A good message will spread. Source: David Wilcox, The Social Reporter
Corporate = control = democracy + + Source: “What’s next in media: by Neil Perkin
It’s OK to be a person. GlobalGiving Tweet: “Intense debate going around the office about what spice/flavoring/condiment should be in the 4th holder. Salt, pepper, garlic powder and...?” Response from Stephanie Strom (New York Times): “@GlobalGiving: Cinnamon. Very healthy.”
Your supporters need different messages and languages.
The Internet is about interacting… & dialogue!
The whole idea is to be in the conversation : To raise your profile. To interact with people in your sector/region. Before you’re forced into it. So your communication isn’t only asking for $. 80/20