Xtify overview

June 2010 Xtify Notifications Platform

Xtify Basics Who Where When What Information or Offers Time or Event Targeted Users

How Xtify Works and OS push service

The Location Relevant Notification

Xtify Campaign Manager

Mobile User Experience When marketer’s application is installed, the Xtify service is initiated on the device Notifications are delivered into the Notification Tray along with desired alert (sound, vibration) User views notification “teaser” in tray and then clicks for further details / takes action When user clicks, a window is rendered with custom text and action buttons 1 2 3 4

Demonstration http://www.xtify.com/xtify-blog

Value Proposition to Brand and Business
Create a new channel to deliver news, information and promotions - deliver directly without email or SMS - even when your app is closed
Manage and optimize the messaging relationship with your mobile users across the varied mobile OS platforms
Send relevant information whenever and wherever most appropriate based on geo-location and geo-history
Prompt users to take the action you desire (open your app, visit a merchant, view a website)
Deliver the right message, to the right customer, in the right place, at the right time

Xtify overview

by Ben Allen on Jun 23, 2010

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Xtify overview — Presentation Transcript

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