3 Sep 09 Jour3340 Website Design&Elements

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    3 Sep 09 Jour3340 Website Design&Elements - Presentation Transcript

    1. Website Design: What Makes a Good News Website JOUR 3340 – Online Journalism Sept. 3, 2009
    2. Today’s Class
      • News Website of the Day
      • Elements of Design
      • Blog set up
      • Next Tuesday’s assignment
        • Blog Post #1
        • Based on today’s lecture on websites, go to AssignmentEditor.com to find a local newspaper or television website (outside of North Texas). How does this news website meet the criteria? For additional information, read the following links.
    3. Elements of News Website
      • Headline
      • Summary
      • Main story
      • Breaking news briefs
      • Links to related stories
      • Time lines
      • Short bios on key sources
      • Photos/graphics
      • Audio
      • Still and/or video slide shows
      • Polls
      • Games
      • Discussion forums
      • Email link to reporter
      • Database
    4. The Home Page
      • Web 1.0:
      • Navigation
      • on the Left
    5. The Home Page cont.
      • Web 2.0:
      • Navigation
      • at Top
      Large Colorful Photo Ad Space
    6. The Home Page cont.
      • Web 2.0:
      • Navigation
      • at Top
      Headlines, Blurbs, Links Reader Engagement Interactive Packages – Slide Shows
    7. Best Newspaper Websites © 2008 Compiled by The Bivings Group, a communications consulting firm
    8. © 2008 Compiled by The Bivings Group, a communications consulting firm
    9. © 2008 Compiled by The Bivings Group, a communications consulting firm
    10. © 2008 Compiled by The Bivings Group, a communications consulting firm
    11. Elements of Basic Design Traditional v. Web
      • Traditional
      • Modular
      • Balance
      • Fonts
      • Headlines, subheads, bylines
      • Lead story, off lead, display feature
      • Charts/boxes
      • Hi-res images
      • Digital Media
      • Balance
      • Simple, clean
      • Colorful
      • Headlines
      • Photos with captions
      • Interactive graphics
      • Animation, flash
      • Low res, fewer pixels
    12. The Home Page
      • Hooking your audience immediately
      • Who is your reader? Your viewer?
      • Why will they/would they come to your website?
      • What’s the ‘so what’ of your website?
      • Choosing the right images
      • Removing distractions
      • Understand the limits of design
        • ‘ Above the fold’ & ‘below the fold’
    13. Web Design Yesterday & Today
      • Yesterday
      • QuarkXpress, Adobe Pagemaker
      • HTML code
        • Hyper Text Markup Languague
      • FTP: File Transfer Protocol
      • Today
      • Dreamweaver
      • Adobe EnDesign
      • Flash, Shockwave
      • WYSIWYG (What You See Is What You Get ) Content Management Systems
    14. Basic Elements of Design
      • Balance:
        • No obscured elements
        • Big elements shouldn’t obscure small ones
        • Dark elements should not obscure light ones (e.g. black background, orange font)
      • Contrast & Focus
        • Using white space wisely
          • http://www.statesman.com/?r=t
          • http://www.cleveland.com/
      Web Journalism, James Glen Stovall, ‘Design on the Web’, Chapter Ten
    15. Basic Elements of Design
      • Readability
        • See and read stories on the website
        • No more than two clicks from HomePage
      • Simplicity
        • Avoid lots of complicated graphics, animation
      • Consistency
        • Throughout website, particularly on article pages
      • Variety
        • Be creative, but not obtrusive
      • Purpose:
        • Always ask: What’s the purpose of this website?
      Web Journalism, James Glen Stovall, ‘Design on the Web’, Chapter Ten
    16. News Website Basics
      • Analyzing News Websites
      • Content
      • Immediacy
      • Interactivity
      • Navigation
      • Functionality
      • Multimedia
      • “ You have to say, How do I take the same basic information and tell the story in a way that works on a Webpage? You have to take the information and turn it on its head – actually, you have to turn the method of storytelling on its head – then tell the story taking advantage of the new technology. You can’t approach it in the same way if you want o be effective.”
        • Retha Hill, Director, New Media Innovation Lab
        • Walter Cronkite School of Journalism
        • Formerly VP Content, BET & executive producer, WashingtonPost.com
    17. Balancing Editorial & Revenue
      • Editorial
        • News: Local, Regional, National, Int’l
        • Sports
        • Business
        • Lifestyle
        • Opinion/Editorials
      • Revenue
        • Classifieds
        • Banners
        • Advertorials
        • Paid links
        • Sponsored content
    18. Organizing the New Website Cont.
      • Within each story
        • Byline
        • Reporter’s email address
        • Audio, video links
        • Slideshow: photo and/or video
        • Related links
        • Comments section
      Web Journalism, James Glen Stovall, ‘Design on the Web’, Chapter Ten
    19. Organizing the New Website Cont.
      • Within each section front
        • Consistency is key
          • Controlled by content management system, in many cases
        • Links to other sections
        • Links to related articles
      Web Journalism, James Glen Stovall, ‘Design on the Web’, Chapter Ten
    20. Setting up your blog
      • Wordpress.com
      • Username:
      • [nfooteFall09.wordpress.com]
      • The following pages:
        • About
        • 3340 Blog
        • Multimedia
    21.  
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