Put a QR Code on it! How Non Profits Can Use QR Codes

Put a QR code on it! How Non Profits Can Use QR Codes Twitter @NolandHoshino

Interactive presentation• Participate scan• Ask questions• Scan QR codes on slides• If you want a specific slide, scan upper QR code

What are QR Codes ? Quick Response (QR) codes are two- dimensional barcodes that hold small bits of data Transporting users from printed materials to mobile sites or a specific call to action, involving information capture, promotional opt-in, etc.

Where did it come from?QR code was originallyused to track vehicleparts in vehiclemanufacturing by theJapanese in 1994

Surprise inside Event Vcalendar Website URL Links to Social Phone # Contact Vcard Email Message Text Email Address SMS Message

Put a QR code on it Business cards Brochures and other marketing materials Contact website page Product tags and packaging Convention and event nametags Press releases Event ticket stubs Point-of-sale receipts

Let’s get started iPhone Kaywa Tag Reader QR Code and 2D NeoReader Code Generator Maestro Android QR Stuff QuickMark Barcode Scanner Delivr SnapMaze Blackberry Raco QR Code Scanner Pro QReate & Track ScanLifeSmartphone Free Barcode Reader QR Code Generator

Point and scan www.beqrious.com

Heifer International Portland Challenge: Portland is a very eco-friendly city – not many people like taking print Goal: Get Heifer International mission into people’s hands Idea: QR Codes with information linking to org website and donation page

Heifer International PortlandQR code Donation Page Scan to

Heifer International Portland QR code Facebook Pagewww.socialqrcode.com www.likify.net

Heifer International PortlandShow your support Send a TweetTweet http://zeek.com/create-a-status-update-url-for-twitter/

Heifer International Portland SMS text Friends and FamilyHelp endhunger andpoverty – “PassOn the Gift” toHeiferInternationalwww.heifer.org Scan to send text

Heifer International PortlandUse QR code for directions to the organization or meetings Find us http://myqr.co

Awareness campaign Poster

Petition campaign

Educational games www.scaquarium.org

Advocacy campaign

Email list campaignScan QR code and exchange your contact information for free ice cream

Giving treeLink QR code to a personal video or story of the person receiving the gift

Library books QR codes on library books with brief descriptionPhoto by Chris Martin Studios Photo by Chris Martin Studios

Summary QR codes are … • Free, easy to create and measurable • Bridges the gap between offline and online • Increases cause and donor engagement • Targets younger demographics (under 35) • Flexible to changes • Saves on printing costs • Unlimited – Be creative!Photo by Chris Martin Studios Photo by Chris Martin Studios

Contact me Noland Hoshino Twitter @NolandHoshino Email Noland@bcausemedia.com

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Put a QR Code on it! How Non Profits Can Use QR Codes

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