Ad:tech Building Loyalty Through Mobile Branding And Community Building

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    Ad:tech Building Loyalty Through Mobile Branding And Community Building - Presentation Transcript

    1. Indian Economy – A Snapshot
      • One of the fastest growing in the world
      • Consumption growth fuelling economic growth – consumption expenditure forming 78% of GDP
      • Services sector contributing over 60% to GDP
      • Emerging as a hub of manufacturing excellence. new growth engines of Indian economy include IT, ITes, pharmaceuticals, bio-technology, nano technology, agri. businesses
      • Where forces of competition are at work
      • Innovation driving enterprises
      • Economic reforms well on course – entering second phase           

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