 LeadRouter™Product                            2. LeadRouter                     3. Agent                   ...
The Golden RulerKeeping You Informed     Online Marketing Summary Our exclusive "Golden Ruler" tool is a listing measureme...
The Golden Ruler                        Reports                     Comparisons ChartsAnalysis                       © 201...
21Online.com               © 2011 Century 21 Real Estate LLC. All rights reserved.
Connect to the Best Referral Agency                             © 2011 Century 21 Real Estate LLC. All rights reserved.
Award Winning Training                         © 2011 Century 21 Real Estate LLC. All rights reserved.
Award Winning Learning for All       Associates*New Agents         Experienced Agents                    Brokers & Manager...
Certification Learning TracksEach of these professional development programs is a guide to greater prosperity!All  Grow Yo...
State-of-the-Art Learning Resources  Join us!                                       ontinuing  Social Media Training   E x...
Awards & RecognitionPrograms                       © 2011 Century 21 Real Estate LLC. All rights reserved.
International Awards and Events                                             36                                  © 2011 Cen...
Individual Producer & Team Awards    Masters Ruby Producer    Masters Emerald Producer    Masters Diamond Producer    ...
National Convention   San Antonio, Texas   San Diego, California    Las Vegas, Nevada      Orlando, Florida               ...
Top Agent Retreat (previous destinations)Nassau, Bahamas       Waikoloa, Hawaii       Hollywood, Florida Chicago, Illinois...
Business Benefits                © 2011 Century 21 Real Estate LLC. All rights reserved.
National Discounts                     © 2011 Century 21 Real Estate LLC. All rights reserved.
FREE Listing Distribution Partners                             © 2011 Century 21 Real Estate LLC. All rights reserved.
Wireless / Telecommunications•16% off rates   •   17% off     •   20% off      •        10% off•Up to 25% off       rates ...
UPROMISE•   Affinity partner since 2001•   10 million members     – The single largest contribution available to these    ...
®CENTURY 21 SystemsValue Added Services                       © 2011 Century 21 Real Estate LLC. All rights reserved.
Additional Real Estate Services                              © 2011 Century 21 Real Estate LLC. All rights reserved.
Community Involvement                        © 2011 Century 21 Real Estate LLC. All rights reserved.
Giving Back To The Community                                                                                              ...
CENTURY 21 (Office Name)Management and Office TeamYour personal support staff!                               © 2011 Centur...
Management                                                             Name                                               ...
Office Team                                                               •   # of Sales Associates                       ...
Results            •    <List your Awards>            •    <List your Accomplishments>            •    <List your Growth> ...
Summary    •    Why CENTURY 21 <Company Name> ?    •    The power of the team to get the job done.    •    The power of th...
Transitioning into the CENTURY 21®SystemRest assured that we will help you in your transition with yourbusiness and your a...
Thank You!             © 2011 Century 21 Real Estate LLC. All rights reserved.
Upcoming SlideShare
Loading in...5
×

The Century 21 System

1,560

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,560
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
16
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • Welcome to CENTURY 21 (Company Name)! We are thrilled to be here and to have you as a part of our family. We are very excited to show you the power of the CENTURY 21 System and what this company can do for you. Now let’s take a look at what makes us The Gold Standard.
  • Read and add emphasis on bolded words: We are a strong, vibrant and global real estate family. We strive every day to deliver unsurpassed market intelligence and insights , and use our strengths to help you successfully buy and sell real estate. We embrace your goals and are committed to achieving them. Our network is your edge: 72 countries, 8,000 offices and over 120,000 agents strong Every member of Century 21 lives and breathes this commitment – to you, to ourselves and to every client we work with. Because at Century 21 – we are The Gold Standard
  • The CENTURY 21 System is robust and multifaceted, each piece of the system is designed to help you achieve your goals. All of these programs and features are here to help you achieve your ultimate goal: Market Share, profitability and personal growth. Let’s take a few minutes to look at each of the categories: Brand Awareness Awards and Recognition Industry Leading Marketing Award Winning Training Technology Business Benefits
  • We will begin with Brand Awareness. Brand Awareness is critical to any businesses success. If the consumer doesn’t know you, they aren’t going to do business with you. Century 21 has the highest brand awareness of any other real estate brand!
  • Century21 truly has a global footprint With more than 121,000 brokers and sales associates in 72 countries and territories worldwide and over 7700 offices, Century21 offices can be found on 5 continents ( and we are currently in talks with some entrepreneurial penguins in Antarctica – so stay tuned. This is a joke- only say it if you feel comfortable. ) This global network offers a world of opportunity for you to expand your scope of business.
  • When it comes to real estate brands simply put the Century 21 brand is the most recognized brand in the industry. As in previous years, consumers in 2010 continued to identify CENTURY 21 ® as “the most recognized name in real estate.” Forty-one percent of adults surveyed singled out CENTURY 21 as the most well-known brand, with the nearest competitor (RE/MAX) trailing by a substantial 7 percentage points . In 2010 , the CENTURY 21 ® System continued to maintain the highest brand awareness level when compared with any other real estate organization surveyed; a trend we have upheld since 1999. CENTURY 21 ® continues to remain one of the top agencies on Future Consideration in 2010. CENTURY 21 ® continues to remain one of the top recommended agencies in “Likelihood to Recommend” for 2010
  • A significant focus of our efforts this year will be to increase our presence at industry events. We know that our agents are Bolder, Faster and Smarter and we want to make sure the rest of the Industry gets the message. You will see us at: Agent Reboot where we are a National Gold Sponsor and Agent Connect where we are a Platinum Sponsor to You will see us in print advertising as well; Realtor magazine, Inman News and a stronger presence on Realtor.com
  • The new “ CENTURY 21® Agents: Smarter. Bolder. Faster. ” marketing campaign revolutionizes our brand like never before. The inspiration for the campaign is the confidence, attitude, energy and devotion of the CENTURY 21 agent.
  • The 2011 Advertising plan integrates all forms of media to drive the repositioning of the brand and raise our industry image through the confident tone of our Smarter, Bolder. Faster. campaign. National + local + industry promotion including: Television Advertising Online pre-roll videos and display advertising Radio advertising Industry print ads High visibility at industry events Mobile advertising Social media advertising
  • In addition to our television buy our commercials will also run on various websites in a pre-roll format. Prior to watching video content CENTURY 21 commercials will be served up to viewers. Yahoo Real Estate, New York Daily News etc. are a sampling of the websites we will advertise on.
  • But it doesn’t stop there! We have also purchased prime “Drive-time” spots to include National Radio Advertising.
  •   Let’s talk about our Online Presence. CENTURY 21 ® online marketing programs are designed to capture more qualified consumer leads to help close more sides of business, earn more revenue and increase market share.
  • Search engine marketing , (SEM), is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of, paid placement, contextual advertising, and paid inclusion. We purchase: Brand, Generic, and Regional terms The CENTURY 21 National Marketing team currently bidding on over 175,000 keywords
  • Although we have shifted dollars to television this does not mean we are cutting back on our digital strategy. Consumers are engaged in all kinds of media and 90% start their home search online. We will continue to advertise to consumers and the industry on sites such as Realtor.com, Homefinder.com, Facebook.com, Zillow.com etc.
  • It’s an axiom as old as the industry itself - location is everything! That’s why in addition to being in most MLS’s we also feature all of our listings on many of the Internet’s most visited real estate websites through the CENTURY 21 Syndicated Listing Program, Sites include: MSN.com Trulia.com WSJ.com Yahoo Realtor.com Homes.com Cyberhomes Frontdoor.com Aol Homefinder Zillow and Openhouse.com
  • The real benefit of CENTURY 21 ® marketing your property on over 500 real estate websites are the buyer leads. It’s nearly impossible for serious buyers shopping for real estate online not to find a CENTURY 21 listing. Our network of websites generate millions of buyer leads for our sellers.
  • Social Media is an important piece of the online marketing mix. Not only do are we on facebook, twitter, flickr and YouTube, but we have resources, posts, ads and videos that allow you to add tremendous value to your clients.
  • We supply the tools and systems to set you apart from all competitors: C21.com – Help drive leads right to you 21Online.com – Your resource for all things to build your business Mobile apps for smart phones – Today’s consumer wants to have the information they want at their fingertips, when and where they want it. LeadRouter-To manage your leads
  • Packed with customizable marketing materials to help you launch your Smarter. Bolder. Faster. local campaigns Print-ready posters Brand ads Open house ads Listing flyers Mastheads
  • Our exclusive Preferred Client Club ® (PCC) is a turnkey solution for keeping in touch with past clients and prospects, building their loyalty through a series of high quality, personalized communications over a 5-year or 7-year period – whichever you choose.  This innovative program is a significant time-saver when it comes to maintaining your client relationships over the long-term. For about $8 per year, clients of your choice will receive: Personalized welcome letter Personalized spring and fall postcards Bi-monthly magazine
  • Being a part of the CENTURY 21 System gives you the opportunity to stay in touch with your customers utilizing our eCampaign Center. Pick from hundreds of drip campaigns, e-newsletters, or e-Greetings. All this will help the associate keep in contact with their clients. All this is FREE!!!! Drip campaign emails E-Greetings E-Newsletters
  • Create a powerful marketing plan for each property: Brochures, sell sheets, business cards, just listed/sold cards and postcards (to name a few) are all available at Merrill Marketing. Targeting general, luxury, commercial and other markets
  • CENTURY 21 Real Estate clients and prospects put the C21 Mobile App on their phone C21 Mobile App clients search all IDX listings by GPS location, address, city or zip code C21 Mobile, Broker Mobile and Agent Mobile are all linked together
  • More than 2 million visitors come to our site every month. Clients homes will get a tremendous amount of exposure and listings include detailed information about the property and the surrounding community. Our state-of-the-art Website helps make buying and selling real estate easier with many features for buyers and sellers, including: An award-winning online marketing program helps drive over 2 million visitors to our site each month A new expanded search that features one-click access to millions of listings Your home listing for sale on our CENTURY 21 Real Estate Search app for the iPhone or iPod touch, with multiple photos, property details, and open house information
  • The My C21 Site program offers no-cost websites for every CENTURY 21 System member – Sales Associates, Teams and Offices. These websites provide you with an online presence that dramatically increases Search Engine Optimization rankings via the collective power of this linked network or ecosystem of web sites. This will drive more traffic to CENTURY 21 and ultimately drive more leads to our brokers and agents. 
  • In this day and age, a consumer needs to speak to someone immediately! Studies show that 74% of consumers go with the first agent that contacts them. CENTURY 21 LeadRouter software is a great way for all agents to receive leads in a timely manner so they can respond to the customer in a timely manner as well! The CENTURY 21 LeadRouter Program is a software-based system that captures leads from homebuyers and sellers, and then matches the lead information with the most appropriate sales associate according to business rules established by the local broker/owner. Converting data to voice, the CENTURY 21 LeadRouter product instantly informs the sales associates of the lead via phone or designated communication vehicle. This enables sales associates to respond to consumers within minutes of receiving the request. 
  • The Golden Ruler is a measurement tool that provides reports on the number of consumer views and leads for your online property listings. The Golden Ruler reports on consumer views and leads resulting from the distribution of your CREST and 21online.com enhanced listings to ultimately over 500 real estate industry and aggregator Web sites.
  • Educate agents and potential sellers - Information and NAR statistics provide a level of credibility. Be the Internet marketing expert! Utilize as a Differentiator – When talking with potential sellers, highlight the broad exposure that you provide through the Golden Ruler.
  • 21Online is your proprietary, online resource center Customizable based on your needs (My 21Online) Easy access to information, marketing tools, email… No cost to you!
  • Choose which information to share based on the audience AdvisorRE , is a Century 21 Real Estate LLC sponsored limited function referral organization, will enhance the qualified referral leads you receive by capitalizing on the size and scope of our Brand’s system.  In turn, the AdvisorRE platform will help drive more business through intimate local relationships for the benefit of all of our firms and professionals.   AdvisorRE agents will have access to a network of top performing real estate transaction professionals – your CENTURY 21® professionals!  A network built on reputation, experience and real estate excellence – your reputation and excellence!   For you, AdvisorRE takes the risk, expense, time-drain, and lost opportunity factors out of dealing with your unproductive agent base.  In return, you will continue to benefit from all of their referral leads, have more time to expand your recruiting efforts and most importantly, focus on your profitable business.  
  • Ok, let’s move on to discuss Century 21’s Award Winning Training
  • C21 is the destination brand for agents no matter where they are in their career. Whether you are recently licensed or have years of transactions under your belt. We have training that matches your career goals.
  • We have custom certification tracks for both Agents and Office Administrators to help you build your expertise step by step.
  • Our state-of-the-art learning resources include over 500 free training classes. On-demand video tutorials, and exclusive partnerships with YouReach Media, The CE shop and CDPE.
  • Good work deserves great rewards.  The CENTURY 21® System Awards and Recognition program gives companies, offices, teams, and individual producers the same outstanding opportunity to be recognized and honored for their achievements. 
  • The CENTURY 21 ® System honors outstanding work with distinguished awards that will enhance your reputation among your colleagues and help increase your stature with clients. More than just a common plaque or trophy, these awards embody the CENTURY 21 System&apos;s salute to your ambition and hard work. The different categories of awards include: CENTURION ® GOLD MEDALLION ® National Awards International Awards Masters Awards Preferred Agent Club 2100 Club Quality Service Survey
  • Each award level has specific and clearly defined criteria - for teams, individuals and offices. Award levels that incent and match your level of motivation, hard-work and achievement.
  • Century 21 is well known for it’s fantastic destination conventions. You probably heard about our Revolution that took place in Las Vegas this past March. Unlike most of what happens in Vegas, the relaunch of Century 21 did not stay in Vegas.
  • The Top Agent Retreat is for those top producing CENTURY 21 sales associates, and offers opportunities to network, get motivated, boost their real estate knowledge, and relax. This by-invitation-only event features motivational speakers, educational sessions, networking events, and a Supplier Fair. Each year, we pick a new and exciting location to host the event. We’ve been to great places, including San Diego, CA ,Hollywood, FL, Wak…, Waki…, Wakiki…, – we’ve been to Hawaii too! ( the pronunciation of Waikoloa, HI -this is a joke- only say it if you feel comfortable )
  • So, how are we doing? I told Century 21 offers amazing support for your business. Who likes a deal? Me too! You and your clients will love our business benefits!
  • We have arranged discounts that you can offer as a service to your staff and clients. With arrangements with more 60 nationally recognized companies to choose from including: Office Solutions Marketing Benefits for you and your clients Helps agents save time, save money, and make more money. Some of the savings are: Dell – 15% Staples – Up to 70% Konicka/Minolta – Significant discounts UPS – Up to 55% off Virtual Tours – Significant discounts
  • Our listing distribution partners, which are free to you, include: Oodle, Yahoo Homefinder Frontdoor Trulia Enormo Zillow Google and Homes.com
  • Anyone use one of these phone providers? We have negotiated significant savings that puts money right back in your pocket and the pockets of your agents.
  • Buyers and sellers can earn up to $3,000 on their transaction Under a straight 3% commission, the Realogy customer will receive 1/3% of the home sale price into their Upromise account Brokers must be active in CGRN in order to participate in Upromise Brokers pay 20% referral fee on all Upromise leads Market Upromise logo in print ads and on web sites, differentiate yourself from Prudential, Keller Williams and RE/MAX as they cannot offer this program to consumers
  • But wait! There’s more!! (laugh)
  • Being a part of the CENTURY 21 System allows you to offer a full suite of real estate products and services to the consumer. Including Mortgage services, CGRN, Settlement Services, Cartus and Home Protection Plans.
  • At Century21 we believe that volunteering in your local community can help create a feeling of camaraderie in your office, foster a sense of involvement, and allow you and your colleagues to share talents, experience, and good fortune.  Since 1979, CENTURY 21® System members have supported Easter Seals through local fundraising activities and volunteerism.
  • The CENTURY 21 System is proud of our 30 year relationship with the Easter Seals Foundation. To date, we have raised over 100 million dollars, making us the largest sponsor for Easter Seals Foundation.
  • We can provide you a personalized plan designed to professionally transition your business as seamless as possible.
  • Transcript of "The Century 21 System"

    1. 1. Why the CENTURY 21®System ?Century 21 Family Realty © 2011 Century 21 Real Estate LLC. All rights reserved.
    2. 2. Our Brand Value PropositionWe are a strong, vibrant and global real estate family.We strive every day to deliver unsurpassed market intelligenceand insights, and use our strengths to help you successfully buyand sell real estate.We embrace your goals and are committed to achievingthem.Our network is your edge: 72 countries, 8,000 offices and over 120,000agents strong CENTURY 21: The Gold Standard © 2011 Century 21 Real Estate LLC. All rights reserved.
    3. 3. How the CENTURY 21® System helps you achieve your goals Brand Awareness Value Added Services Awards & Recognition Programs MARKETBusiness Benefits National Advertising SHAREAward Winning Training Online Presence C21 Tools & Systems © 2011 Century 21 Real Estate LLC. All rights reserved.
    4. 4. Brand Awareness © 2011 Century 21 Real Estate LLC. All rights reserved.
    5. 5. The CENTURY 21 Global Footprint Operating in 72 Countries and Territories. 8,000 Offices and 120,000 Sales Associates Internationally Russia Latvia Canada United Kingdom Poland Belgium Slovakia Luxembourg Czech Republic Serbia & France Romania Montenegro Portugal Bulgaria Albania Japan Spain Cyprus Turkey United States Hong Kong Greece Lebanon Israel Kuwait China Morocco Jordan Bahrain Qatar Taiwan Egypt U.A.E Mexico Caribbean Saudi Arabia ThailandCentral America Cape Verde Venezuela Singapore Indonesia Columbia Angola Brazil South Africa Australia New Zealand © 2011 Century 21 Real Estate LLC. All rights reserved.
    6. 6. CENTURY 21® Brand - Recognition, Awareness, Preference! Almost Universal Brand Awareness Most Recognized Name In Real Estate CENTURY 21: 94% CENTURY 21: 41% RE/MAX: 91% Coldwell Banker: 82% RE/MAX: 34% Prudential: 71% Coldwell Banker: 18% ERA: 39% GMAC: 36%* Source: 2010 Ad Tracking Study, Millward Brown. Q: “Which of these agencies , if any, is the mostrecognized name in real estate?” (multiple choice question); Base -Aware of Brand. Results significant at a Keller Williams: 36%90% Confidence level . Weichert : 18% Realty Executives:16% * Source: 2010 Ad Tracking Study, Millward Brown. Q: ““Please tell me which of these real estate agencies Industry Leader For Future Consideration you have ever seen or heard of?” (Base: 1201 respondents: Sold or purchased a home in the past 2 years, or plan to sell or purchase a home in the next 2 years; results significant at a 90% Confidence level). CENTURY 21 Industry Leaders Greater than 50% RE/MAX Top Agencies for Likelihood to Recommend Coldwell Banker Less than 50% CENTURY 21 Industry Leaders Greater than 30% Prudential RE/MAX Realty Executives ERA Keller Williams Less than 30% GMAC Coldwell Banker Weichert Prudential Realty Executives GMAC* Source: 2010 Ad Tracking Study, Millward Brown. Q: “How likely are you to consider choosing each of ERAthese brands the next time you buy or sell a home?” (Base: 1201 respondents: Sold or purchased ahome in the past 2 years, or plan to sell or purchase a home in the next 2 years). * Source: 2010 Ad Tracking Study, Millward Brown. Q: “How likely are you to recommend (brand) toDifferences in the top 2 agencies (C21 and RE/MAX) are statistically insignificant at a 90% Confidence someone else?” (Base: 1201 respondents: Sold or purchased a home in the past 2 years, or plan to sellLevel. or purchase a home in the next 2 years). Any differences in the top 2 agencies is statistically insignificant at a 90% Confidence Level. © 2011 Century 21 Real Estate LLC. All rights reserved.
    7. 7. Real Estate Industry Visibility Events Advertising Platinum SponsorNational Gold Sponsor © 2011 Century 21 Real Estate LLC. All rights reserved.
    8. 8. National Advertising © 2011 Century 21 Real Estate LLC. All rights reserved.
    9. 9. © 2011 Century 21 Real Estate LLC. All rights reserved.
    10. 10. Television and Online Advertising © 2011 Century 21 Real Estate LLC. All rights reserved.
    11. 11. National Radio Advertising © 2011 Century 21 Real Estate LLC. All rights reserved.
    12. 12. Online Presence © 2011 Century 21 Real Estate LLC. All rights reserved.
    13. 13. Search Engine Marketing What does Search Engine Marketing (SEM) do? • Drives more traffic to your web site by paying for targeted keyword search results with search engines. • Brand, Generic, and Regional terms • The CENTURY 21 National Marketing team currently bidding on over 175,000 keywords © 2011 Century 21 Real Estate LLC. All rights reserved.
    14. 14. Online Banner Ads © 2011 Century 21 Real Estate LLC. All rights reserved.
    15. 15. A Powerful Web Presence We feature all of our listings on many of the Internet’s most visited real estate websites through the CENTURY 21 Syndicated Listing Program. CENTURY 21® listings are also displayed on most MLS-enabled real estate sites. © 2011 Century 21 Real Estate LLC. All rights reserved.
    16. 16. A Powerful Web Presence – 500+Websites!ALALALAL Alabama Web Page Classified Ad Network Montgomery Homes for Sale North Jefferson News GA GA GA GU The Tifton Gazette Valdosta Daily Times Cordele Dispatch Bridewater Homes for Sale MI MI MI MI Grand Traverse Herald Livonia Homes for Sale Monroe News The Record-Eagle OH OH OH OH Chillicothe Homes for Sale SC Coshocton Homes for Sale SC Lancaster Homes for Sale SD Newark Homes for Sale TN Shemcreek Rock Hill Homes for Sale TX TX Sioux Falls Homes for Sale TX Clarksville Homes for Sale TX Pegasus News Star Community Newspapers KVUE KXAN HI Honolulu Homes for Sale MI Port Huron Homes for Sale OH Zanesville Homes for Sale TN Citizen Tribune TX Hood Count NewsAL St. Clair News Aegis ID KTVB MI Wood TV OH WDTN TN Chatanooga.com TX KDH Real EstateAL The Cullman Times ID 2 News MN ABC Newspapers OK OklahomaCity.com TN Crossville Chronicle TX Get Homes HoustonAL The Leeds News ID Zidaho MN ER Star News OK Urban Tulsa TN Jackson Homes for Sale TX Rockwall County Herald BannerAL The News Courier ID Boise Homes for Sale MN Home Magazine OK Pauls Valley Daily DemocratTN Elk Valley Times TX Royse City Herald BannerAK Anchorage Homes for Sale IL Belleville Homes for Sale MN Mankato Free Press OK Woodward News TN Grundy County Herald TX Commerce JournalAZ AZ ZapHomes IL Chicago Homes for Sale MN The Land OK Ft. Gibson Times TN Herald Chronicle TX Cedar Creek PilotAZ Phoenix Homes for Sale IL Commercial News MN Southwest Homes Now OK Hartshorne Sun TN Murfreesboro Homes for TXSale Athens Daily ReviewAZ The Phoenix IL Effingham Daily News MN St. Cloud Homes for Sale OK The Midwest City Sun TN Nashville Homes for SaleTX Cleburne Times ReviewAZ West USA Realty IL Mt. Vernon Register NewsMN This Week Live OK The American TN Tullahoma News TX Corsicana Daily SunAZ Yuma.com IL Shelbyville Daily Union MS Biloxi Homes for Sale OK Tuttle Times TN Manchester Times TX Gainesville Daily RegisterAZ Ztucson IL Times-Leader MS Hattiesburg Homes for Sale OK Stilwell Democrat Journal TN Nashville Scene TX Greenville Herald BannerCA The Bakersfield Californian IN Goshen News MS Jackson Homes for Sale OK Waurika News Democrat TX El Paso Homes for Sale TX The Huntsville ItemCA ASUN IN Hendricks County Flyer MS Laurel Leader-Call OK Westville Reporter TX Forth Worth Homes for Sale TX Jacksonville Daily ProgressCA Bakersfield Homes IN The Herald Bulletin MS The Meridian Star OK The Ada Evening News TX Killeen Daily Herald TX Mineral Wells IndexCA Coast Sider IN Indianapolis Homes for Sale MS Picayune Item OK Chickasha Express Star TX Pegasus News TX The Orange LeaderCA Fresno Homes for Sale IN Lafayette Homes for Sale MS The Poplarville Democrat OK Claremore Daily Progress TX Star Community Newspapers TX Palestine Herald-PressCA LA Weekly IN Muncie Homes for Sale MS The Star Herald OK The Duncan Banner TX KVUE TX The Port Arthur NewsCA Los Angeles Homes for SaleIN Richmond Homes for SaleMO Kansas City Homes for Sale OK Edmond Sun TX KXAN TX San Marcos Daily RecordCA OC Weekly IN XL Marketing MO Springfield Homes for Sale OK Enid News & Eagle TX Hood Count News TX Weatherford DemocratCA Monterey Homes for Sale IN Batesville Herald-Tribune MO Columbia Tribune OK The McAlester News Capital OR KGW UT St. George Homes for SaleCA Phoenix REIC IN The Zionsville Times Sentinel MO Ozarks Home Hunter OK The Muskogee Phoenix OR Best Buy Real Estate VT Burlington Homes for SaleCA Oakland Home for Sale IN Greensburg Daily News MO Real Estatest Joe OK The Norman Transcript OR KVAL VA The Central VirginianCA Ramona Sentinel IN The Evening News MO Lincoln County Journal OK Pryor Daily Times PA Allentown Homes for SaleVA North Umberland EchoCA San Mateo Homes for Sale IN Kokomo Tribune MO RFT OK The Stillwater Newspress PA State College Homes for VA Sale Northern Neck NewsCA SDNN IN The Lebanon Reporter MO Real Estate Weekly KC OK Tahlequah Daily Press PA Erie Homes VA NV DailyCA Fremont Homes for Sale IN The Pharos-Tribune MO New Haven Leader OR Salem Homes for Sale PA The Daily Item VA Caroline ProgressCA SF Examiner IN The Tribune MO Hermann Advertiser Courier OR Portland.com PA The Danville News VA Gooch Land CourierCA Pleasanton Homes for Sale IN The Tribune Star MO Bowling Green Times OR My Central Oregon PA Allied News VA WavyCA Silvar IN Washington Times HeraldMO Elsberry Democrat OR KATU PA The Tribune-Democrat VA Herald ProgressCA Hayward Homes for Sale IN Rushville Republican MO Vandalia Leader OR KGW PA The Meadville Tribune VA Hampton Roads Homes for SaleCA The Sun Chronical IN Wish MO Fireside Guard OR Best Buy Real Estate PA New Castle News VA Staunton Homes for SaleCA Palm Springs Homes for Sale IN WTHI MO The Joplin Globe OR KVAL PA The Herald WA Bellingham Homes for SaleCA Sacremento Homes for Sale IN WANE MT Great Falls Homes for Sale PA Allentown Homes for Sale SC Aiken Standard WA Tacoma Homes for SaleCA Salinas Homes for Sale IN WLFI MT Southwest Montana Real Estate PA State College Homes for Sale SC Beaufort Homes for SaleWA Olympia Homes for SaleCA Merced Homes for Sale IA Ad Express & Daily Iowegian NE Plattsmouth Journal PA Erie Homes SC Columbia Homes for Sale WA Pasco-Kennewick Homes for SaleCA San Jose Homes for Sale IA Des Moines Homes for Sale NV Las Vegas Sun PA The Daily Item SC Greenville Homes for Sale WA KOMO NewsCA San Luis Obispo Homes for Sale IA Iowa City Homes for Sale NV Reno Homes for Sale PA The Danville News SC Hilton Head Homes for Sale WA Spokesman HomesCA Visalia Homes for Sale IA Knoxville Journal Express NH Derry News/Weekender PA Allied News SC Myrtle Rock Homes for Sale WA GoSkagitCA Modesto Homes for Sale IA Pella Chronicle NJ Bridewater Homes for Sale PA The Tribune-Democrat SC CCP WA Seattle WeeklyCA Walnut Creek Homes for Sale IA Clinton Herald NJ Cherry Hill Homes for Sale PA The Meadville Tribune SC Shemcreek WA King5CO Fort Collins Homes for Sale IA The Oskaloosa Herald NJ Morristown Homes for Sale PA New Castle News SC Rock Hill Homes for SaleWA KREMCO Grandjunction.com IA Ottumwa Daily Courier NJ Neptune Homes for Sale PA The Herald SD Sioux Falls Homes for Sale WA Spokane.comCO Westword KS Farm Talk NJ East Brunswick Homes for Sale SC Aiken Standard TN Clarksville Homes for Sale WADC Washington PostCT All About Darien KS Wichita Homes for Sale NJ Press of Atlantic City SC Beaufort Homes for Sale TN Citizen Tribune WV Huntington Homes for SaleCT American Towns KY Big Daily News NJ Jersey Devil Homes SC Columbia Homes for Sale TN Chatanooga.com WV Herald Dispatch HomesCT Hartford Homes for Sale KY Homebuyer KY NJ North Jersey SC Greenville Homes for Sale OR KGW WV Montgomery HeraldCT Metro Hartford Homes KY Grayson Journal Enquirer NJ Inside Today SC Hilton Head Homes for Sale OR Best Buy Real Estate WV The Fayette TribuneCT WTNH KY The Sentinel Echo NJ Vineland Homes for Sale SC Myrtle Rock Homes for Sale OR KVAL WV Princeton TimesDE DE ZapHomes KY Wayne County Outlook NM Las Cruces Homes for Sale SC CCP PA Allentown Homes for SaleWV The Register HeraldDE Wilmington Homes for Sale KY Morehead News NM KRGE SC Shemcreek PA State College Homes for WV Sale Bluefield Daily TelegraphFL Bradenton Homes for Sale KY Olive Hill Times NY Binghamton Homes for Sale SC Rock Hill Homes for Sale PA Erie Homes WV Times West VirginianFL St. Petersburg Times KY McCreary County Record NY Elmira Homes for Sale SD Sioux Falls Homes for SalePA The Daily Item WI Fox 11 OnlineFL Fort Lauderdale Homes for Sale KY The Independent NY Ithaca Homes for Sale TN Clarksville Homes for Sale PA The Danville News WI Appleton Homes for SaleFL Miami New Times KY Times Tribune NY Long Island Homes for Sale TN Citizen Tribune PA Allied News WI Green Bay Homes for SaleFL Fort Myers Homes for Sale KY Glasgow Daily Times NY Poughkeepsie Homes for Sale TN Chatanooga.com PA The Tribune-Democrat WI Manitowoc Homes for SaleFL Fox 10 TV KY Richmond Register NY Rochester Homes for Sale TN Crossville Chronicle PA The Meadville Tribune WI Marshfield Homes for SaleFL Melbourne Homes for Sale KY Commonwealth Journal NY Residential NYC TN Jackson Homes for Sale PA New Castle News WI Oshkosh Homes for SaleFL MicoHomes KY Lexington Homes for SaleNY Village Voice TN Elk Valley Times PA The Herald WI Sheboygan Homes for SaleCA Merced Homes for Sale KY Louisville Homes for Sale NY The Daily Star TN Grundy County Herald SC Aiken Standard WI Stevens Point Homes for SaleCA San Jose Homes for Sale LA Alexandria Homes for Sale NY The Press-Repulican OK Tahlequah Daily Press SC Beaufort Homes for SaleWI Wausau Homes for SaleCA San Luis Obispo Homes for Sale LA Lafayette Homes for Sale NY Cooperstown Crier OR Salem Homes for Sale SC Columbia Homes for Sale WI Wisconsin Homes for SaleCA Visalia Homes for Sale LA Louisiana Press Journal NY Lockport Union-Sun & JournalOR Portland.com SC Greenville Homes for Sale NAT’L CNN MoneyCA Modesto Homes for Sale LA Opelausas Homes for Sale NY The Journal-Register OR My Central Oregon SC Hilton Head Homes for Sale NAT’L CVHPCA Walnut Creek Homes for Sale LA Monroe Homes for Sale NY Tonawanda News OR KATU SC Myrtle Rock Homes for Sale NAT’L FizberCO Fort Collins Homes for Sale LA New Orleans Home NY WIVB OR KGW SC CCP NAT’L Fox BusinessCO Grandjunction.com LA Shreveport Homes for Sale NY White Plains Homes for Sale OR Best Buy Real Estate SC Shemcreek NAT’L Gazetter Mail HomesCO Westword ME Bangor Daily News NC Asheville Homes for Sale OR KVAL SC Rock Hill Homes for SaleNAT’L GethomeshCT All About Darien ME Maine Home Seller NC Charlotte Homes for Sale PA Allentown Homes for Sale SD Sioux Falls Homes for Sale NAT’L IntagentCT American Towns MD Baltimore Homes for Sale NC Charlotte Homes for Sale PA State College Homes for Sale TN Clarksville Homes for Sale NAT’L KiplingerCT Hartford Homes for Sale MD Carroll County Times NC Raleigh Homes for Sale PA Erie Homes TN Citizen Tribune NAT’L Local.comCT Metro Hartford Homes MD Cumberland Times News NC Salisbury Post PA The Daily Item TN Chatanooga.com NAT’L Lycos ClassifieldsCT WTNH MD MD ZapHomes NC Wavy PA The Danville News TN Crossville Chronicle NAT’L MainevilleDE DE ZapHomes MD Salisbury Homes for Sale NC Stanly News and Press PA Allied News TN Jackson Homes for Sale NAT’L Media GeneralDE Wilmington Homes for Sale MA Andover Townsman NC The Randolph Guide PA The Tribune-Democrat TN Elk Valley Times NAT’L Military.comFL Bradenton Homes for Sale MA Gloucester Daily Times NC The Daily Southerner PA The Meadville Tribune TN Grundy County Herald NAT’L My Area NetworkFL St. Petersburg Times MA The Haverhill Gazette OH Cincinatti Homes for Sale PA New Castle News TN Herald Chronicle NAT’L My Bank LoansFL Fort Lauderdale Homes for Sale MA The Salem News OH Fremont Homes for Sale PA The Herald TN Murfreesboro Homes for NAT’L Sale ParadeFL Miami New Times MA The Daily News of Newburyport OH Mansfield Homes for Sale SC Aiken Standard TN Nashville Homes for SaleNAT’L School MattersFL Fort Myers Homes for Sale MA The Eagle-Tribune OH Marion Homes for Sale SC Beaufort Homes for Sale TN Tullahoma News NAT’L ShowMeLocalFL Fox 10 TV MA WWLP OH Port Clinton Homes for Sale SC Columbia Homes for Sale TN Manchester Times NAT’L US News and World ReportFL Melbourne Homes for Sale MI Battle Creek Homes for Sale OH Dayton.com SC Greenville Homes for Sale TN Nashville Scene NAT’L WalmartFL MicoHomes MI Detroit Homes for Sale OH Fox Toledo SC Hilton Head Homes for Sale TX El Paso Homes for Sale NAT’L WPRIGA Macon Homes for Sale MI Lansing Homes for Sale OH The Star Beacon SC Myrtle Rock Homes for Sale TX Forth Worth Homes for Sale NAT’L ZilpyGA The Moultrie Observer MI Livingston Homes for SaleOH Bucyrus Homes for Sale SC CCP TX Killeen Daily HeraldGA Thomasville Times-Enterprise © 2011 Century 21 Real Estate LLC. All rights reserved.
    17. 17. CENTURY 21 ® Social Media © 2011 Century 21 Real Estate LLC. All rights reserved.
    18. 18. C21 Tools & System © 2011 Century 21 Real Estate LLC. All rights reserved.
    19. 19. C21 Campaign Center Templates to Build Your Local Campaign •Print-ready posters •Brand ads •Open house ads •Listing flyers •Mastheads …and much more! © 2011 Century 21 Real Estate LLC. All rights reserved.
    20. 20. Preferred Client Club Welcome Card Personalized Spring and Fall Postcards Personalized Bi-monthly Magazine All This For Just About $8 Per Year! © 2011 Century 21 Real Estate LLC. All rights reserved.
    21. 21. FREE…Drip emails, eGreetings, eNewsletters © 2011 Century 21 Real Estate LLC. All rights reserved.
    22. 22. C21 Print Materials © 2011 Century 21 Real Estate LLC. All rights reserved.
    23. 23. The CENTURY 21 Smart Phone Apps New Mobile App allows consumers to search all IDX listings, and is available on all smartphone devices © 2011 Century 21 Real Estate LLC. All rights reserved.
    24. 24. Century21.com - World Class Website More than 2 million visitors come to our site every month!! century21.comRe-designed national website © 2011 Century 21 Real Estate LLC. All rights reserved.
    25. 25. FREE Personalized Website (My C21)• A program that creates high quality websites :– Created and Hosted at no-cost to system members– Professionally designed templates to choose from• Available to Sales Associates, Teams, and Offices © 2011 Century 21 Real Estate LLC. All rights reserved.
    26. 26. The CENTURY 21 LeadRouter™Product 2. LeadRouter 3. Agent Finds Agent Contacts by Cell Phone Lead from Anywhere 1. Consumer Inquires LeadRouter Process Online 4. Software Requires Agent Accountability 5. Managers and Brokerage Monitor All Leads © 2011 Century 21 Real Estate LLC. All rights reserved.
    27. 27. The Golden RulerKeeping You Informed Online Marketing Summary Our exclusive "Golden Ruler" tool is a listing measurement device that provides reports on the number of consumer views and leads on your online property listing. The Golden Ruler reports on consumer views and leads resulting from the distribution of your CREST and 21online.com enhanced listings to ultimately over 500 real estate industry and aggregator Web sites. © 2011 Century 21 Real Estate LLC. All rights reserved.
    28. 28. The Golden Ruler Reports Comparisons ChartsAnalysis © 2011 Century 21 Real Estate LLC. All rights reserved.
    29. 29. 21Online.com © 2011 Century 21 Real Estate LLC. All rights reserved.
    30. 30. Connect to the Best Referral Agency © 2011 Century 21 Real Estate LLC. All rights reserved.
    31. 31. Award Winning Training © 2011 Century 21 Real Estate LLC. All rights reserved.
    32. 32. Award Winning Learning for All Associates*New Agents Experienced Agents Brokers & Managers All * Among Training Magazines Top 125 Companies 7 out of the past 10 years © 2011 Century 21 Real Estate LLC. All rights reserved.
    33. 33. Certification Learning TracksEach of these professional development programs is a guide to greater prosperity!All Grow Your Business © 2011 Century 21 Real Estate LLC. All rights reserved.
    34. 34. State-of-the-Art Learning Resources Join us! ontinuing Social Media Training E xclusive C iscounts Ed ucation D © 2011 Century 21 Real Estate LLC. All rights reserved.
    35. 35. Awards & RecognitionPrograms © 2011 Century 21 Real Estate LLC. All rights reserved.
    36. 36. International Awards and Events 36 © 2011 Century 21 Real Estate LLC. All rights reserved.
    37. 37. Individual Producer & Team Awards  Masters Ruby Producer  Masters Emerald Producer  Masters Diamond Producer  Masters Team  CENTURION ® Producer  CENTURION Team  CENTURION Honor Society  Quality Service Producer & Team  Quality Service Pinnacle Producer & Team  President’s Award  Technology Award  Dick Loughlin International Hall of Fame  Preferred Agent Club Status  Office Level Awards © 2011 Century 21 Real Estate LLC. All rights reserved.
    38. 38. National Convention San Antonio, Texas San Diego, California Las Vegas, Nevada Orlando, Florida © 2011 Century 21 Real Estate LLC. All rights reserved.
    39. 39. Top Agent Retreat (previous destinations)Nassau, Bahamas Waikoloa, Hawaii Hollywood, Florida Chicago, Illinois San Diego, California Boston, Massachusetts © 2011 Century 21 Real Estate LLC. All rights reserved.
    40. 40. Business Benefits © 2011 Century 21 Real Estate LLC. All rights reserved.
    41. 41. National Discounts © 2011 Century 21 Real Estate LLC. All rights reserved.
    42. 42. FREE Listing Distribution Partners © 2011 Century 21 Real Estate LLC. All rights reserved.
    43. 43. Wireless / Telecommunications•16% off rates • 17% off • 20% off • 10% off•Up to 25% off rates rates rates equipment • 45% off • 25% off equipment equipment © 2011 Century 21 Real Estate LLC. All rights reserved.
    44. 44. UPROMISE• Affinity partner since 2001• 10 million members – The single largest contribution available to these members comes from a real estate transaction• Buyers and sellers can earn up to $3,000 on their transaction – Under a straight 3% commission, the Realogy customer will receive 1/3% of the home sale price into their Upromise account• Brokers must be active in CGRN in order to participate in Upromise – Brokers pay 20% referral fee on all Upromise leads Not available in: AK, AL, IA, KS, LA, MS, MO, MT, ND, NJ, OK, OR, and TN © 2011 Century 21 Real Estate LLC. All rights reserved.
    45. 45. ®CENTURY 21 SystemsValue Added Services © 2011 Century 21 Real Estate LLC. All rights reserved.
    46. 46. Additional Real Estate Services © 2011 Century 21 Real Estate LLC. All rights reserved.
    47. 47. Community Involvement © 2011 Century 21 Real Estate LLC. All rights reserved.
    48. 48. Giving Back To The Community 2011 To Date CENTURY 21 Has Raised Over $102,000,000 For Easter Seals $76,000,000 Raised In The First 25 Years 2004 $62,000,000 Raised In The First 20 Years 1999 1994 $47,000,000 Raised In The First 15 Years $20,000,000 Raised In The 1989 First 10 Years 1984 $6,000,000 Raised In The First 5 Years 1979 Easter Seals Selected As Primary Charity © 2011 Century 21 Real Estate LLC. All rights reserved.
    49. 49. CENTURY 21 (Office Name)Management and Office TeamYour personal support staff! © 2011 Century 21 Real Estate LLC. All rights reserved.
    50. 50. Management Name Photo Expertise Years Experience Insert Your Photo Here Insert ManagementEach Century 21 Office is Independently Owned and Operated Team Photo © 2011 Century 21 Real Estate LLC. All rights reserved.
    51. 51. Office Team • # of Sales Associates • Expertise • Years Experience Insert Team Photos Here • Office Awards • Etc. Insert Team Photos HereEach Century 21 Office is Independently Owned and Operated © 2011 Century 21 Real Estate LLC. All rights reserved.
    52. 52. Results • <List your Awards> • <List your Accomplishments> • <List your Growth> • <List your Market Share if positive> • <List your Days on Market to contract ratio if positive> • <List your Average annual agent commission> • <List your Average agent years experience> • <List other relevant information>Each Century 21 Office is Independently Owned and Operated © 2011 Century 21 Real Estate LLC. All rights reserved.
    53. 53. Summary • Why CENTURY 21 <Company Name> ? • The power of the team to get the job done. • The power of the record of results we have assembled. • The power of the systems that are in place that allow us to grow and increase market share, services, and profitability. • The power in the vision of management and their commitment to excellence in this company. • The power of the CENTURY 21 name.Each Century 21 Office is Independently Owned and Operated © 2011 Century 21 Real Estate LLC. All rights reserved.
    54. 54. Transitioning into the CENTURY 21®SystemRest assured that we will help you in your transition with yourbusiness and your assimilation into the office.With different programs and guides to help you every step of theway, the CENTURY 21 <Your DBA Here> will ensure aseamless transition into the System. © 2011 Century 21 Real Estate LLC. All rights reserved.
    55. 55. Thank You! © 2011 Century 21 Real Estate LLC. All rights reserved.
    1. A particular slide catching your eye?

      Clipping is a handy way to collect important slides you want to go back to later.

    ×