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How CES 2014 Changed Nothing & Everything: A Marketing Guide

by VP, Strategy Director at Jack Morton Worldwide on Jan 16, 2014

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The 2014 International CES broke records left and right: more attendees, more (evolutionary, not revolutionary) innovations, and yes, more hype – just ask the estimated 2.3 billion people worldwide ...

The 2014 International CES broke records left and right: more attendees, more (evolutionary, not revolutionary) innovations, and yes, more hype – just ask the estimated 2.3 billion people worldwide who were touched by the stories of CES. 


But what really changed as a result of CES? What will still matter for brands in the months and years ahead? Check out my latest Jack Morton white paper for the key changes we saw at CES 2014 and the roadmap you'll need to get ahead of CES 2015.

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How CES 2014 Changed Nothing & Everything: A Marketing Guide How CES 2014 Changed Nothing & Everything: A Marketing Guide Presentation Transcript