Your SlideShare is downloading. ×
Personal branding
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Personal branding

404
views

Published on


0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
404
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Go google yourself
  • Transcript

    • 1. Investors do not give funding to forgettable people.
      • Use personal branding to become memorable…
      • and improve your chances at getting the next opportunity.
        • Personal branding is important because it helps people remember you.
        • Branding consists of lots of things: personal style, signature item, a particular mannerism, etc.
        • Here are some practical ways to create and re-enforce your brand and reputation
    • 2. Before we begin…
      • Please pull out your business card
      • Introduce yourself to the person sitting closest to you
      • Do you have a blog?
      • Are you on Facebook? Twitter? LinkedIn?
    • 3. How can you stand out in a crowd?
    • 4.  
    • 5.  
    • 6. Props
    • 7.  
    • 8.  
    • 9.  
    • 10. Passion
    • 11.  
    • 12.  
    • 13.  
    • 14. Competency
    • 15.  
    • 16.  
    • 17.  
    • 18. Natural abilities & assets
    • 19.  
    • 20.  
    • 21.  
    • 22. Over the top
    • 23.  
    • 24. You can’t control what people think about you But you can influence what they hear, see, read….
    • 25. Your brand is a set of emotional and mental associations that represent you
    • 26. Components
      • Smile
      • Skin
      • Facial Expressions
      • Mannerisms
      • Aroma/Odor
      • Voice
      • Athletic Ability
      • Silhouette
      • Clothes
      • Personality
      • Character
      • Moods
      • Experience
      • Reputation
    • 27.  
    • 28. Solidifying your personal brand
      • Google yourself – web and images
    • 29. Go yourself
    • 30.  
    • 31.  
    • 32. Solidifying your personal brand
      • Google yourself – web and images
      • Set up Google alerts as needed
    • 33.  
    • 34. Solidifying your personal brand
      • Google yourself – web and images
      • Set up Google alerts as needed
      • Visit Personas http:// personas.media.mit.edu
    • 35. http://personas.media.mit.edu/
    • 36. http://personas.media.mit.edu/
    • 37. http://personas.media.mit.edu/
    • 38. Solidifying your personal brand
      • Google yourself – web and images
      • Set up Google alerts as needed
      • Visit Personas http:// personas.media.mit.edu
      • Manage your LinkedIn profile
    • 39. Are you a “brand name” product or a “generic” ?
    • 40.
      • Add a nickname, or a middle initial. Include your maiden name.
    • 41. Unique web address – direct to your public profile http://www.linkedin.com/in/benagel
    • 42. Rules of personal branding
      • Focus on your passions, competencies and natural abilities
      • Make it easy to maintain
      • Choose your props wisely
      • Be consistent
      • Be yourself – be your best self
      • Allow your brand to evolve with you
    • 43.  
    • 44.  
    • 45. 侘 寂
    • 46. Wabi-sabi Wabi-sabi is a Japanese concept or aesthetic, sometimes described as beauty that is "imperfect, impermanent, and incomplete" (according to Leonard Koren in his book Wabi-Sabi: for Artists, Designers, Poets and Philosophers ).
    • 47.  
    • 48. The art of imperfection Being you on purpose.
    • 49. Recognition, Reputation and Reaction
      • Origins - Where did you come from?
      • Creed - Why are you here?
      • Icons - Do you stand out visually?
      • Rituals - What are your signature experiences?
      • Lingo - Do you own your vocabulary?
      • Leaders - Who are your heroes?
      • Expectations - Do you walk your talk?
      • Community - Who is aligned with your brand?

    ×