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In Barcelona, as in everywhere else, 2009 was the second year of the             necessary to project itself as a powerful...
Report 2009-2010. Sumari




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Report 2009-2010. Introduction




    The macroeconomic evolution of 2009 was marked by the most serious              the...
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Report 2009-2010. Datasheet Barcelona 2009



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Informe 2009-2010. The Barcelona observatory




     We are pleased to present the 2009-2010 Barcelona Observatory Report...
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Report 2009-2010. City for business




     Introduction

     After the downturn in 2008 caused by the international pro...
Report 2009-2010. City for business




     Best European cities                                                         ...
Report 2009-2010. City for business




     Business forecast for European         Better outlook for exports in Cataloni...
The Barcelona Observatory. 2009-10 Report
The Barcelona Observatory. 2009-10 Report
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The Barcelona Observatory. 2009-10 Report
The Barcelona Observatory. 2009-10 Report
The Barcelona Observatory. 2009-10 Report
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Transcript of "The Barcelona Observatory. 2009-10 Report"

  1. 1. r e p o r t
  2. 2. In Barcelona, as in everywhere else, 2009 was the second year of the necessary to project itself as a powerful capital in the Mediterranean Eu- From the economic, business and social point of view, 2009 was a difficult pillars on which the Ara+que mai programme is based, which the Bar- deepest crisis for seventy years. An intense global recession with a strong rope arena. year. The worldwide recession that we have experienced has been the celona Chamber of Commerce offers companies with the aim of foster- impact on businesses, serious consequences for the job market and one strongest in the post-war period. The impact of the recession has also ing growth and improving competitiveness. As part of this programme, which will force us to reconsider the very basis of our production model Barcelona must also stand out as a city of creativity and education. An been hard on our economic sphere, both nationally and regionally and our institution fosters internationalisation to help companies begin and and future growth. educational city in the broadest sense of the word, where culture is a cen- locally. However, we began to register an improvement in the second half strengthen their presence abroad. It also offers support for innovation and tral pillar of public life. Where small and large cultural facilities are ac- of 2009, with more moderate falls in activity than during the first part of training through aid, courses and grants, and through advice to make this Fortunately, however, Barcelona is facing this difficult situation from a companied by politics that help people with an education to take a risk the year. In addition, this improvement translated into positive growth in investment profitable and to enhance the development of information and very different reality than that of seventy years ago as the city is starting with creative proposals, as is the case of the creation factories, and this economic activity in Catalonia in the first quarter of 2010, after falling for communication technologies. Parallel to this, the Chamber of Commerce from the footing of an economic situation and a competitiveness in Europe cultural and creative wealth generates citizenry, economic value and so- seven consecutive quarters, and it is predicted that this positive path will is developing a new support plan for business funding so that companies and worldwide that it did not enjoy in past crises. In effect – as this report cial change. become firmly established in 2011, even though the rate of growth will can find out all the financial instruments available to them and so get the by the Barcelona Observatory highlights – there are many prestigious in- still be weak. best funding scheme, and a business resources optimisation programme, dicators and sources that insist that despite the depth of this global crisis, To achieve its future objectives, Barcelona needs new connectivities that consisting of cost reduction and management improvement plans. Barcelona and its metropolitan area are one of the most attractive and afford it better internal organisation and that strengthen its openness to We should remember that the city of Barcelona has taken a significant competitive destinations in the world and a leading area in terms of its the world. I would like to highlight here the strategic value of the Mediter- qualitative leap in the last two decades and that, in addition, in the cur- We need to work so that the city continues to improve its positioning, both economy, business and attraction of talent. ranean corridor – recently endorsed by the European Commission – and rent setting of serious economic difficulties, the positioning of the city in at a European level and worldwide. We have clear examples of the ad- of the future Sagrera station, which will become the main gateway into the international and European context remains solid. We can see this vances we are making, such as the opening of the Alba Synchrotron, the In all, the challenges posed by the current economic situation – which are and out of Barcelona and one of the driving forces of a region – the north from the eighth report by the Barcelona Observatory, which Barcelona most powerful light source in southern Europe and the most complex and most acute in the problem of unemployment – mean that the main priority of the city – undergoing a profound transformation. Similarly, changes in City Council and the Barcelona Chamber of Commerce offer all economic high-level science facility in Spain, which came into operation in March of municipal government can be none other than the decisive fight against the global circuits and flows of goods strengthen the strategic positioning agents. By way of example, Barcelona was the fourth favourite European 2010, and the opening of the new Terminal T-1 at El Prat airport, which the crisis, in which the city is fully involved. I would like to comment here of the Mediterranean and represents the opportunity of the Port of Barce- city among European executives for locating their businesses in 2009, has led to an increase in the number of intercontinental flights from Bar- on the value of having such an instrument of coordination as the Agree- lona becoming one of the major distributors of maritime traffic from Asia. with the city going up one place compared with 2008 and becoming es- celona. Similarly, we need to continue advancing in projects that have a ment for Quality Employment in Barcelona – the result of the agreement tablished among the top five favourite cities for business. Barcelona also significant economic impact on the city, such as the future intermodal between the Government of Catalonia, Barcelona City Council and trades Finally, one of the symbols of identity of the Barcelona of the future must improved the ability to organise international meetings, for the second station of La Sagrera, which will connect the high-speed railway with the unions and business organisations – which has been strengthened since be sustainability. Due to conviction, due to the challenges that twenty- year running, to achieve fifth place worldwide. Similarly, the rate of busi- public and private transport networks. Today, this is the largest under- 2009 with new resources, new agents and new agreements. Besides this, first-century cities of the world in general and in the Mediterranean in ness activity in the province of Barcelona remains higher than countries ground railway project in Europe. after the greatest investment initiative of its history, with a total of 1,800 particular have to face, and because this is one of the keys to the trans- such as Finland, the United Kingdom, France and Japan. million euros between 2009 and 2010, the City Council is ready to put in formation of the economic model that we need. Barcelona’s commitment I would like to end by expressing my gratitude to the technical team for place an austerity plan that will contribute to reducing the public deficit to electric or hybrid vehicles, which forms a connection with our industrial Barcelona’s infrastructures, such as the airport and the port, also retain their hard work and their constant striving for improvement in the project while guaranteeing the priority investments and policies aimed at eco- tradition to progress towards a new energy model, is an emblematic ex- a preferred position: ninth European airport in volume of passengers and represented by the Barcelona Observatory and to all the institutions that nomic reactivation, care for people and coexistence in the public space. ample of the line to be pursued. first of the main Mediterranean ports in volume of cruise passengers. We have once again this year helped by providing information and enriching should also mention the good positioning of the IESE and ESADE busi- the content of the report that we now present to you. All of this austerity initiative, however, must not prevent future undertak- It is true that we are facing formidable challenges, but at the same time ness schools, in fourth and eighth place respectively in the European ings from going ahead. Over the last 30 years, Barcelona has been able to we have great assets with which to face them. One of the most important ranking published by the Financial Times in 2010. manage crises as opportunities to relaunch the economy, and it has come of these is the very strength of the Barcelona brand, which the reports by out stronger every time. In light of the formidable challenges posed by the Barcelona Observatory highlight year after year, and which we pro- All the agents, public and private, institutions and companies, have the current situation, we must once again ensure that short-term actions pose to manage explicitly in cooperation with the Chamber of Commerce helped make Barcelona an attractive and competitive city with a good ex- against the crisis are compatible with the medium- and long-term strat- and other major actors in the city. In presenting this eighth annual report, ternal image, but we need to keep working so that we do not lose this egy that the City Council and the leading economic and social agents are I would like to convey my congratulations to the technical team for their good positioning and to improve in those areas where there is still room redefining and channelling in what we are calling the 2020 Agenda. work, I would like to thank the cooperation of a broad range of institutions to grow. and organisations that provide their support and I would like to show my In effect, Barcelona aspires to become the principal economic power- faith in the strengthening of public-private cooperation, without a doubt Catalonia in general, and Barcelona in particular, are well positioned house of southern Europe on the 2020 horizon. On the basis of the diver- one of the distinctive traits and one of the keys to the success of Barce- in such key aspects as the degree of openness to the outside and the sified economic structure that characterises it, the city will continue to lona’s process of economic transformation. centres of excellence in applied research and higher education. These Miquel Valls i Maseda promote innovation and the knowledge economy, the attraction of compa- Jordi Hereu are the pillars of medium- and long-term sustainable economic growth: President of the Barcelona Chamber of Commerce nies and talent, the major transformation projects and the infrastructures Mayor of Barcelona internationalisation, innovation and education. And these are also the
  3. 3. Report 2009-2010. Sumari 6 Introduction 46 Sustainability and quality of life 10 Datasheet Barcelona 46 Introduction 48 Environmental Commitments of European Companies 2009 14 the Barcelona observatory 49 Best European Cities for Workers’ Quality of Life 2009 50 Greenhouse Gas Emissions in Global Cities 18 results: 20 City for business 52 prices and costs 20 Introduction 52 Introduction 22 Best European cities for business 2009 54 Cost of living in cities around the world 2009 23 Entrepreneurial Activity in OECD Countries 2008 55 Price of Housing Rents in Cities of the World 2009 S u M M a r y 24 26 Business forecast for European regions 2010 Top European Regions receiving Foreign Investment Projects 56 57 Office Leasing Prices in Cities of the World 2009 Commercial Premises Leasing Prices in Cities of the World 2009 in 2008 58 Price of Industrial Land Leasing in European Cities 2009 4 27 Company tax and VAT in countries worldwide 2009 59 Salary Levels in Cities of the World 2009 5 28 Leading cities worldwide in the organisation of international meetings 2008 60 Labour market and training 30 the knowlegde society 60 Introduction 62 Employment rate in European regions 2008 30 Introduction 64 Regional unemployment in Europe for 2008 32 Population Employed in Technological Services and Manufacturing 65 Employees with university studies in European regions 2008 in European Regions 2008 66 The Best European Business Schools 2010 34 Investment in Research and Development and Population Employed in Science and Technology in European Regions 2006 68 Synthesis and 2008 36 Patent Application and Technological Patents in the top OECD 74 Monographic Provinces 2007 38 Primary cities in the world with regard to scientific production 2009 40 tourism 40 Introduction 42 Top European airports according to passenger volume 2009 43 Hotel accommodation in European provinces 2008 44 Cruises to the main Mediterranean ports 2008
  4. 4. I N t r o D u C t I o N
  5. 5. Report 2009-2010. Introduction The macroeconomic evolution of 2009 was marked by the most serious the Agreement, 7,500 direct job positions were created in the city in 2010. demonstrated by the fact that Barcelona is the leader of exports in the economic recession to have occurred in decades on a global level, with Similarly, the city of Barcelona is proactive in company support, a source Spanish economy and the notable resistance to the recession shown by sharp drops in the GDPs of Catalonia, Spain and the economies of the of job creation. In this regard, the Barcelona Chamber of Commerce has its tourism trade. Barcelona continues to maximise the attraction of for- OECD countries, a drastic reduction in international trade, a financial cri- developed a special plan to foster company growth and improve competi- eign investment, economic activity and talent with actions such as the sis that generated great difficulties for families and companies to obtain tiveness. This plan consists of providing companies with tools to obtain Barcelona Economic Triangle in cooperation with the Generalitat of Cata- credit and an intense adjustment process in the property market, particu- the best financing, promoting internationalisation with programmes and lonia to attract economic activity and foreign investment to the metro- larly in some economies. The collapse in activity during the first semester aids for companies to start up and consolidate their presence abroad, politan region of Barcelona, the motivation of the Do it in Barcelona pro- was followed by a more moderate decline in the second part of the year, promoting innovation through R&D&I support and aid, offering courses gramme for international professionals, researchers and entrepreneurs which, together with the gradual breakthrough of the more advanced and grants for training competitive professionals, and maximising busi- that want to begin their professional and business activity in the city, and economies from the recession, led to the recovery of business loyalty in- ness resources through optimal management. the progressive development of the international network of Consulates dexes and allowed a more favourable forecast to be given for 2010. of the Sea. The city of Barcelona has dealt with the recession by making the highest Under these difficult circumstances, special value can be given to the investment in its history: €1,028 million in 2009 and 836 million in 2010, Within the scope of traditional competitiveness factors, Barcelona con- solid competitive position that Barcelona has maintained among the top the highest investment per capita of the large Spanish cities. In addition tinues to focus on large productive infrastructures. The progressive im- European cities and that is described in detail in this report. In this re- to contributing proactively to stimulating economic activity, this injection provement in infrastructures with national and international connections gard, it is worth noting that in 2009, it recovered the fourth position among of resources will result in a significant improvement of public space and in recent years was reinforced in 2009 with the inauguration of the new the best cities for businesses in the continent according to the European equipment and will have an impact on all of the city’s districts. Further- airport terminal – with a capacity for 55 million visitors a year - the open- Cities Monitor prepared by Cushman & Wakefield – surpassed only by Lon- more, the municipal budget for 2010 will reinforce the resources destined ing of new intercontinental routes and the preparation of the strategic 8 9 don, Paris and Frankfurt – and for the fifth consecutive year it was in the for economic promotion policies and public care, and the city has healthy plan of the Aerial Route Development Committee (CDRA), which has con- top five positions in the ranking. In addition, it remained in first place as local finances that constitute a top-level asset for dealing with the current solidated the commitment to internationalisation. The Port of Barcelona the city with the best quality of life for workers and as the city with the economic situation. is the leading cruise centre, and this is accompanied by the implementa- greatest progress. Similarly, the prestigious FDI Magazine – the maga- tion of a Strategic Plan that will reinforce its logistic potential and capac- zine of the Financial Times – recently set Barcelona in fifth place in the While it is establishing short-term impact measures, Barcelona maintains ity. In addition, Barcelona continues to be in the first five positions in the global ranking of the 25 top European cities for the future 2010/2011 and a clear strategy for advancing towards a new economic growth model global ranking for organising trade fair and congress events. in first place among cities in southern Europe. While certain political and based on knowledge, creativity, innovation and sustainability. The reces- The current economic situation lends particular value to citizen proxim- economic regulation tools are in the hands of state governments or su- sion will not stop the city from implementing this strategy in depth, with ity policies. In the sphere of economic promotion, Barcelona is noted in pranational bodies, cities play a key role in the struggle against the reces- milestones such as the recent inauguration of the Synchrotron – the most this sense for fostering urban business proximity through its commercial sion in a global economy where the large urban areas are primary play- powerful synchrotron light source in the south of Europe and the most core policy, remodelling the city’s market network, specific measures for ers regarding growth and competition. In this respect, the proactive role complex and top-level scientific facility in the State - obtaining the dis- the city’s young people regarding professional guidance and entering the that Barcelona has again developed should be mentioned, leading to the tinction “International Campus of Excellence” for the Barcelona Knowledge labour market, or its dynamising actions in neighbourhoods that require OECD appointing the Barcelona Principles, ten recommendations resulting Campus project and the UAB, and the remarkable increase in the number special attention. from the exchange of experiences and cooperation of 41 cities under the of workers dedicated to research and development and other technologi- framework of the LEED (Local Economic and Employment Development) cal activities. Among the measures promoted by the local government, it To sum up, Barcelona is dealing with the economic recession by main- Programme, as the response for cities facing the challenges of the reces- is worth noting the progress of the strategic clusters of the innovation dis- taining favourable international positioning and developing policies in line sion. In fact, Barcelona is using these recommendations to guide it in its trict 22@ - ICT, design, medical technologies, media and energy - where with the OECD recommendations for recovering large urban areas. The response to the recession, using the strategic support points listed below. more than 1,500 companies have been located, the development of a new challenges presented by the current situation – in which the experts fore- agriculture and food cluster in the Zona Franca and the preparation of the cast that the breakthrough from the recession will open the doors to a The city is dealing with the recession by exercising cooperative leader- implementation of two new clusters on Education and Multilingualism. slow and complex recovery process – mean that it is essential to progress ship. Its strategy in terms of the labour market is indicated through the The city is also advancing in sustainability terms and, for example, Bar- in this strategy, to reinforce the various cooperation formulas between Agreement for Quality Employment in Barcelona – signed by the Minis- celona will coordinate part of the European research in renewable ener- the public and private sectors – one of the key reasons for the econom- try of Labour, Barcelona City Hall, Foment del Treball, PIMEC, CCOO and gies in the KIC Innoenergy project, with an associated investment of €450 ic transformation that the city has undergone – and to intensify actions UGT in May 2008, subsequently joined by the municipal groups of ICV- million, and it is working on the development and promotion of the use of leading to a change in the production model. EUiA and ERC - and it was reinforced during 2009-10 with additional re- electric vehicles in the Catalan capital. sources aimed at creating direct employment and providing courses and guidance for the unemployed and motivating the creation of new compa- The opening-up of Barcelona’s economy to the exterior is one of the nies by Barcelona Activa. With the application of combined measures in strength factors that has most clearly contributed to its recovery, as is
  6. 6. D a t a S H e e t B a r C e L N a 10 11
  7. 7. Report 2009-2010. Datasheet Barcelona 2009 GeoGrapHy Surface area (km2) 102.2 population 1,621,537 Foreign population (% of total) 17.5% Density (inhabitants/ km2) 15,866.3 Climate (Can Bruixa Observatory) Average monthly temperature* 17.8 Annual precipitation (mm)* 607.2 eCoNoMy DataSHeet BarCeLoNa 2009 MaCroeCoNoMIC Data: GDp (year-on-year growth, %)- Barcelonès* 1.7 population registered with the national insurance scheme 1,021,974 unemployment rate 16-64 years old (%) 15.4 employment rate 16-64 years old (%) 66.8 Labour force participation rate 16-64 years (%) 79 CpI (average change, %)- BCN Prov. 0.5 Imports (millions of €)- BCN Prov. 32,261.8 Importacions (milions d’€)- prov. Barcelona 48,519.77 Investments overseas (millions of €)- Catalonia 1,096.3 Foreign investments in Catalonia (millions of €)- Catalonia 1,365.3 Companies - BCN Prov. 467,385 Multinationals in Catalonia* 3,124 traDe aND tourISM retail establishments - BCN Prov. 74,692 Shopping centres and galleries 24 Municipal markets (number and commercial surface area (m2)) 45/206,769 Hotels Number 321 Beds 60,331 12 tourists 6,476,033 13 INFraStruCture airport Runways (number and length (m))** 3/3352;2660;2540 Maximum capacity of flights/hour** 90 Passengers (thousand) 27,312 port Land surface (ha) 828.9 Wharfs and landing stages (km) 20.3 Total traffic (thousands of tonnes) 42,980.8 Fira Barcelona (Barcelona fairgrounds) Exhibitions 52 Visitors 2,983,097 Total surface area devoted to exhibitionsc (m2) 633,774 eDuCatIoN aND CIty oF KNoWLeDGe Catalan universities 12 university students in Catalonia 212,959 Foreign schools in Catalonia 19 technology and research centres in Barcelona** 210 QuaLIty oF LIFe Beaches (number and metres) 7/ 3,910 Bike lane (km and “Bicing” service users) 156/182,062 Libraries* 214 Museums, collections and exhibition centres 41 public sport facilities (number and users)* 1,511/182,682 Cultural and leisure facilities (thousands of users) 41,989.4 Sources: AENA, City Council of Barcelona, Anuari comarcal de Caixa Catalunya, Fira de Barcelona, Government of Catalonia, Idescat, INE, Instituto Nacional de Meteorología, Puertos del Estado, Office of the Spanish Secretary of State for Trade, Turisme de Barcelona and Institut de Cultura de Barcelona * 2008 **2010
  8. 8. t H e B a r C e L o N a o B S e r V a t o r y 14 15
  9. 9. Informe 2009-2010. The Barcelona observatory We are pleased to present the 2009-2010 Barcelona Observatory Report The publication will include the following sections: The Barcelona Observatory is an initiative promoted by the Barcelona • A general introduction on the city’s economy and economic develop- City Council and Chamber of Commerce in conjunction with several local ment efforts. entities, which over the years have worked together with the executive secretary to provide information and make critical contributions in their • A section with the results of 26 indexes covering six fields: businesses, respective sectors. knowledge, tourism, sustainability and quality of life, prices and costs, and labour market and education. The purpose of the report – the twentieth annual Barcelona Observatory Report – is to provide a platform to help businesspeople make decisions • A white paper by Nick Leon, Director of Design London, has been in- and establish businesses in Barcelona, to attract talent and to provide cluded titled The Well Connected City: an Integrated Approach to Plan- support for the presentation of candidates for events or the opening of ning and Implementing Digital Technologies. venues in the city of Barcelona. As in previous years, Barcelona continues to be positioned among the top cities according to recognised economic • A section with a summarised comparison of Barcelona’s positioning and social indexes. among the top cities has been added which provides visual, condensed information for each of the indexes analysed. The format of the 2009-2010 report has been updated with four main features: The Barcelona Observatory can be characterised by the following key tenets: 16 17 • The number of indexes has been reassessed and changed significantly • It is based on a set of indexes, which are generally defined on a city in order to provide the reader with a comprehensive and coherent por- scale, but which can be expanded to cover issues of a territorial scale. trayal of the city’s main indexes, its positioning, its character and the challenges it faces. Specifically, the report now includes a total of 26 in- • Data is collect from a sample group that in some cases can include as dexes, two of which are new. For the first time the Barcelona Observa- many as 60 cities worldwide. It should be noted that in the case of certain tory will also provide information on the awarding of international patents indicators, due to the sample size, only the most important urban areas via the Patent Cooperation Treaty and present indexes of greenhouse gas are included. emissions. • Whenever possible, the indexes include graphs of trends so that devel- • Another new addition to the report will be a white paper written by a opments in each specific field can be assessed. recognised expert in the field of analysis and comparative study of urban economies, which over the years will provide insight into topics related to • The report’s sources of information are highly respected international this field in order to enrich content derived from the index analysis. institutes and entities. • Visual elements for each index have been introduced, in the form of • Data and information is compiled using the most up-to-date sources graphs and maps, which make the results easier to understand and available. trends easier to spot and analyse. The Barcelona Observatory also has its own website from which users • The amount of summarised graphic content has been increased, com- anywhere in the world can freely access information in the report as well bining all the indexes in order to make Barcelona’s positioning clear at a as supplementary content, and follow events and the most important glance. projects in Barcelona.
  10. 10. r e S u L t S
  11. 11. Report 2009-2010. City for business Introduction After the downturn in 2008 caused by the international property and fi- nancial crisis, the evolution of 2008 was marked by the worst economic recession in decades and a sharp drop in Gross Domestic Product in Catalonia, Spain and the OECD countries. Nevertheless, the decline in activity during the first quarter was followed by a more moderate con- traction in the second part of the year. This, together with the more ad- vanced economies gradually leaving the recession behind, resulted in the recovery of business confidence indexes and more favourable forecasts for 2010, as reflected in the Eurochambers annual survey. In this difficult climate, Barcelona maintained excellent positioning among top European cities selected by European executives for locating their businesses. Also, in 2009, it regained fourth place among the best cities for business according to Cushman & Wakefield’s European Cit- ies Monitor. Barcelona’s noteworthy rating was recently reaffirmed in the 20 selection of European Cities and Regions of the Future 2010/2011 in FDI Magazine – a magazine of the Financial Times – where Barcelona placed CITY FOR BUSINESS 21 fifth in the global ranking of the 25 top cities in Europe and first for cities in southern Europe. Other significant indicators corroborate Barcelona’s favourable positioning. These include the total entrepreneurial activity of the population residing in the province, which clearly exceeds the EU av- erage; foreign investment projects received, and the city’s excellent posi- tion in global ranking of the organisation of international meetings, which has improved for the second consecutive year. The City Council of Barcelona, the Chamber of Commerce and other local public and private entities jointly develop programmes that aim to con- solidate the Barcelona brand and its international position by attracting foreign businesses and financing, supporting strategic urban clusters, attracting and retaining talent, internationalising innovative companies, promoting international aerial connections and bringing conferences to the city. Among the projects developed in 2009, of particular interest are the Barcelona Innovation Zone, which is promoting a new cluster for the food sector and audiovisual and cultural industry in the Zona Franca; the signing of the cooperative agreement to develop the Barcelona Design Innovation Cluster; the promotion of the HiT World Innovation Summit fairs for innovation and emerging economic sectors; and The Brandery, a new contemporary urban fashion trade show; the extension of the inter- national Consulate of the Sea network to strengthen economic links with strategic urban areas; and the support of the creation of over 1,000 new companies by Barcelona Activa, a local development agency.
  12. 12. Report 2009-2010. City for business Best European cities Ranking City Ranking Ranking Entrepreneurial Activity Country Entrepreneurial activity (% of population) 1990 2008 2009 for business 2009 1 2 London Paris 1 2 1 2 in OECD Countries 2008 Mexico United states 13.1 10.8 3 Frankfurt 3 3 Iceland 10.1 11 Barcelona 5 4 Greece 9.9 4 Brussels 4 5 Norway 8.7 17 Madrid 7 6 Ireland 7.6 12 Munich 9 7 Barcelona 7.5 Barcelona regains fourth position 5 Amsterdam 6 8 Barcelona beats the European Union yet another year Catalonia 7.3 15 Berlin 8 9 Finland 7.3 According to the European Cities Monitor study, prepared over the last 20 9 Milan 13 10 According to the Global Entrepreneurship Monitor (GEM) total entrepreneurial Spain 7.0 8 Geneva 11 11 Hungary 6.6 years by Cushman&Wakefield consultants with the opinions of top execu- activity of the population residing in the province of Barcelona in 2008 was 14 Hamburg 17 12 Latvia 6.5 tives from 500 European companies, Barcelona has regained fourth posi- 7 Zurich 10 13 7.5 %. This figure clearly exceeds the averages for the EU (6%) and Spain Slovenia 6.4 tion in the ranking of the continent’s best cities for locating businesses - Birmingham 21 14 (7%) as well as EU reference countries such as Germany (3.8 %), France Turkey 6.0 in 2009, only surpassed by London, Paris and Frankfurt, and ahead of 6 Düsseldorf 12 15 (5.6 %) and the United Kingdom (5.9 %). Similarly, it is at the high end of United Kingdom 5.9 Brussels. This enviable position is reinforced by the fact that Barcelona 13 Manchester 14 16 total entrepreneurial activity of OECD Member Countries, despite being France 5.6 16 Lisbon 16 17 Japan 5.4 has been among the top five cities rated best for doing business in the - 15 18 lower than countries such as the United States and Norway (8.7%). In a year Netherlands 5.2 Dublin last five years, three of which it was in fourth position. 18 Lyon 18 19 characterised by the beginning of a recession in the international economy, Italy 4.6 22 19 Stockholm 20 20 a decrease of 0.8 in total entrepreneurial activity in Barcelona compared to Denmark 4.4 23 L’European Cities Monitor places Barcelona in first place for European cit- 23 Prague 19 21 2007 is in line with the downward trend of this index in the whole European Romania 4.0 - Rome 25 22 Germany 3.8 ies that best promotes themselves as business centres, fourth place for Union. It is also worth noting that the business closure rate for entrepre- 25 Warsaw 24 23 Russia 3.5 office space availability and sixth place in terms of price-quality ratio for - Leeds 28 24 neurial activity in Barcelona (0.9%) is the lowest in the entire European Belgium 2.9 offices and internal transport facilities. - Copenhagen 23 25 Union. Note: Including start-ups (less 3 months of activity) and new firms (3 to 42 months of activity). 21 Budapest 22 25 The statistical source contains a total of 45 countries. The countries of reference are selected samples - Istanbul 29 27 Source: Global Entrepreneurship Monitor (GEM), Catalonia Executive Report 2008 20 Vienna 26 28 1.2 entrepreneurial activity 2008 (% of population) ranking of Barcelona 10 Glasgow 27 29 - Bucharest 31 30 10.1 - Helsinki 30 31 24 Moscow 32 32 Oslo 33 33 7.3 4 4 4 22 Athens 34 34 ISL 8.7 5 5 Note: In 1990, only 25 cities were included in the study. In 2009, 34 cities has been included in the study. Source: Cushman & Wakefield, European Cities Monitor 2009 FIN 6 6 6 6 7.6 Nor 6.5 3.5 4.4 5.9 rÚS 5.2 Let IrL DIN r.uN 2.9 3.8 p.BaI 5.6 11 BÈL aLe 6.6 6.4 4.0 1990 2001 2002 2003 2004 2005 2006 2007 2008 2009 7.3 Fra 7.5 Source: Cushman & Wakefield, European Cities Monitor Monitor 7.0 HoN eSL roM 4.6 Cat 9.9 6.0 BCN eSp Ita tur Gre Source: Global Entrepreneurship Monitor (GEM), Catalonia Executive Report
  13. 13. Report 2009-2010. City for business Business forecast for European Better outlook for exports in Catalonia than in Bavaria, Berlin and London Region (CITY) Turnover (% Balance) Region (CITY) Exports (% Balance) Region (CITY) Investment (% Balance) regions 2010 2009 was characterised by a serious economic recession, but the outlook Portugal (LISBON) Masovian Voivodeship (WARSAW) 61 47 Portugal (LISBON) Denmark (COPENHAGEN) 62 51 Masovian Voivodeship (WARSAW) Portugal (LISBON) 31 30 for Catalan businesses for 2010 is a little more favourable according to Denmark (COPENHAGEN) 41 Central Italy (ROME) 37 Nord-Ovest Italy (MILAN) 28 West Midlands (BIRMINGHAM) 39 Escòcia (EDIMBURG) 34 Turkey (ISTANBUL) 24 the Eurochambers Survey. Companies can expect to see a slight increase Stockholm (STOCKHOLM) 34 Greece (ATHENS) 29 Greece (ATHENS) 16 in business figures in Catalonia, which has a better forecast than Spain London (LONDON) 33 Estonia (TALLINN) 28 Denmark (COPENHAGEN) 12 as a whole. An increase in exports is also predicted – 43% of Catalan Turkey (ISTANBUL) 31 Stockholm (STOCKHOLM) 27 Central Italy (ROME) 9 companies indicate that they will increase while 17% expect a decrease. Finland (HELSINKI) 29 Catalonia (BarCeLoNa) 26 Finland (HELSINKI) 4 Catalonia is also one of the regions with the most favourable forecasts, in North West (MANCHESTER) 27 Community of Valencia (VALENCIA) 24 Stockholm (STOCKHOLM) 2 Scotland (EDINBURGH) 25 Turkey (ISTANBUL) 23 Central Hungary (BUDAPEST) 0 line with regions such as Stockholm, and better than Bavaria, Berlin and Greece (ATHENS) 24 Finland (HELSINKI) Estonia (TALLINN) 22 -1 London. In terms of investment, 24% of Catalan businesses expect a de- Eastern Austria (VIENNA) 22 Eastern Austria (VIENNA) 22 europeaN uNIoN* -3 crease while 17% expect an increase. So we can expect to see a decrease Estonia (TALLINN) 19 Masovian Voivodeship (WARSAW) 20 Scotland (EDINBURGH) -3 in investment in 2010, one that will be less pronounced than 2009 and Île de France (PARIS) 17 Bavaria (MUNICH) 19 North Holland (AMSTERDAM) -5 europeaN uNIoN* 15 Berlin (BERLÍN) 18 Southern Holland (ROTTERDAM) -6 less intense than other regions such as Baden-Württemberg, Bavaria Southern Holland (ROTTERDAM) 14 Southern Holland (ROTTERDAM) 18 North West (MANCHESTER) -6 and Berlin; and the Spanish communities of Madrid and Valencia. Nord-Ovest Italy (MILAN) 12 Nord-Ovest Italy (MILAN) 18 Catalonia (BarCeLoNa) -7 Berlin (BERLÍN) 11 London (LONDON) 17 West Midlands (BIRMINGHAM) -7 Catalonia (BarCeLoNa) 10 europeaN uNIoN* 16 Île de France (PARIS) -7 24 North Holland (AMSTERDAM) 8 Spain 16 Basque Country (BILBAO) -9 25 Business perspectives in Catalonia Central Italy (ROME) 4 North Holland (AMSTERDAM) 13 Eastern Austria (VIENNA) -11 Community of Valencia (VALENCIA) 3 Île de France (PARIS) 12 London (LONDON) -12 60 3.7 4 Community of Madrid (MADRID) 2 Basque Country (BILBAO) 9 Hessen (FRANKFURT) -15 3.2 Spain 2 Baden-Württemberg (STUTTGART) 5 Spain -16 3 50 Baden-Württemberg (STUTTGART) -1 Community of Madrid (MADRID) 5 Berlin (BERLÍN) -17 2 Basque Country (BILBAO) -6 Hessen (FRANKFURT) 4 Bavaria (MUNICH) -22 Bavaria (MUNICH) -10 West Midlands (BIRMINGHAM) -2 Community of Madrid (MADRID) -23 40 1 Central Hungary (BUDAPEST) -18 Central Hungary (BUDAPEST) -5 Baden-Württemberg (STUTTGART) -24 5 turnover (rate of balance) 0.2 North West (MANCHESTER) -12 Community of Valencia (VALENCIA) -26 real GDp growth rate -0.5 (p) 0 30 Note: Data are not available for some countries/regions, wich explains blanks in the table. -1 The balances are calculated as the difference between the percentage of increase and percentage of decrease. The statistical source contains a total of 111 regions. The regions of reference are selected samples * Sample average. 20 -2 Source: Eurochambres, The Business Climate in Europe’s Regions in 2010 -3 10 -4.0 -4 0 -5 2006 2007 2008 2009 2010 Turnover Real GDP growth rate (p) Forecast of Camber of Commerce of Barcelona (January 2010) Source: Eurochambres and Idescat

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