How I market your home & save you thousands!

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How I market your home & save you thousands!

  1. 1. Making A Difference In Real Estate By Saving Clients Thousands
  2. 2. My Mission Statement At Infinity Realty, We Make a Difference in Real Estate by Saving You Thousands! Whether you are buying or selling, I WILL save you money; with expert negotiation skills and lowered commission rates. When you hire me, you will not sacrifice service! I promise I will provide you with a full-service customized client experience, at the highest level of integrity. I do the little things that make a difference - from start to finish, and beyond. Your satisfaction is my mission, because I want to be your Realtor for life!
  3. 3. Lower Commission Rates = BIG Savings! Keep THOUSANDS in your pocket! Total listing commission! WHY Pay 7%?
  4. 4. Variable Commission Rates = MORE Savings! Even LOWER commission rate if I bring the buyer
  5. 5. 3% to the Buyer Agent We always offer the buyer’s agent a 3% commission and take a lesser cut, 2.5% or 1.5% passing the savings on to YOU.
  6. 6. Service To provide full brokerage services with: • Professionalism • Integrity • Personalized quality service • Consideration of your specific needs • Regular weekly communication
  7. 7. Your Guarantee of Satisfaction • Although we have a listing beginning and ending date, you may cancel our listing agreement at any time prior to procuring a buyer. • Infinity Realty wants 100% customer satisfaction 100% of the time.
  8. 8. 5 Reasons a Property Sells • Location • Price • Terms • Condition of Property • The Agent You Select YOU CONTROL FOUR OF THESE
  9. 9. Price The Comparative Market Analysis (or CMA) is a collection of data used to determine the value of a home. The CMA considers information such as: Active homes on the market Pending homes Solds
  10. 10. Price Pricing your home incorrectly can cost you thousands of dollars
  11. 11. Overpricing May cause you to miss the “Hot Window” of your home’s listing: the first 30-45 days • Reduces the number of buyers who tour your home • Extends the time on the market • Stigmatizes your home and undermines buyers’ confidence • Requires at least one price reduction to increase traffic • Results in less money in your pocket at closing
  12. 12. Property Condition Buying a home is an emotional process Create an emotional appeal with your home! • Make A Good First Impression! • Pay attention to the details – your buyers will!
  13. 13. The Agent Brings into your transaction: • Competence • Experience • Professionalism • Integrity
  14. 14. My Marketing Plan I do the little things that make a difference! This is a step by step process designed to bring numerous buyers and agents to your home in the first few weeks.
  15. 15. My Marketing Plan NETWORK MARKETING: Submit your home to the Multiple Listing Service advertising to the buyer-clients of over 10,000 Realtors and over 1000 companies. Listing announcements via email to those Realtors, providing a list of the features and benefits of your home. Inter-agency advertising brochures to other Infinity Realtors
  16. 16. My Marketing Plan Advertise your home the #1 place buyers are looking: THE INTERNET Realtor.com LoriDaySells.com InfinityRealtySells.com Craigslist.com KCBackpage.com Yahoo.com Oodle.com GoogleBase CLRSearch.com Hotpads.com House.com VideoHomes.com Vast.com CityCribs.com TheHousingPages.com Truila.com Zillow.com Cyberhomes.com LiveDeal.com Point2Homes.com Facebook.com WorldWideReal-Estate-ForSale.com KC MLS Online
  17. 17. My Marketing Plan ONLINE MARKETING: Descriptive Ads highlighting the strengths of your home Detailed information such as room sizes & upgrades Virtual Tours with lots of great photos Prospect tracking software monitors online prospective buyers ON-SITE MARKETING: Create additional exposure through professional signage Colorful Flyers outside for potential buyers Colorful information packets inside for serious buyers
  18. 18. Our Marketing Plan PERSONALIZED MARKETING: Save you thousands of dollars with a reduced commission to help you price your home more competitively. Suggest and advise you of any changes you should make in your property to make it more marketable to buyers, including staging your home for showings Constantly update you with any changes in the market, providing you with comparable marketing statistics and recommend the best pricing strategies.
  19. 19. Our Listing Services Represent only you upon the presentation of all contracts by cooperating brokers and help you negotiate the best possible price and terms. Handle follow-up and keep you informed, after the contract has been accepted, on all mortgage, title and other closing procedures. Pre-qualify, when possible, all prospective buyers Advise you about of all the various methods of financing that your buyers may want to use. Follow up with all of the salespeople who have shown your home for their response. Advise you regarding contract offers and the potential pitfalls associated with contingencies, inspections, appraisals, etc.
  20. 20. My Services Go Above & Beyond FSBOs & Agents Homeowners do not have access to the multiple listing service reaching over 10,000 Realtors and their buyers. Other agents do not cut their commission, giving you their best rate right from the start. Nor do they offer additional savings if they bring the buyer. Other agents don’t promise personalized service and your complete satisfaction.
  21. 21. My Promise To You I will use all effective methods to be able to put a sold sign in your yard.
  22. 22. Now, let’s discuss…

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