Energy product market has grown by approximately 50% year over year since 2001.
Sugar-free energy products show highest growth.
2x the growth rate of sugar-based energy products.
Revive Energy Mints™ are both sugar-free and low-calorie.
Sources: * Mintel Energy Product Report – 2006 ** Soda With Buzz, Forbes, Kerry A. Dolan, 03.28.05 *** Super Foods and Drinks…Market Report, Hughes - 2007 **** Goldman Sachs: Energy Product Market Outlook - 2006
Competitive Advantage: While all of these energy products are approximately equivalent in perceived energy content, Revive provides its product at a much lower cost to the consumer, with 2-mint, ‘8-Hour Power Packs’ only costing 1/3 the price of an energy drink or energy shot.
Revive is seated upon the "Cutting edge" of antioxidant nutrition by way of focusing upon the new and unique classes of compounds contained in the Superfood extracts that are in each Revive Energy Mint: Xanthones, Goji polysaccharides and Zeaxanthins.
A ç ai Berry ( Pronouced Ah-sye-ee )
Rich in Omega Fatty Acids commonly found in Salmon, as well as amino acids, antioxidants and proteins.
Acai is touted as one of the healthiest and most nutritious foods in the world.
Acai has long been a premiere leader of the Superfood product market, second only to Pomegranate.
“ This little berry is one of the most nutritious and powerful foods in the world” – Dr. Nicholas Perricone CEO of NV Perricone MD, Ltd.
Rich in antioxidants, carotenoids and b-Vitamins. The Goji is believed to improve skin health and support overall metabolic and immune system health.
Goji antioxidants have been determined to be equivalent to that of vitamin C according to a study in the Journal of Ethnopharmacology.
Fruit native to Southeast Asia and other Equatorial Regions.
Long history of uses in herbal and traditional medicine.
Contains over 40 Xanthones (Zan-thones).
Xanthones are some of the most powerful antioxidants known to science, with one study showing them to surpass the antioxidant strength of Vitamin C.
It is the Inedible portion of the fruit that contains the beneficial compounds, and this is what is utilized in Revive mints.
Purchasing Revive Mints 2-Packs can be purchased in pre packaged Displays (17 Packs Per Display Box, 12 Boxes per Case) All 8-Packs come in prepackaged display cases (12 Packs Per Display Box, 10 Boxes per Case) 2-Packs can also be bought in bulk orders for a Display Rack or for Vending Machines (250 a Case) *We sell Display Racks
Pricing Approaches and Available Margin & Profit
has prepared several pricing matrices for retail. Margins provided are only suggested amounts, and markup can be negotiated per account, besides the selling price for 2-mint packs ($.99).
*Profit margin is calculated based on Price for the benefit of Retailers.*
Retail Margin Opportunity 2-Mint Sleeve Retailing for $0.99 (Pricing Same for Bulk or Display Ready Case) Case Volume Cost per Case Cost per Power Pack (2 mints) Retailer Margin (1 Power Pack) 1-25 Cases $162.50 $0.65 34% 25-50 Cases $155.00 $0.62 37% 50-100 Cases $150.00 $0.60 39% 100-250 Cases $142.50 $0.57 42% 250-500 Cases $137.50 $0.55 44% 500+ Cases $125.00 $0.50 49%
In our current state of recession, consumers have displayed a trend of decreased spending in general, and increased spending on cheaper goods. Revive operates at the low-price end of the energy product spectrum, making it a more desirable product during a recession for both you and the consumer.