Going to be general tips since so many of you use different plaftorms. where I work, used to work tips i've gleaned over the years general tips great to be here today! such a talented group and what a great conference i work for wp.com as the editorial czar and so i certainly look at a lot of blog traffic every day. these are some basic tips i've gleaned along the way... this is fairly general since we have so many different platforms being used
i see two basic forms of web traffic nyt versus about you have more control over back door so i want to demystify that process some also,t raffic patterns have shifted a little as more people use social networking to share content. But because food terms, especially recipes, are a very searched item, food bloggers should know how to utilize search engines. &quot;F ront-door &quot; traffic -- people go directly to a site and browse from the homepage. &quot;Back-door &quot; traffic -- people arrive via search engines or social networking and land on a specific article/post. Building front-door traffic is tough, you have more control over back-door traffic.
first way to de-mystify? don't ignore your stats. spend some time playing around w/ your stats/metrics and definitely keep checking them often.... while you can't force people to link to you on their facebook accounts, you can influence search engines to rank you higher. search engines are largely automated and looking for key things to help them rank content.
&quot;chocolate metate&quot; grinding -- use as an example here. people will search for this, believe it or not. long tail of the internet. Even obscure terms should be researched beforehand.
You should also do a bit of keyword research anytime you start a post. Look at what's out there in search results, check Google Insights for any rising searches that fit well.
how can i write the post to help a search engine rank me?
this is the phrase you want to use throughout your post. so by optimizing for this more specific term, that gives you the chance to rank higher in google for a less popular term. you want to optimize well for the small audience who is looking for this stuff overtime, this really adds up...long tail of the internet
These aren't &quot;mandatory&quot; tips -- every little bit helps, but don't sacrifice your personal tastes for search engines.
URL headline in first graf photo's text info recipe sub-title She is #1 in Google. Fun to read post, too.
How to Make Friends With Search Engines by Joy Victory, Editorial Czar WordPress.com
Do some keyword research to see what trends are popular in your topic area. Consider writing blog posts occasionally based around these trends. Google Insights shows you nifty things like "rising trends."
For example, you're a vegetarian blogger, and you've got a fresh batch of corn and want to do a corn-related post. What's the best way to write about it online?
From the list of rising trends, you determine "corn chowder" is something you'd like to write about from this list. But you want to put your own spin on it -- that's a good idea. Makes your voice unique while also capitalizing on "rising searches."
For any topic (trendy or not), write with keywords in mind.
Each time you write a new post or web page, ask yourself: What is this about ? What are the core words that describe my content?
"I went to the farmer's market yesterday and bought some corn. I decided to make corn chowder - but with a twist! I added some chipotles to spice it up. Here is my chipotle corn chowder recipe:"