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Gamification can change the world: Ankit Shah

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Presentation from a recent, joint Capgemini - Badgeville event in Sydney, Australia on the role of enterprise gamification in digital transformation. …

Presentation from a recent, joint Capgemini - Badgeville event in Sydney, Australia on the role of enterprise gamification in digital transformation.

Using some documented examples, Ankit Shah, consulting lead at Dopamine and Theoretical Entity, provides case studies on how gamification can change people's behaviour.

Capgemini Australia's Digital Transformation practice, focused on helping our clients find, size and catalyse digital opportunities, and Badgeville, the #1 gamification and behaviour management platform, work in partnership to leverage innovative gamification techniques to accelerate digital transformation in major organizations by engaging, rewarding and motivating employees and customers.

Published in: Business, Technology

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  • 1. GAMIFICATION  CAN  CHANGE  THE  WORLD  ANKIT  SHAH  (CONSULTING  LEAD  @DOPAMINE  &  @THEORETICAL  ENTITY)  @AnkitAShah  Ankit@theoreCcalenCty.com  #EngageSydney    
  • 2. Capgemini  ConsulCng  and  Badgeville  have  a  global  partnership  to  leverage  innovaCve  gamificaCon  techniques  to  accelerate  digital  transformaCon  in  major  organizaCons  by  engaging,  rewarding  and  moCvaCng  employees  and  customers.    IN  AUSTRALIA  To  find  out  how  Capgemini  and  Badgeville  can  help  you  realise  a  digital  advantage  through  the  intelligent  applicaCon  of  enterprise  gamificaCon  please  contact  mani.thiru@capgemini.com  
  • 3. LIFE  is  a  GAME!  Gamifica0on  applica0ons  with  Fun  &  Purpose  
  • 4. Gartner  says  that  70%  of  the  worlds  top  2000  companies  will  be  using  gamifica0on  in  some  form  by  2014.  
  • 5. Gartner  Says  By  2015,  More  Than  50  Percent  of  Organiza0ons  That  Manage  Innova0on  Processes  Will  Gamify  Those  Processes  
  • 6. GamificaCon  is:  the  process  of  using  game  thinking  and  mechanics  to  engage  users  
  • 7. PEOPLE  
  • 8. SLOW DOWN! - SPEED CAMERA LOTTERY
  • 9. GETTING THAT SIX-PACK! – NIKE FUEL
  • 10. CURING DISEASE – FOLDIT!
  • 11. EATING AS A GAME! – McDonald’s Monopoly
  • 12. BRINGING THE NEWS – CNN iREPORT
  • 13. CAN GAMIFICATIONCHANGE THE WORLD?WHAT DOES IT COMEDOWN TO?
  • 14. PEOPLE& their…BEHAVIOR
  • 15. Helping you find,size, and catalysedigital opportunities.Driving Digital TransformationThe Capgemini Digital Transformation consultingpractice helps organisations find the digital opportunitieswithin their business. Our team specialises in identifying,designing, and developing new ventures, innovativedelivery models, and digital transformations to get realvalue from the digital economy.We offer a fresh approach based on collaborative anditerative design with a focus on targeted outcomes. Youbring your customer and business experience. We bringperspectives from our understanding of the Australianand global digital economy and our leadership inorganisation transformation and technology.Digital TransformationThink - Design - DevelopContact PointsBen Gilchriestben.gilchriest@capgemini.comJean-Baptiste Vincentjean-baptiste.vincent@capgemini.comMani Thirumani.thiru@capgemini.comMark Andersonmark.anderson@capgemini.com