Using Web 2.0 Principles to Become Librarian 2.0: Blogs

Kent State University School of Library & Information Science March 9 & 10, 2007 Using Web 2.0 Principles to Become Librarian 2.0
Blogs

Instructor: Brian C. Gray
Engineering, Mathematics, & Statistics Librarian
Case Western Reserve University
Work email: bcg8@case.edu
Work phone: 216-368-8685
IM: AIM - kslbcg8
ICQ - 499284601
Google Chat - kslbcg8@gmail.com
MSN - bcg8@case.edu
Yahoo - kslbcg8

Getting to Know Blogs
What is a blog?
Types of blogs
Blog software
Creating blogs
Personal vs organizational
Locating blogs
Lets play

What is a blog? – Common Traits
Website
Dated entries
Archives
RSS feed offered
Entries with links to other items
Often may require little or no web programming experience
Application driven
Categories, tagging, or keywords

Blog Considerations
Purpose – Announcements and/or discussion?
Open or no commenting?
Moderation?
Tracking/pinging
Spam prevention
Single or multiple authors
How often are entries added?
Legal considerations (non-profit status, advertising, organizational policies, etc.)

2006 Workplace E-Mail, Instant Messaging & Blog Survey
American Management Association:
8% of organizations operate business blogs
55% of business blogs ‘facing out’ for customers and other third parties to read
Less than 2% of organizations assign a lawyer or other responsible party to review employees’ entries
Nearly 2% have fired workers for offensive blog content - including posts on employees’ personal home-based blogs

http://www.sifry.com/alerts/archives/000432.html

ALA Library 2.0 Bootcamp Helene Blowers Linda S. Bostrom Brian C. Gray Lorraine H. Olley (June 2006)

My Blog Author Tips
Offer a RSS feed
Write on a regular pattern so people do not feel the blog has died
Use spell checker
Tagging/Keywords/Categories
Cite information
Use spell checker
If you allow comments, participate in the discussions
Linking and discussing on other’s blog can drive traffic to your own

More Blog Tips & Comments
Be original and write it your own style
Length of posts can vary
Provide some information for your readers, such as an “about me” page or other context
Simple layouts can be powerful
Look at other’s blogs for examples
Extras occasionally break up the text – pictures, lists, etc.
Give your readers a challenge or question to consider

Library Blogs in Action
http://www.squidoo.com/library2point0/

Using Web 2.0 Principles to Become Librarian 2.0: Blogs

by Brian Gray on Mar 09, 2007

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Using Web 2.0 Principles to Become Librarian 2.0: Blogs — Presentation Transcript