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2014 - India Startup Landscape

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India Startup Ecosystem and Landscape in 2014. Overview of domains, verticals, incubators and investors in India.

India Startup Ecosystem and Landscape in 2014. Overview of domains, verticals, incubators and investors in India.

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  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)
  • (instead of Share) CapturePurchase Intents by way of Wishes(instead of Disoover) Populate Ownership Graph by way of ExperiencesGratification (Mention only Group Buy to show focus and further b2c marketplace)

2014 - India Startup Landscape 2014 - India Startup Landscape Presentation Transcript

  • 2014 Internet & Mobile India Startup Landscape PJ. Entrepreneur. Product Geek. Early Adopter. @beingpractical . beingpractical.com No Copyrights. Free to Distribute
  • Global: Buzz & Investment Themes Central theme of most of the global startups - largely because of launch, traction, investments or exits Hardware 2014: Likely to see more of: • Hardware Startups • Online Marketing (Improving Efficiencies, Targeting & Analytics) • Multiple startups in B2C (Because enterprise is crowded) Marketing B2C is back? ? Deals Location Photos Mobile CrowdFunding BigData + SaaS Sharing Messaging Bitcoin Listicles Gaming Social 2008 2009 2010 2011 2012 2013 2014
  • Global Consumer Products in India India figures among the top 5 countries for global consumer products. Its not global unless India is featured! 94 Mn Users Facebook WhatsApp 36 Mn Users Twitter 27 Mn Users LinkedIn Pinterest 24 Mn Users 2.8 Mn Visitors* Google+ 2.5 Mn Users Tumblr 2.2 Mn Visitors* Quora 4SQ 1.3 Mn Visitors* 0.4 Mn Users User numbers for Facebook, Twitter, LinkedIn, Whatsapp & Google+ are based on the last known data available and estimated growth post that period. Visitor data for Pinterest, Tumblr, Quora and user data for Foursquare based on last known estimates.
  • India: Buzz & Investment Themes Central theme of most of the Indian startups - largely because of launch, traction, investments or exits 2014: Likely to see more of: • Marketplace Tools, DIY Ecommerce & Enablers • Content & Discovery (Likes of Zomato, BuzzFeed, TripAdvisor etc) • Multiple startups in B2C (Because enterprise is crowded) Marketplaces B2C is back? Content Discovery Payment Gateways Coupons Price Comparisons Recharge Logistics ? SaaS Online Cabs Accelerators Vertical Ecommerce Ecommerce Advt Networks 2008 2009 2010 2011 2012 2013 2014
  • Startup Hubs of India Bangalore & New Delhi are hot. Mumbai is emerging as the fastest startup hub of India. Startups in India by City Bangalore : 617 New Delhi : 504 Mumbai : 309 Hyderabad : 207 Pune : 136 Kolkata : 41 Chandigarh : 30 Kochi : 26 Rest of India : 640 Mumbai fastest emerging startup hub. Pune not growing as expected. Kochi is way back despite the hype in entreprenerial circles. * Indicative data as Angellist lists funds, incubators and organizations in its search results. :-|
  • First Round Of Investment Over Years Startups are receiving less money in first round. First round dilution more or less remains the same. What’s happening here: • Less Money; Same dilutions • Employee costs are going up. Startups have less runway to prove themselves. More failures. • Avg 2-3 founders / startup. > 1Mn USD Largely Non-Product Startups including Ecommerce Advt Networks 1Mn – 500K (USD) 250K – 500K (USD) 100K – 300K (USD) 2008 2009 2010 2011 2012 2013 50K – 100K (USD) 2014
  • Transactions Growing. Investors taking BIG Bets! Huge Growth Capital in India. For startups that make it to Growth Stage, excessive amount of Capital available. $500+ Mn $200+ Mn $200+ Mn SoftBank Sherpalo KPCB Accel Partners Tiger Global Naspers Others Nexus , Ebay Indo US Bessemer $100+ Mn PremjiInvest Tiger Global Accel $50+ Mn InfoEdge Sequoia Great Balls of Fire HomeShop18 BookMyShow Paytm Druva Housing Freshdesk Ola Cabs Heckyl Druva Capillary Technologies Vserve Practo ...are the ones who are next in line! FreeCharge Valyoo MyDentist
  • The Indian Exit Economy : Who Can Acquire? Not in a large number, but India has its own small set of companies who can acquire startups. Most likely to acquire: - Private Labels - Niche Ecommerce Plays (largely fashion & accesories) Most likely to acquire: - Payment Gateways & Wallet - Coupons or Deals Service Most likely to acquire: - Niche Ecommerce Plays - Events & Ticketing - Online Cab Services - Travel Experiences Most likely to acquire: - Travel Experiences / Trip Planning - Travel Content Plays Big talent crunch across organizations. Expect small team acquisitions for talent.
  • The Indian Exit Economy : Who Can Acquire? Not in a large number, but India has its own small set of companies who can acquire startups. Those who should acquire startups to strengthen their products, but don’t! Build Startups to Grow, Not to get them acquired! Notes in India Context: - Early stage startups will have a tough time raising funds this year (2104). However there are plenty of organizations that are looking for talent (technology, design & product). Expect acqui-hires & small exits. - Info Edge will stop launching new verticals by self. Their strike-rate for success in startups is much higher than the products / verticals they have built themselves. - There is still possibility of Myntra being acquired by Flipkart; and Flipkart being acquired by Amazon. Amazon has missed China, it can’t miss India. - Innovate! Extremely crowded spaces - Travel, Price Comparison & Coupons, Payment Gateways & Wallets, Recharges, Online Cabs & Adventures. And ofcourse - Accelerators.
  • The Global Exit Economy : Who Can Acquire? Who would be the prime acquisiton themes for large global tech companies? Most likely to acquire: - Hardware Startups for Google X - Enhancements for Android OS - Shopping Intelligence Tools (to aid discover & adwords offering) Most likely to acquire: - Communications & Group Chats - Content & Content Discovery - Conversations Most likely to acquire: - Social & Content Aggregation Products - Display Advertising Solutions Most likely to acquire: - Content Recommendations - Intent Discovery - Advertising Targeting Solutions Most likely to acquire: - Mobile Advt Products - Advt Targeting & Exchanges - Additional revenue channels for Twitter Most likely to acquire: - Knowledge Products like Quora - AngelList (LinkedIn for Startups!) - Contact / Calendar Management
  • The Global Exit Economy : Who Can Acquire? Who would be the prime acquisiton themes for large global tech companies? Most likely to acquire: - Logistics Improvement - Robotics - Discovery Products (like Pinterest) Most likely to acquire: - Maps - App Discovery - Camera / Face Recognition Mostly IP related acquisitions Most likely to acquire: - Mostly large business communication plays like Skype, Yammer. - Enterprise Platforms & Products Build Startups to Grow, Not to get them acquired! Notes: - There is a sense of direction where most of these companies are heading. (Except for Microsoft) - Yahoo! acquired (or acqui-hired) multiple startups last year. 2014 is the end of it. - Enterprise startups (and SaaS products) need to grow considerably large to be acquired. However at this stage - startups end by being profitable or getting more venture capital to grow. - 2012 / 2013 saw huge interest in B2B startups. Every vertical in this space in now crowded.
  • India: Most Prominent Angel Investors Who are the most prominent individual angel investors to raise money from if you are a very early stage entrepreneur? Top 10 Individual Angel Investors in India: #1 - Rajan Anandan #2 - Vijay Shekhar Sharma #3 - Sharad Sharma #5 - Ravi Gururaj* #6 - Rehan Yar Khan* #7 - Vishal Gondal #9 - Zishaan Hayath #4 - Anupam Mittal #10 - Ganesh Krishnan #8 - Rajesh Shawney Note: Individual angels are not ranked by their portfolio of the companies or number / size of investments size of exits. They are ranked based on the influence they have early stage entrepreneurs – the list is ideally the most sought-after angel investors. * Some of the angel investors now are part of their own seed funds/ syndicates and do investments through them.
  • India: Most Prominent Seed Stage Funds Who are the most prominent seed stage funds that are on top of Entrepreneur’s list of funds to raise investments from? Top 5 Seed Stage Funds in India: #1 #4 #2 #3 #5 Note: India has over 25+ active seed stage funds including some VC funds that are known to invest from $100K. This list includes funds that majorly invests only at seed stage. This is essentialy list of top seed stage funds that founders would usually approach for their first round of seed-fund. They are ranked based on their investments, ability to attract deals and most importantly their influence & goodwill within startup ecosystem and founders. 500 Startups* here is ranked as a fund, not as incubator.
  • India: Most Prominent Accelerators / Incubators If founders have to apply to accelerators or incubators - which are the ones they are most likely to apply. Top 5 Accelerators / Incubators for Indian Startups: #1 #4 #3 #2 #5 & Note: Accelerator Programs lke Microsoft Ventures & TIE-IQ Bootcamp do not take any equity. Indian Startups look forward to US Accelerators as first choice. While YC and TechStars do not have any local presence, 500 Startups have seen active participation from Indian Startups for its incubation program, but less % in current batch.
  • India: Most Prominent Venture Funds Who are the most prominent Series-A Funds that top Entrepreneur’s list of funds to raise investments from? Top 5 Venture Capital Funds in India: #1 #4 #2 #3 #5 Note: Ranked based on their current portfolio, exits and investments made in past 2 years (2012-2013). Some of the notable investors that are also very actively looking at making Series-A and post Series-A stage investments are Lightspeed Venture Partners, Inventus, Bessemer Venture Partners, Matrix Partners & Helion.
  • Thank You! @beingpractical Write to me: pj@beingpractical.com Disclosures: This presentation is made in my personal capacity and not endorsed by any organizations I am associated with. I am currently Founder & CEO of Wishberg - the startup has raisedinvestments from one or more investors mentioned in this presentations. I do not endorse any investors, incubators or startups mentioned here.