What does it take tooPersuadeInvestors?Benjamin Ball
Make it Easyfor your Investor
ClarityTransparencyTrust
ClarityTransparencyTrust
Tip:Set the rightexpectations
Tip:Grab attention in30 seconds
TimeAttention
Tip:Tell your storyfrom theinvestor’s PoV
theordermattersstoryyourof
How happy areyou these days?How many dates haveyou been on recently?Correlation ~ 0Correlation ~ 1
Tip:Don’t give a pitch.Tell a story
Tip:What’s yourTake Away line?
ClarityTransparencyTrust
Tip:Be open: sharevulnerabilities
Tip:FactsObservationsAnecdotesMetaphors
ClarityTransparencyTrust
Tip:SmileOpen body languageLouder
Tip:Understand yourInvestor
Tip:Each newinvestor pitch is afirst date
Make it Easy for your InvestorClarityWhat impression do you create?Impact within 30 secondsTell your story from investor’s...
Benjamin Ballben@benjaminball.com+44 7808 725 815Thank you
What Does It Take To Persuade Investors - SuperReturn US 2013  Benjamin Ball Associates -
What Does It Take To Persuade Investors - SuperReturn US 2013  Benjamin Ball Associates -
What Does It Take To Persuade Investors - SuperReturn US 2013  Benjamin Ball Associates -
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What Does It Take To Persuade Investors - SuperReturn US 2013 Benjamin Ball Associates -

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First Investor Meetings - how to be more persuasive with your investor presentation. Advice from presentation training experts Benjamin Ball Associates

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  • Benjamin Ball Associatesinfo@benjaminball.com+44 20 7193 0130
  • Benjamin Ball Associatesinfo@benjaminball.com+44 20 7193 0130
  • What Does It Take To Persuade Investors - SuperReturn US 2013 Benjamin Ball Associates -

    1. 1. What does it take tooPersuadeInvestors?Benjamin Ball
    2. 2. Make it Easyfor your Investor
    3. 3. ClarityTransparencyTrust
    4. 4. ClarityTransparencyTrust
    5. 5. Tip:Set the rightexpectations
    6. 6. Tip:Grab attention in30 seconds
    7. 7. TimeAttention
    8. 8. Tip:Tell your storyfrom theinvestor’s PoV
    9. 9. theordermattersstoryyourof
    10. 10. How happy areyou these days?How many dates haveyou been on recently?Correlation ~ 0Correlation ~ 1
    11. 11. Tip:Don’t give a pitch.Tell a story
    12. 12. Tip:What’s yourTake Away line?
    13. 13. ClarityTransparencyTrust
    14. 14. Tip:Be open: sharevulnerabilities
    15. 15. Tip:FactsObservationsAnecdotesMetaphors
    16. 16. ClarityTransparencyTrust
    17. 17. Tip:SmileOpen body languageLouder
    18. 18. Tip:Understand yourInvestor
    19. 19. Tip:Each newinvestor pitch is afirst date
    20. 20. Make it Easy for your InvestorClarityWhat impression do you create?Impact within 30 secondsTell your story from investor’s PoVHave a clear takeawayTransparencyOpen and honest aboutweaknessesUse examples and FOAMTrustIt’s a first dateSmileBe likeableBuild relationships
    21. 21. Benjamin Ballben@benjaminball.com+44 7808 725 815Thank you

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