Session1 Introduction 100109001718 Phpapp02
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Session1 Introduction 100109001718 Phpapp02

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Session1 Introduction 100109001718 Phpapp02 Session1 Introduction 100109001718 Phpapp02 Presentation Transcript

  • management of information technology
  • my background
  • Youngjin Yoo
  • born in Seoul
  • Temple University
  • Philadelphia
  • Philadelphia
  • Philadelphia
  • Case Western Reserve University
  • digital innovation
  • design
  • ubiquitous computing
  • construction industry
  • mobile media industry
  • automotive industry
  • higher education industry
  • tell me about you
  • your background
  • your expectation
  • your IT knowledge
  • what’s going on here?
  • Sanyo divested from VTR in 2002
  • Sega divested from video game in 2001
  • Aiwa divested from audio system in Japan in 2002
  • Hitachi divested from monitor business in 2001
  • Minolta divested from APS camera business in 2001
  • Nokia bought Sega in 2002
  • Apple is the world largest personal music player manufacturer in 2005.
  • Nokia is the world largest camera manufacturer
  • AT&T became at&t in 2005
  • what’s common among them?
  • what is your primary business concerns today?
  • few years ago
  • productivity
  • productivity global outsourcing
  • productivity global outsourcing commoditization
  • productivity global outsourcing commoditization innovation
  • productivity global outsourcing commoditization innovation Chinese effect
  • today
  • recession sustainability innovation
  • changes in the role of IT
  • what does GM make?
  • 1/3 of the cost of GM’s car is in IT now
  • in an average GM car
  • in an average GM car 100,000 lines of code in
  • in an average GM car 100,000 lines of code in one million lines of code in
  • in an average GM car 100,000 lines of code in one million lines of code in 100 million lines of code in
  • what business is GM in?
  • assembly of parts?
  • system integrations
  • consider these
  • the number of US tax return prepared in India quadrupled each year since 2002 from 25,000 to 400,000
  • ebay would be the 5th largest US employer if power sellers are included
  • Johnson Control’s European HR is running on a single SAP physically located in Germany, managed Czech Republic, analyzed in Russia
  • why did it become flat?
  • information technology revolution
  • digital convergence global infrastructure mass scale ubiquitous presence of technology
  • is there any industry that has not changed as a result of information technology?
  • if you thought global outsourcing was a big deal, you haven’t seen any thing yet
  • in next 10 years, anything that can be digitized will be digitized
  • any process that can be decoupled, re- located, and re- coupled will be done exactly that
  • what does that mean for you and your company?
  • if this question does not keep you awake in the middle of night...
  • fundamental changes in economy
  • real impact of IT
  • for both old and new
  • pedagogy
  • individual works
  • discussion-based
  • case-driven
  • cold call be ready
  • 25% of grade
  • two case analyses
  • you choose
  • must be submitted the day we cover the case
  • 11-point Times Roman
  • 1-1-1 rule one page one inch margin single space
  • no cover use header to put your name
  • no summary
  • specific and fact- based analysis
  • general observations
  • counter-points
  • no shot gun stick to your point
  • check your writing
  • 20%
  • Final Exam
  • key ideas and concepts
  • 20%
  • group works
  • case research
  • choose a Korean company
  • how does it use IT?
  • history
  • current status
  • strategy
  • the use of IT
  • an analysis
  • 6 pages (case) 4 pages (analysis) 5 pages (appendix)
  • 20 minute presentations
  • peer evaluation 70% team grade will be adjusted
  • Tech Talk
  • Session 6
  • 10 minutes
  • emerging technology
  • what it is?
  • what can I do with it?
  • what are risks?
  • how do I start?
  • Winter Oak
  • what did you learn from the story?