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Hacking Kickstarter - Marketing Tips for your Campaign

by Creator at Mapped In Israel on Aug 04, 2013

  • 5,241 views

Here's a list of marketing tricks for your Kickstarter campaign. ...

Here's a list of marketing tricks for your Kickstarter campaign.
Tips on how to reach out to bloggers, attract press and generate maximum buzz around your Kickstarter campaign.

Inspired by Mike Del Ponte's campaign with Soma.

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14 of 4 previous next Post a comment

  • Jeffkarlberg Jeff karlberg Thanks I hope it will work 3 months ago
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  • DwightLPeters Dwight Peters, Business Owner/Director at Backers Hub Awesome write up Ben!

    Kickstarter campaign creators should know the following:

    With their new campaign, they should have a strategy for the following:

    a) Getting featured on Kickstarters weekly newsletter and/or becoming the Staff Pick of The Day
    b) Using the press effectively, to get your campaign the attention it deserves
    c) Getting more Backers to view and/or support your campaign

    If they don't have a strategy for these 3 tactics, they are possibly making 3 BIG mistakes.

    Here are 2 resources they can use to get their creative juices running -

    •Yancey Stickler, co-founder of Kickstarter, shares his thoughts on How To Get Your Campaign On The Front Page Of Kickstarter. It is a quick video (1:30), give it a listen. [http://www.youtube.com/watch?v=WkRlk1Eu8Ps]

    •Here is an article I wrote for Entrepreneur.com, highlighting 10 Tips from Successful Campaign Creators. Read the quick comments campaign creators left when asked 'What is the 1 tip you have for running a succesful campaign?' [http://www.entrepreneur.com/article/229782]

    Learn: How To Promote Your Campaign To A Targeted List Of Hardcore Backers at www.BackersHub.com
    3 months ago
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  • benspak Ben Spak, Student at Eastern Florida State College Nice presentation Ben :) 8 months ago
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  • gonewiththeway Atul Purohit, Software Developer at LinkedIn :) 8 months ago
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Hacking Kickstarter - Marketing Tips for your Campaign Hacking Kickstarter - Marketing Tips for your Campaign Presentation Transcript