Kloptek Publishers Forum Keynote May 2014

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Reinvention, Revolution and Revitalization: Real Life Tales from Publishing’s Front Lines

As the information provider and publishing industries maintain a constant state of change, leading organizations are developing unique innovation and product strategies. This session will explore these strategies, including:
(1) Innovation hubs: enabling new products while maintaining the core
(2) Data driven publishing: the complete picture of your users and markets
(3) Follow the content: where your information is used beyond the touch points of publishing and research
With examples from the front lines of publishers and information providers, this session will discuss how these strategies are allowing organizations to reinvent themselves in the continuing digital revolution and bringing new vitality to the ever changing role of publisher and information provider.

De Gruyter selected MarkLogic for their Next Generation publishing platform in 2010. Many of the world’s leading publishing houses are customers of MarkLogic, e.g. Elsevier, WILEY, Oxford University Press, Springer etc.

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Kloptek Publishers Forum Keynote May 2014

  1. 1. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED. Reinvention, Revolution and Revitalization: Real Life Tales from Publishing’s Front Lines Publisher’s Forum, May 6 2014
  2. 2. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 2 DECADE+ OF INNOVATION Working Together To Reimagine Applications
  3. 3. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 3 Hierarchical Era For your application data! • Application- and hardware-specific Data Drives the Need for a New Generation Database Relational Era “For all your structured data!” • Normalized, tabular model • Application- independent query • User control Any Structure Era “For all your data!” • Schema-agnostic • Massive scale • Query and search • Analytics • Heterogeneous data • Faster time-to-results
  4. 4. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 4 Harnessing Data & Reimagining Applications  Reduce Risk  Manage Compliance  Create New Value from Data  Optimize Operations  Lower TCO / Better IT Economics  Better Decision-making
  5. 5. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 5 The Only Enterprise NoSQL Database  Search & Query  ACID Transactions  High Availability / Disaster Recovery  Replication  Government-grade Security  Scalability & Elasticity  On-premise or Cloud Deployment  Hadoop for Storage & Compute  Semantics  Packaging to make MarkLogic available at 1/3 the cost SEARCHDATABASE APPLICATION SERVICES
  6. 6. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 6 PUBLISHERS TO INFORMATION PROVIDERS
  7. 7. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 7 “When you control the flow of published information you control the world!” Plankton, Sponge Bob Square Pants
  8. 8. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 8 TRADITIONAL PUBLISHING Product A Dedicated Infrastructure (database + search engine) Product B Product C Company Data Industry Data Filings Reports
  9. 9. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 9 INFORMATION DELIVERY PLATFORM Deliver the right content, to the right user, in the right format, in real time Load and index data “as is” from ever-changing sources Company Data Industry Data Filings Reports
  10. 10. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 10 REINVENTION REVOLUTION REVITALIZATION
  11. 11. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 11 INNOVATION
  12. 12. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 12 INNOVATION Why can’t good ideas take root? We're all too busy making things run!
  13. 13. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 13
  14. 14. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 14 A Deliberate Plan for Innovation Execution CORE REVENUE ENGINE Optimized for Delivery Efficiency INNOVATION PLATFORM Measured Experiments in Product Development Integration Path Separate Team Unified Goals Communication
  15. 15. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 15 DATA DRIVEN PUBLISHING
  16. 16. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 16
  17. 17. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 17 RECIPE FOR NEW GENERATION Content Products Sales Customers Flexible Adaptive Organization Technical competence in sales Know your customerInnovative Products
  18. 18. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 18 INTEGRATED DATA TO HELP ANSWER THE HARD QUESTIONS Institution Profiles Hot Topics Key Authors +Influencers Products and Content Flexible Adaptive Data Aware Organization
  19. 19. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 19 FLEXIBLE ADAPTIVE DATA AWARE PLATFORM Company Data Industry Data Filings Reports Catalogs Lists Authors Institutions Social Media + Usage
  20. 20. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 20 FOLLOW THE CONTENT
  21. 21. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 21 WHO’S SMARTER? VS
  22. 22. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 22 Do domestic dogs interpret pointing as a command? Animal Cognition (2012): 1-12 , November 09, 2012 By Scheider, Linda; Kaminski, Juliane; Call, Josep; Tomasello, Michael CONTEXT!
  23. 23. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 23 Publishing Everything Else Research
  24. 24. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 24
  25. 25. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 25 SEMANTICS
  26. 26. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 26 WHAT IF . . .
  27. 27. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 27 REINVENTION REVOLUTION REVITALIZATION
  28. 28. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.SLIDE: 28 PARTNERING WITH YOU Amsterdam, May 15 Swets, Newz, Standards Norway London, May 20 Thieme, Springer, OECD, DeGruyter
  29. 29. © COPYRIGHT 2013 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED. Thank you! Matt Turner Matt.Turner@marklogic.com CTO Media and Publishing, MarkLogic Corporation

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