×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
 

Knowing the Newsumer: Consumer Decision Making in a Digital World

by VP, Strategy Director at Jack Morton Worldwide on Oct 03, 2010

  • 3,321 views

How can businesses and marketers reach consumers at the times that influence their decisions the most? We all know that the proliferation of digital and social media has been a game changer for the ...

How can businesses and marketers reach consumers at the times that influence their decisions the most? We all know that the proliferation of digital and social media has been a game changer for the way we communicate with each other, but how can businesses leverage an understanding of the way consumers are making the decisions to bring in the bucks?

This presentation provides a fundamental understanding of how digital and social media is impacting business and marketing strategy along with some examples of brands doing it right and reaping real results.

Statistics

Views

Total Views
3,321
Views on SlideShare
3,290
Embed Views
31

Actions

Likes
4
Downloads
0
Comments
1

3 Embeds 31

http://ben-grossman.com 21
http://www.linkedin.com 9
http://a0.twimg.com 1

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

11 of 1 previous next

Post Comment
Edit your comment

Knowing the Newsumer: Consumer Decision Making in a Digital World Knowing the Newsumer: Consumer Decision Making in a Digital World Presentation Transcript