Your SlideShare is downloading. ×
The new world of social media
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

The new world of social media

343
views

Published on

Presentation about Social media, social content and "super creators" given at a Tele2 Project Managers event in Stockholm, 11th November 2010.

Presentation about Social media, social content and "super creators" given at a Tele2 Project Managers event in Stockholm, 11th November 2010.

Published in: Technology, Business

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
343
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. The new world of social media James Royal-Lawson Web strategist & advisor Beantin webbkommunikation
  • 2. We’ve been using social media for centuries
  • 3. Ok, so how about the digital world?
  • 4. June 1986
  • 5. So what is new?
  • 6. Scale
  • 7. 500 million Facebook users Source: Facebook
  • 8. 2 billion internet users Source: Internet world stats
  • 9. Availability
  • 10. 150 million active Facebook mobile users Source: Facebook
  • 11. 700,000 iPhone users in Sweden Source: Mediavision, Sept 2010
  • 12. Convergence
  • 13. Social content
  • 14. 2000 2010 Email, websites, forums, SMS, telephony Email, Twitter, Facebook, my blog(s), Linkedin, Yammer, instant messaging, Foursquare, forums, SMS, telephony
  • 15. The cow brush
  • 16. 7 categories of participation Source: Forrester, Jan 2010
  • 17. Inactives Spectators Joiners Collectors Critics Conversationalists Creators Source: Forrester, Jan 2010
  • 18. Inactives Spectators Joiners Collectors Critics Conversationalists Creators Source: Forrester, Jan 2010
  • 19. Inactives Spectators Joiners Collectors Critics Conversationalists Creators Source: Forrester, Jan 2010 Super creators
  • 20. Source: Forrester, Jan 2010 Super creators digital gardeners community managers activists
  • 21. Social Content travels freely across converged social media, helped on its way by super creators. beantin.se/tele2