Business Plan--Quick Pitch SupportAmericanEconomy.com

Idea A website to sell American-made Products. Motivation While the government cannot explicitly demand or encourage that its procurements are fulfilled through American-made products out of fear of WTO tariff wars, the public sector and public contractors of government can buy their supplies domestically. This helps American manufacturers keep their workforces.

A website to sell American-made Products.

While the government cannot explicitly demand or encourage that its procurements are fulfilled through American-made products out of fear of WTO tariff wars, the public sector and public contractors of government can buy their supplies domestically. This helps American manufacturers keep their workforces.

How it will make money Commission from sale of products What would it sell Any American-made consumer products from pencils to cars Business supplies. There will be an emphasis initially on signing up manufacturers that sell construction material and equipment (stimulus plan)‏

Commission from sale of products

Any American-made consumer products from pencils to cars

Business supplies. There will be an emphasis initially on signing up manufacturers that sell construction material and equipment (stimulus plan)‏

Who will supply products - Any domestic OR foreign manufacturer or distributor can upload their products - If you are confused, don't see the competitive advantage, read on. two more slides! Why would they supply products Through Us - Domestic manufacturers benefit from potential increased sales. We charge them only from 8-20% premium. Also the points system (see later slides) gives them another competitive advantage - Foreign manufacturers benefit from potential increased sales. We charge them from 10-60%

- Any domestic OR foreign manufacturer or distributor can upload their products

- If you are confused, don't see the competitive advantage, read on. two more slides!

- Domestic manufacturers benefit from potential increased sales. We charge them only from 8-20% premium. Also the points system (see later slides) gives them another competitive advantage

- Foreign manufacturers benefit from potential increased sales. We charge them from 10-60%

Who will buy the products - Individuals, businesses and organizations that need those products and raw material Why would they buy through us - Compare American-made brands with foreign alternatives for price, quality, delivery time and total cost of ownership - After comparing, the buyer chooses to buy an American-made brand, they will get the difference in price between the American-made brand and the median of the foreign alternatives in points. - Buyers can use points to buy more American-made products

- Individuals, businesses and organizations that need those products and raw material

- Compare American-made brands with foreign alternatives for price, quality, delivery time and total cost of ownership

- After comparing, the buyer chooses to buy an American-made brand, they will get the difference in price between the American-made brand and the median of the foreign alternatives in points.

- Buyers can use points to buy more American-made products

Barriers to Entry Existing online businesses selling American-made products (e.g.madeinusaforever.com, shopforamerica.com, americanmadesupplies.com)‏ Everybody reading this copying the idea and doing it Competitive Advantages We will be dynamically updated We will have an array of useful products both for individual consumers and businesses Easy metrics for comparing various brands for domestic and foreign products Experience with successful startups

Existing online businesses selling American-made products (e.g.madeinusaforever.com, shopforamerica.com, americanmadesupplies.com)‏

Everybody reading this copying the idea and doing it

We will be dynamically updated

We will have an array of useful products both for individual consumers and businesses

Easy metrics for comparing various brands for domestic and foreign products

Experience with successful startups

Competitive Advantages (Cont.)‏ Experienced at designing, implementing and managing software development projects Experienced at managing suppliers and distributors Keys to success in 60 days Have product upload interface up in 2 weeks Beta site up in 4 weeks Have 100 products up at Beta Launch in 6 weeks

Experienced at designing, implementing and managing software development projects

Experienced at managing suppliers and distributors

Have product upload interface up in 2 weeks

Beta site up in 4 weeks

Have 100 products up at Beta

Launch in 6 weeks

Funds Needed Website Creation $25,000 Web Hosting 500 Business Coordinator 7,500 Signup Coordinator 7,500 System/Database Designer 15,000 Web Engineer 15,000 Office Rent 3,000 Computers & Equipment 3,000 Supplies 500 Legal/Admin 3,000 Advertisements 10,000 Total $90,000

Website Creation $25,000

Web Hosting 500

Business Coordinator 7,500

Signup Coordinator 7,500

System/Database Designer 15,000

Web Engineer 15,000

Office Rent 3,000

Computers & Equipment 3,000

Supplies 500

Legal/Admin 3,000

Advertisements 10,000

Total $90,000

Return On Investment 25% equity at the company Monthly Expenses Web Hosting $500 Salaries 10,000 Supplies 200 Phone/Fax/Internet 200 Office Rent 3,000 Legal/Admin 500 Advertisements 3,200 Total 17,600

25% equity at the company

Web Hosting $500

Salaries 10,000

Supplies 200

Phone/Fax/Internet 200

Office Rent 3,000

Legal/Admin 500

Advertisements 3,200

Total 17,600

Breaking Even in 60 Days - Average daily profit of ~$600 - At 15% average commission, translates to $4000 daily revenue - Encourage minimum spending of $100 by offering double points. - Need only 40 transactions per day

- Average daily profit of ~$600

- At 15% average commission, translates to $4000 daily revenue

- Encourage minimum spending of $100 by offering double points.

- Need only 40 transactions per day

Q&A Q. Aren't you giving American manufacturer's an unfair advantage? A. Yes, however if a non-US made product sells well and has great ratings, the commission the manufacturer/distributor pays will be reduced so the American brands have to stay competitive Q. How will you verify a manufacturer's products are made in USA? A. Manually for new companies, established ones based on trust and occasional audit Q. How about fraudulent companies or knock offs? A. We collect all payments. companies only get shipping information. (continued...)‏

Q. Aren't you giving American manufacturer's an unfair advantage?

A. Yes, however if a non-US made product sells well and has great ratings, the commission the manufacturer/distributor pays will be reduced so the American brands have to stay competitive

Q. How will you verify a manufacturer's products are made in USA?

A. Manually for new companies, established ones based on trust and occasional audit

Q. How about fraudulent companies or knock offs?

A. We collect all payments. companies only get shipping information. (continued...)‏

Q&A (Cont.)‏ We release payments at the end of the month. If there are any undelivered products or fraud claims, they will be withheld. violators will be suspended. Moreover non-American based companies need to pay a $10 monthly membership fee. Q. How easy will it be for companies, their reps and distributors to upload products? A. Very simple. The system will fill out most of the details and even import from file (from existing online stores)‏

We release payments at the end of the month. If there are any undelivered products or fraud claims, they will be withheld. violators will be suspended. Moreover non-American based companies need to pay a $10 monthly membership fee.

Q. How easy will it be for companies, their reps and distributors to upload products?

A. Very simple. The system will fill out most of the details and even import from file (from existing online stores)‏