Media%20 evaluation%20questions[1]
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Media%20 evaluation%20questions[1] Document Transcript

  • 1. Rebecca Chapman MEDIA EVALUATION QUESTIONS 1) In what ways does your media product use, develop or challenge forms and conventions of real media products? I looked at very popular, mainstream magazines that already out there like Vogue, Pop, Cosmopolitan, Rolling Stone and more to try and get a good idea of what type of conventions magazines use to keep them all looking in great form and slightly similar. I imitated the convention of keeping the mast head in the top third taking over the whole width, I did this with the title ‘Indigo’ to make it be the first thing that the reader see’s and with it big and bold it will attract more attention than just a small masthead which doesn’t take up the first third. I also used the idea of having a big mid shot photograph as the main image as most magazines use this kind of shot instead of a full length one or close up, to get in the most important part of the image in a way that you would see it. I did this by taking a mid shot of my sister and editing this on photo shop and centering it in the middle of the magazine to make it stand out. I also used the idea of having a 3 main cover pallet, I did this by using the colours black, white and indigo, indigo to match the title of the magazine and make this the signature look. Even though I stuck to the main forms and conventions of normal magazines, I challenged the idea of having coverlines, as some magazines for example ID don’t use coverlines so I wanted to see if this would work or not for me. I have now seen though that it would look better with coverlines as without them it looks quite blank, so I will be adding these in for my final piece. The genre of the real magazines in my decision making was very important to the creation of my own as I wanted to make sure it would work as well as the ones already out there do, but also adding my own twist to it to make it unique to all the others out there. Looking at similar genres such as ‘Pop’, some bits of ‘Complex’ and the pop parts in other magazines allowed me to create the same sense as they do. For example I looked at the kind of photography they take and different poses and clothing they use for the models, I also looked at how they set out their double page spread and interviews for the pop/R’n’B genre I am using. 2) How does your media product represent particular social groups? On the cover of my magazine is a young female girl who is the age of an older teenager, the photography is a mid-shot and she is standing up straight with her arms by her side and her head tilted downwards, this represents her as just a normal girl who is minding her own business with the pose of looking downwards. The costume she is dressed in is a black t-shirt with a leopard print triangle on, this represents her as a fashionable girl as animal print is all in fashion right now, so the magazine is kept up to date with the latest trends. The cover artists facial expression is just a plain expression with a bit of a smile to represent that she is a normal girl who can also be a bit shy too, just like any other woman in the world. The colours I used are bold colours to bring the look to the magazine of bold pop and also represent the idea that all teenagers are quite bright and confident in themselves these days. I created my artist profile on a girl named ‘Georgia Hudgens’ who you could say is similar to Rihanna, Beyoncé, Katy Perry and Nicki Minaj in music sense, I created a blog post which described the artist and who she is. For my double page spread I will use her in an interview by asking questions that the young adults will want to know, interesting questions about her career that won’t bore the audience and instead keep them wanting to read
  • 2. Rebecca Chapman more. From my contents page the type of things that will be written to be in the magazine are headlines like ‘Rihanna talks that talk with her new album’ and ‘Bey and Jay’s baby hits the mic’, this represents the young adult social group to be interested in new pop gossip like this and always want to be kept updated with the latest news. 3) What kind of media institution might distribute your media product and why? I think that the institution that would publish my magazine is IPC Media, I have chosen these as they publish a variety of different genres of magazines and therefore I think they would also publish mine as they are a big company who seem to take invest into new ideas. The kind of magazines they publish include of music magazines, sports magazines and gossip magazines so I wide range which would hopefully be open for my area. IPC Media publishes NME magazine,Woman magazine and more. NME magazine is similar to mine as it is a music magazine of a particular genre of indie rock, even though mine is of a different genre, they both share the same target audience of between 16-26 year olds. Which means that they are interested in this target audience, and hopefully would publish my Pop/RnB magazine to open their variety of magazines to a wider range. The future of music magazines and industry changes a lot and my institution will move with these changes because they will always do the research on the latest trends to make sure they are always up to date on what their audience are interested in. If they didn’t follow what the newest trends are, then they would lose a lot of the audience as the people won’t be interested in that ‘old’ stuff anymore, so the institution has to always be up to date. 4) Who would be the audience for your media product? The audience for my magazine will be mostly females around the ages of 15-30 as this is the age range and gender which is most interested in pop and R’n’B music. Though there may also be a male audience, and the ages may differ being older and younger, but I am defiantly targeting at young adult females as I think this is where most the interest lays. I think that it is important to make a selective choice with the audience, because if you leave it open for all ages or both genders, then many people won’t buy it as there may only be a few pages that the specific individual is interested in, as there is so much mixture of content type. I am excluding the audience of people over 40+ as I don’t think many are interested in this genre, and I will be creating the magazine in a fun, vibrant, young way which elder people are most likely not to be interested in. You could also say that I am excluding the audience of males as the models I am using are females, and the content I am including is mostly females, although I still think some males would purchase it as they may like the music or even the look of the cover artist or look of the magazine. I have reflected my choice of audience into my magazine by keeping the models that I use female and in the age range of the audience I aim for, by using my friend who is 17, and my sister who is 19. I will give it a young vibe with music that young females are in to, dressing the models in fashions that are on the high street at the moment, and also keeping the colours vibrant so it doesn’t look dull and boring. 5) How did you attract/address your audience? The elements in my media work that would relate to my audience is the design of the magazine, the models I use should hopefully attract the audience as they will be interested in the same fashions ect as the models will be seen in. The colour pallet I use should also
  • 3. Rebecca Chapman hopefully attract them as I will be using bright vibrant colours like indigo, pink and blue with black and white to make the colours stand out in a bold way. This should hopefully attract the audience as young people seem to like bright colours and get interested by eye catching designs. In my designs I am also hoping to include some good patterns behind texts like bright flowers or some Aztec as from doing research I found that this is what many young adults are into at the moment. So hopefully everything I include in it will interest the right audience that I hope for. Assumptions that I have made about my audiences tastes and interests are that they are interested in artists such as Nicki Minaj, Rihanna, Beyoncé, Kanye West and more, because these are the main artists of these genres so I assume that they will be interested in these as I have included these artists in my contents page. I’ve also assumed that the audience will be quite lively and confident in them, as the magazine is going to bright, bold and stand out, so maybe reflect on the buyer as well. 6) What have you learnt about technologies from the process of constructing this product? 7) Looking back at your preliminary task, what do you feel you have learnt in progression from it to the full product? http://kksaudienceandinstitution.blogspot.com/2012/02/as-evaluation-questions.html