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PREFERRED ASSOCIATES   Lead Generation                                    @                         The Intermediate Guide...
First Things First                       1.   Who?PREFERRED ASSOCIATES                       2.   Who?                    ...
What Can You Offer                                     Think About Topics of Your OfferPREFERRED ASSOCIATES               ...
Look at Your Tags (keyword phrases)                                   Learn To Consolidate!                               ...
PREFERRED ASSOCIATES   Best Practices for Each Page / Post                                     •One Topic Per Page        ...
But, the MOST IMPORTANT THING IS…                         Have a “Call To Action”PREFERRED ASSOCIATES                     ...
PREFERRED ASSOCIATES   Finally, to convert that lead…
Search Social NetworksFor things like:Relocating To RaleighMoving To TriangleSelling My House in Raleigh
Use Tools like Tweetdeck or Hootsuite
But, once you meet them and havecontacted them, don’t send them to yourlanding page…in other words “turn off thefirehose”.
Once again…
Lead generation
Lead generation
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Lead generation

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Transcript of "Lead generation"

  1. 1. PREFERRED ASSOCIATES Lead Generation @ The Intermediate Guide To Lead Generation
  2. 2. First Things First 1. Who?PREFERRED ASSOCIATES 2. Who? 3. What? 4. Why?
  3. 3. What Can You Offer Think About Topics of Your OfferPREFERRED ASSOCIATES •First Time Home Buyer Information •Info for People Moving to the Area •Info for People with Life Changing Events (like Divorce, New Children, Empty Nestors) •Info for People who need to Short Sale •Info for People who HAD Bad Credit but can now BUY •Info for Move Up Buyers Who Dont Need To Sell •Info for Seniors with Cash
  4. 4. Look at Your Tags (keyword phrases) Learn To Consolidate! Writing 200 posts about 200 different topics, with 200 keyword phrases - notPREFERRED ASSOCIATES good Relocation to Raleigh Buyer •Schools in N. Raleigh •Shopping in N. Raleigh •Parks in N. Raleigh •Walking Trails in N. Raleigh •Hospitals in N. Raleigh •Major Employers in N. Raleigh •Golf Courses in N. Raleigh •Top Selling Subdivisions in N. Raleigh •Equestrian Farms in N. Raleigh •Commute Times from N. Raleigh •Real Estate Taxes in N. Raleigh
  5. 5. PREFERRED ASSOCIATES Best Practices for Each Page / Post •One Topic Per Page •Photo on Each Page •Must Be "SKIMMABLE" Must Contain Content that relates to the Keywords •Video You Take on Many Pages, and a Consolidation Page (Portfolio Page) for just Videos
  6. 6. But, the MOST IMPORTANT THING IS… Have a “Call To Action”PREFERRED ASSOCIATES On Each Page! And Use Buttons!
  7. 7. PREFERRED ASSOCIATES Finally, to convert that lead…
  8. 8. Search Social NetworksFor things like:Relocating To RaleighMoving To TriangleSelling My House in Raleigh
  9. 9. Use Tools like Tweetdeck or Hootsuite
  10. 10. But, once you meet them and havecontacted them, don’t send them to yourlanding page…in other words “turn off thefirehose”.
  11. 11. Once again…
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