WWPP 2009-2013 Microvision Eyewear 2009
Vision: Three Time Horizons <ul><li>Yesterday </li></ul><ul><li>The disconnected world   </li></ul><ul><li>Voice only </li...
1997 1999 2001 2004 2005 SD3000 Refrigerator Sized Eyewear Sized 2007 HMD Electronics Army Spectrum SD2500 SDX500 Wearable...
Microvision Nomad (2004-2006) <ul><li>Head-up, hands free access to information </li></ul><ul><li>Monochrome red, headgear...
Microvision Eyewear Project Overview 2007:  Prove See-through Optics <ul><li>Accomplishments </li></ul><ul><ul><li>Eyewear...
Military Eyewear <ul><li>DARPA ULTRA-Vis </li></ul><ul><li>Augmented Reality for Urban Warfare </li></ul><ul><li>AR infras...
Eyewear Segment Strategy <ul><li>Military Eyewear </li></ul><ul><ul><li>Situational Awareness </li></ul></ul><ul><ul><li>M...
Mobile Device Eyewear Definition <ul><li>Fashion eyewear companion for a mobile device </li></ul><ul><li>See-through, virt...
Eyewear for Augmented Reality <ul><li>Head up while accessing AR content </li></ul><ul><ul><li>Maintains context of user’s...
Use Models <ul><li>At Home </li></ul><ul><ul><li>Surf a remote or local hard drive </li></ul></ul><ul><ul><li>On demand ga...
Enterprise Applications <ul><li>See-through PowerPoint </li></ul><ul><ul><li>Notes in your glasses </li></ul></ul><ul><li>...
Mobile Device Eyewear Application Space 2011: $172B forecast mobile applications revenue Private, persistent head-up deliv...
Mobile Device Eyewear Ecosystem Google Microsoft RIMM Nokia Apple HP Dell Samsung HTC Apple Etc… 3G/LTE WCDMA WiMAX Lens a...
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Microvision Eyewear Ismar 2009 3

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Presentation by Ben Averch of Microvision during ISMAR 2009, Orlando, FL

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Transcript of "Microvision Eyewear Ismar 2009 3"

  1. 1. WWPP 2009-2013 Microvision Eyewear 2009
  2. 2. Vision: Three Time Horizons <ul><li>Yesterday </li></ul><ul><li>The disconnected world </li></ul><ul><li>Voice only </li></ul><ul><ul><li>No GPS </li></ul></ul><ul><ul><li>No location based services </li></ul></ul><ul><li>Limited utility </li></ul><ul><li>Today </li></ul><ul><li>The connected world </li></ul><ul><li>Location based services are prevalent today </li></ul><ul><ul><li>Sprint Family Locator </li></ul></ul><ul><ul><li>Google My Location </li></ul></ul><ul><ul><li>Nokia Location API in OS </li></ul></ul><ul><li>Consumer pull </li></ul><ul><ul><li>Personal navigation </li></ul></ul><ul><ul><li>Friend finder </li></ul></ul><ul><ul><li>Location based search </li></ul></ul><ul><li>Tomorrow </li></ul><ul><li>The extended world </li></ul><ul><li>Personal nav, friend finder and location-based search extended to eyewear displays </li></ul><ul><li>Extend everyday computing experience to eyewear display </li></ul>Extend to persistent display Mobile Device Eyewear Private, Informed, Connected People demanded more
  3. 3. 1997 1999 2001 2004 2005 SD3000 Refrigerator Sized Eyewear Sized 2007 HMD Electronics Army Spectrum SD2500 SDX500 Wearable Display Development Eyewear future Mobile Device Eyewear Long-standing Commitment to Wearable Display Technology Leadership
  4. 4. Microvision Nomad (2004-2006) <ul><li>Head-up, hands free access to information </li></ul><ul><li>Monochrome red, headgear </li></ul><ul><li>Industrial and military segments </li></ul>
  5. 5. Microvision Eyewear Project Overview 2007: Prove See-through Optics <ul><li>Accomplishments </li></ul><ul><ul><li>Eyewear form factor </li></ul></ul><ul><ul><li>High brightness </li></ul></ul><ul><ul><li>40 degree FOV </li></ul></ul><ul><ul><li>High see-through transmission </li></ul></ul><ul><ul><li>Low head-born weight </li></ul></ul>2008: Wearable Concept Demonstrator <ul><li>Performance Targets </li></ul><ul><ul><li>Simplified optical design </li></ul></ul><ul><ul><li>Improved image quality </li></ul></ul><ul><ul><li>Improved form factor </li></ul></ul>2009: Technology Demonstrator <ul><li>Accomplishments </li></ul><ul><ul><li>Demonstrator proved efficacy of optics </li></ul></ul>See-through, daylight readable eyewear platform
  6. 6. Military Eyewear <ul><li>DARPA ULTRA-Vis </li></ul><ul><li>Augmented Reality for Urban Warfare </li></ul><ul><li>AR infrastructure and content developed on-program </li></ul><ul><li>MVIS positioned as display capability provider </li></ul><ul><li>Low profile, ergonomic see-through eyewear display system </li></ul>US Gov’t Requires See-Through Displays for Next Generation Soldier Systems
  7. 7. Eyewear Segment Strategy <ul><li>Military Eyewear </li></ul><ul><ul><li>Situational Awareness </li></ul></ul><ul><ul><li>Mission Effectiveness </li></ul></ul><ul><ul><li>Safety </li></ul></ul><ul><li>Mobile Device Eyewear </li></ul><ul><ul><li>Private </li></ul></ul><ul><ul><li>Informed </li></ul></ul><ul><ul><li>Connected </li></ul></ul>From high-end early adopters to mass market appeal
  8. 8. Mobile Device Eyewear Definition <ul><li>Fashion eyewear companion for a mobile device </li></ul><ul><li>See-through, virtual image for mobile applications </li></ul><ul><li>Mobile data services appear to hover in front of the wearer </li></ul><ul><li>Critical link for next mobility growth wave </li></ul>
  9. 9. Eyewear for Augmented Reality <ul><li>Head up while accessing AR content </li></ul><ul><ul><li>Maintains context of user’s activity </li></ul></ul><ul><li>Largest, highest resolution view of the real world </li></ul><ul><li>Keeps hands free </li></ul><ul><li>Only metadata overlay needs to be presented to user </li></ul><ul><li>Readable in any ambient lighting condition </li></ul>Handheld for AR Eyewear for AR <ul><li>Head down to use phone screen for AR content </li></ul><ul><ul><li>Alters context of user’s activity </li></ul></ul><ul><li>Limits real world view to small phone screen </li></ul><ul><li>Requires manipulating handheld device </li></ul><ul><li>Photograph of environment + metadata overlay presented to user </li></ul><ul><li>Mobile phone screen difficult to see in sunlight </li></ul>
  10. 10. Use Models <ul><li>At Home </li></ul><ul><ul><li>Surf a remote or local hard drive </li></ul></ul><ul><ul><li>On demand games, movies and TV shows </li></ul></ul><ul><ul><li>Control networked devices </li></ul></ul><ul><li>On-the-Go </li></ul><ul><ul><li>GPS </li></ul></ul><ul><ul><li>Text messaging </li></ul></ul><ul><ul><li>Voice </li></ul></ul><ul><ul><li>Location based services </li></ul></ul><ul><ul><li>Social Networking </li></ul></ul><ul><ul><li>Web mash-ups </li></ul></ul>Two Primary Use Models
  11. 11. Enterprise Applications <ul><li>See-through PowerPoint </li></ul><ul><ul><li>Notes in your glasses </li></ul></ul><ul><li>Office Productivity </li></ul><ul><ul><li>Large screen office programs, anywhere anytime </li></ul></ul><ul><li>Head-up smartphone apps </li></ul><ul><ul><li>Email </li></ul></ul><ul><ul><li>Caller ID </li></ul></ul><ul><ul><li>Location-based services </li></ul></ul><ul><ul><li>Resource tracking </li></ul></ul><ul><ul><li>Find Nearest… </li></ul></ul>Persistent connection to Enterprise applications
  12. 12. Mobile Device Eyewear Application Space 2011: $172B forecast mobile applications revenue Private, persistent head-up delivery redefines mobile applications Source: ABI Research Messaging Real-Time News Mobile Gaming Enterprise Applications Mobile Pay ment Video Conferencing Mobile TV User Videos Social Networking Navigation Adult Content Mobile Search Mobile Advertising Mobile Device Eyewear
  13. 13. Mobile Device Eyewear Ecosystem Google Microsoft RIMM Nokia Apple HP Dell Samsung HTC Apple Etc… 3G/LTE WCDMA WiMAX Lens and Frame Providers Mobile Operator Eyewear Product & Distribution OS / Applications / Content Mobile Device OEM User Experience
  14. 14. EXTRA SLIDES

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