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The Art Of Financial Projections
 

The Art Of Financial Projections

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    The Art Of Financial Projections The Art Of Financial Projections Presentation Transcript

    • / the art of financial projections Guy Kawasaki’s advice on financial projections from Reality Check
    • / underpromise and overdeliver
    • / forecast from the bottom up
    • / don’t go beyound 12-18 months
    • / reforecast every three months
    • / don’t let costs get in front of revenue
    • / collaborate with your investors
    • / think in terms of per unit profitability
    • / plan for marketing costs
    • / create a one-page report and stick to it
    • / never miss a cost projection
    • / tips for a financial model Focus on head count Plan slow, run fast Run top-down sanity checks Forget economies of scale Admit that revenues are a mystery
    • / tips for a financial model II Build with building blocks Take out ”hope” Flag your assumptions Keep market share under 20 percent