Content Management: ROI Brian Dirking AIIM Golden Gate Chapter meeting August 7, 2008

Return On Investment

Digital Asset Management When organizations create graphical images When a new image is created, artists spend hours rendering the images to the right size, file format, resolution Automating the process with digital image management

When organizations create graphical images

When a new image is created, artists spend hours rendering the images to the right size, file format, resolution

Automating the process with digital image management

Accounts Payable/Accounts Receivable Integration of imaging systems can speed processing of payables and recievables Speeding up payment can enable your organization to take advantage of discounts Speeding up receivables can improve cash flow and lower Days Sales Outstanding – a key measure of collectability

Integration of imaging systems can speed processing of payables and recievables

Speeding up payment can enable your organization to take advantage of discounts

Speeding up receivables can improve cash flow and lower Days Sales Outstanding – a key measure of collectability

Web Content Management Organizations often send paper based updates to their field, manufacturing facilities, branches, etc. Paper costs + shipping costs are a prime ROI target Emerson Savings of $574,354 in printing costs Savings of $158,074 in shipping costs including gas, tires and vehicle maintenance.

Organizations often send paper based updates to their field, manufacturing facilities, branches, etc.

Paper costs + shipping costs are a prime ROI target

Emerson

Savings of $574,354 in printing costs

Savings of $158,074 in shipping costs including gas, tires and vehicle maintenance.

Content Retention Management Content is retained to avoid spoliation Content must be reviewed in case of litigation Discovery review costs $1,800 to $2,500 per GB Dow Chemical conducted an internal cost assessment of a 3-year litigation project. They reviewed 75 million pages of text during the 3-year period. More than 50 percent of the documents they reviewed were out-of-date and should have been deleted. The cost of reviewing out-of-date documents amounted to $12 million

Content is retained to avoid spoliation

Content must be reviewed in case of litigation

Discovery review costs $1,800 to $2,500 per GB

ROI – A Measure of Success Don’t make ROI an afterthought – build it into your process Use it as a measure of success By using it you will get better at it Use it as a tool to secure new projects It is a great way to improve your career – nothing looks better on a resume than showing how your project delivered a fast ROI Shows accountability

Don’t make ROI an afterthought – build it into your process

Use it as a measure of success

By using it you will get better at it

Use it as a tool to secure new projects

It is a great way to improve your career – nothing looks better on a resume than showing how your project delivered a fast ROI

Shows accountability