8 Factors to Consider in Creating an Information Management Strategy


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8 Factors to Consider in Creating an Information Management Strategy

  1. 1. 8 Factors to Consider in Creating an Information Management Strategy Brian Dirking Principal Product Director, Oracle Corporation
  2. 2. Agenda <ul><li>8 Factors to Consider in Creating an Information Management Strategy </li></ul><ul><li>Finding (or Keeping) Content Management Funding </li></ul><ul><li>Oracle Content Management </li></ul><ul><li>Resources </li></ul><ul><li>Questions? </li></ul><Insert Picture Here>
  3. 3. <Insert Picture Here> 8 Factors to Consider in Creating an Information Management Strategy
  4. 4. Digital Landfill Blog
  5. 5. 1. Not All Content Is Created Equal Value to # of users / organization Volume of content Attachments in enterprise apps, public Web sites, policies & procedures, employee/customer content, intellectual property, financial stmts, knowledgebase, corporate records, … AP/AR, expense receipts, contracts, M&A info, loan/mortgage processing, applications, purchasing docs, … Informal project content, meeting minutes, group drafts, file shares, … Working drafts, notes personal files, …
  6. 6. 2. If you need it in one system, you might also need it in another Packing List CRM System ERP System
  7. 7. 3. When content is siloed, people bridge the gap. <ul><li>Automate them if possible </li></ul><ul><li>Ensure they have fallback processes </li></ul><ul><li>Document your processes </li></ul>
  8. 8. 4. Content doesn’t exist if it is not accessible.  <ul><li>Content that is not accessible does not bring value to the organization </li></ul><ul><li>Furthermore, it can undermine value </li></ul><ul><li>Too much information on a share drive </li></ul><ul><li>Information locked on local hard drives </li></ul>
  9. 9. 5. Content that is too accessible causes risk. <ul><li>Documents on share drives </li></ul><ul><li>Documents on laptops </li></ul><ul><li>Need to be able to share content and still control access when it is outside of a repository </li></ul>ECM System Firewall
  10. 10. 6. Understand your green benefits. <ul><li>Paper costs </li></ul><ul><li>Shipping costs </li></ul><ul><li>Storage costs </li></ul><ul><li>Process improvement </li></ul><ul><ul><li>License issuance went from average of 3 weeks to 2 days. </li></ul></ul><ul><ul><li>Reduced average time searching for documents from 2 hours per employee per day to 26 minutes. </li></ul></ul><ul><ul><li>Eliminated or reassigned 7 non-essential FTE’s </li></ul></ul><ul><ul><li>Reduced cost associated with lost or misplaced documents by 92% </li></ul></ul><ul><ul><li>Return-on-investment is less than 6 months </li></ul></ul>Oracle Green Calculator
  11. 11. 7. Content in context raises value. <ul><li>Immediate content access </li></ul><ul><li>From within existing business processes </li></ul><ul><li>Improves processing speed </li></ul><ul><li>Improves accuracy </li></ul>“ If bad data impacts an operation only 5% of the time, it adds a staggering 45% to the cost of operations.” Thomas Redman – ”Data, An Unfolding Quality Disaster,” Information Management Magazine
  12. 12. 8. Understand tech trends and know when they will collide. Enterprise 2.0 e-Discovery
  13. 13. <Insert Picture Here> Finding (or Keeping) Content Management Funding
  14. 14. How to Find / Keep Funding <ul><li>Finding ROI (with hard and soft dollar costs) </li></ul><ul><ul><li>Paper processing & storage costs </li></ul></ul><ul><ul><li>Electronic distribution of content & reports via Web </li></ul></ul><ul><ul><li>Software & license fees </li></ul></ul><ul><ul><li>Headcount </li></ul></ul><ul><ul><li>More efficient business processes </li></ul></ul><ul><li>Engage the users </li></ul><ul><ul><li>From desktop to business processes, custom Web applications and enterprise applications </li></ul></ul><ul><ul><li>Incorporate Enterprise 2.0 technologies </li></ul></ul><ul><li>Leverage technology for growth </li></ul><ul><ul><li>Increased revenue via Web channel, optimized content targeting </li></ul></ul><ul><li>Leverage technology to transform how you do business </li></ul><ul><ul><li>From moving to self-service to creating new services & business models </li></ul></ul>
  15. 15. <ul><li>Content enabled applications speed business processes </li></ul><ul><li>Unified repository for better access and reuse </li></ul><ul><li>Certified connectors simplify deployment and upgrades </li></ul><ul><li>Works with Applications Unlimited today </li></ul>Document Capture and Imaging Unified Content Access, Management and Publishing Invoices Service Agreements Enrollment Forms Payments PRE-BUILT SUSTAINABLE INTEGRATIONS Accounts Payable Call Center Employee Self-Service Accounts Receivable Oracle Enterprise Application Documents
  16. 16. Accounts Payable Content Management Benefits <ul><li>Integrate invoices and receipts with AP processing applications </li></ul><ul><ul><li>Reduce processing time up to 93% </li></ul></ul><ul><ul><li>Reduce costs by taking discounts </li></ul></ul><ul><ul><li>Green benefit: reduced paper, storage and shipping End user benefit: processing and reviewing in context of application </li></ul></ul><ul><ul><ul><li>A/P response time reduced from 2 -10 days to 1-10 sec. </li></ul></ul></ul><ul><ul><ul><li>Saving $1 million a year </li></ul></ul></ul>
  17. 17. Human Resources Content Management Benefits <ul><li>Attach resumes and forms to HR records </li></ul><ul><ul><li>Faster employee on-boarding </li></ul></ul><ul><ul><li>Better compliance and security </li></ul></ul><ul><ul><li>Greater self-service </li></ul></ul><ul><ul><ul><li>Can reduce benefits processing 85% </li></ul></ul></ul><ul><li>Manage & secure all HR records through Oracle EBS </li></ul><ul><ul><ul><li>Eliminated storage costs, enhanced productivity with immediate access, lowered risk, compliance with regulations </li></ul></ul></ul>City of Rotterdam
  18. 18. Sales / Contracts / Call Center Content Management Benefits Customer Sales Plan Executive Sales Presentation Purchase History Pricing Proposal <ul><li>Integrate sales proposals, service contracts, presentations, collateral </li></ul><ul><li>From CRM system </li></ul><ul><ul><li>Search across systems to find all relevant content to an account </li></ul></ul><ul><ul><li>Attach account-specific content </li></ul></ul><ul><ul><li>Guaranteed accurate and up to date content </li></ul></ul><ul><ul><li>“ Quick scan” to bring in paper-based content </li></ul></ul><ul><ul><li>Integrating documents in Siebel </li></ul></ul><ul><ul><ul><li>Centralized, consolidated, scalable solution for over 34,000 employees to access customer related documents </li></ul></ul></ul>
  19. 19. Leveraging the Web to Reduce costs, grow revenue, change your business <ul><ul><li>Powers 120+ Web sites for product & service info </li></ul></ul><ul><ul><li>Leverages single system for all internal & external Web sites </li></ul></ul><ul><ul><li>Reduces costs through tech consolidation, distributed site creation and maintenance & information delivery </li></ul></ul><ul><ul><li>Overall Web strategy to increase sales & lead generation , improve SEO, reduce costs, encourage self-service </li></ul></ul><ul><ul><li>Consolidated100+ Lotus Notes sites to one .com site </li></ul></ul><ul><ul><li>Implemented .com site, multi-lingual sites, BrandCenter with digital asset management </li></ul></ul><ul><ul><li>Tracked $3 million sales within first 3 months; </li></ul></ul><ul><ul><li>Saved $ 1million first year with online information delivery </li></ul></ul><ul><ul><li>Collaborative and personalized Global Support Portal with deployed as strategic advantage in customer service </li></ul></ul><ul><ul><li>Oracle WebCenter, Universal Content Mgmt, Secure Enterprise Search, EBS Product Catalog & Configurator </li></ul></ul><ul><ul><li>Plugged in Web 2.0 services with wikis, blogs and forums </li></ul></ul>
  20. 20. At the End of the Day, You’re Building Content-Centric Business Solutions Marketing Sales Legal Finance IT HR Production Accounts Payable Regulatory Compliance IT Project Management Secure Deal Collaboration Contract Management Marketing and Brand Management Secure Research & Collaboration Project Management Information Privacy and Protection Policies & Procedures Board of Directors Claims Processing Enterprise Content Management
  21. 21. <Insert Picture Here> Oracle’s Content Management Solutions
  22. 22. Capture Web Content Mgmt Imaging Digital Asset Mgmt Document Mgmt Information Rights Records and Retention Oracle Enterprise Content Management Forms Recognition Mobile Devices Enterprise Application Documents Oracle Content Management Unified and Integrated Enterprise Content Management Core Content Services Portals WebSites
  23. 23. Enterprise 2.0 with Oracle WebCenter Suite Bringing Together Key Investments
  24. 24. Oracle ECM Analyst and Industry Reviews Gartner Enterprise Content Management Magic Quadrant, September 2009 Forrester ECM Suites Wave, November 2009 “ Leader” “ Leader” “ Leader” Gartner Web Content Management Magic Quadrant, August 2009
  25. 25. <Insert Picture Here> Resources
  26. 26. Resources: AIIM Conference 2009 Oracle Customer Panel Videos <ul><li>Find links on “Content @ Work” Blog by Brian Dirking Twitter: @bdirking </li></ul><ul><ul><li>Article “Keeping Content Management Funded” </li></ul></ul><ul><ul><li>http://bit.ly/KeepingContentManagementFunded </li></ul></ul><ul><li>Molly Wenzler of MeadWestvaco </li></ul><ul><ul><li>How she encouraged her executives to fund a new WCM project </li></ul></ul><ul><li>Mike McKuras of BlueCross/BlueShield of Minnesota </li></ul><ul><ul><li>How they assign an ECM expert to every project to make sure that it is incorporated into the planning </li></ul></ul><ul><li>Todd Januzzi of Vornado Realty Trust </li></ul><ul><ul><li>How they are better able to respond to document requests for real estate sales and freed up office space </li></ul></ul><ul><li>Lt. Col. JD Whitlock of U.S. Air Force Medical </li></ul><ul><ul><li>How they have made their content more accessible, improving the quality and productivity </li></ul></ul>
  27. 27. Upcoming Oracle Content Management Events <ul><li>COLLABORATE 2010 </li></ul><ul><ul><li>Oracle user group conference </li></ul></ul><ul><ul><li>April 20-22, 2010 </li></ul></ul><ul><ul><li>Mandalay Bay, Las Vegas, NV </li></ul></ul><ul><li>AIIM Conference 2010 </li></ul><ul><ul><li>Oracle Customer Executive Keynote Panel </li></ul></ul><ul><ul><li>Making content management a key infrastructure – how integrating content management with applications drives value </li></ul></ul><ul><ul><li>Tuesday morning, 8:30 after opening keynote </li></ul></ul><ul><ul><li>April 20, Pennsylvania Convention Center, Philadelphia </li></ul></ul>
  28. 28. Resources <ul><li>ROI Studies – by Forrester with Oracle ECM Customers </li></ul><ul><ul><li>City of Ottawa </li></ul></ul><ul><ul><li>Emerson Process Management </li></ul></ul><ul><li>Oracle Enterprise Application Documents </li></ul><ul><li>Oracle Imaging & Process Mgmt Resource Kit </li></ul><ul><li>Oracle Web Content Management </li></ul><ul><ul><li>www.oracle.com/goto/wcm </li></ul></ul><ul><li>Enterprise 2.0 Readiness Assessment Tool </li></ul><ul><ul><li>http://getsocial.oracle.com/?id=aiim </li></ul></ul><ul><li>Contact me at [email_address] </li></ul><ul><li>On Twitter @bdirking </li></ul>