Presentation: Marketing Beyond the Website
Best Practices to Build Credibility Through Multichannel Distribution
Presented by: Andrew Meranus, Vice President, Business Development, PR Newswire
Law firms now recognize the growing importance of producing content such as blog posts and engaging on social media to generate new client leads. Given the specialized nature of the legal industry, which is founded on the principles of trust, it is important for communications and marketing executives for law firms to have the right tools in place that ensure their messages gain the maximum amount of exposure among targeted audiences through a multichannel distribution strategy.