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Professional visual aids

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How to maximize the impact and retention of your messages by following best practices for visual aids.

How to maximize the impact and retention of your messages by following best practices for visual aids.

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Transcript

  • 1. PROFESSIONAL VISUAL AIDS
  • 2. Benefits of Visual Aids
    • Improve retention – 3 days/ 65%
    • Increase comprehension
    • Enhance speaker credibility
  • 3. Types of Visual Aids
    • Electronic/Multimedia Presentations
    • Flip Charts, Whiteboards - write big!
    • Objects, Models and Handouts - at end
    • Slides and Transparencies -
      • Pencil flashlight for notes
      • Avoid looking at screen
      • Don’t read off transparencies
  • 4. Selecting & Designing Visual Aids
    • Text with art or animation
    • Graphics: diagrams, tables, charts
    • Keep down the slides: 10 minutes = 5 + 1
    • Readable size (24/18) and 2 or less fonts
  • 5. Preparing Quality Text Visuals
      • No more than four to six lines of text
      • Limit each line to forty characters
      • Use phrases rather than sentences
      • Use upper and lowercase type
      • Use a simple type face
      • Allow the same space at the top of each visual
  • 6. Visual Aids and Color
    • Organization : hue & saturation
    • Figures
    • Backgrounds & texts
    • Distance
    • Well-defined boundaries
    • High contrast
    • Graphs/pie charts selected color
  • 7. GENERAL DESIGN PRINCIPLES
  • 8. As we were saying…
    • A picture’s worth a 1000 words
    • Text: Less is more
    • 3 C’s: clarity, consistancy, color cues
    • 3 R’s: reveal, reinforce, recap