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Accelerate the Journey to                                             Your Cloud with EMC and                             ...
Agenda• EMC Listens and Responds to Data Center needs          – Customers’ Drivers for Cloud Initiatives          – Indus...
The Disruption of Cloud Computing                                                                                      Clo...
Agility Top of the following are top drivers of cloud computing initiatives        Q9: Which Driver for Cloud Computing   ...
EMC Listens, Responds to Industry Needs   • Open Data Center Alliance (ODCA)             – Proxy for customer needs       ...
Virtualization Solutions from EMC   Minimize risk and cost of   deployment with a   proven, tested methodology   Accelerat...
EMC & Intel Alliance•      Engineering        • Extensive, deep, and long-term architectural alliance        • EMC is the ...
Intel® Trusted Execution Technology•Intel® TXT:                                             Intel® TXT                    ...
Intel® TXT Use Models                                                                                                     ...
Intel® TXT: How it Works       Provisioning:       Known good values for BIOS1      and Hypervisor provisioned       into ...
TXT Technology Stack                                                                • Reporting on overall security landsc...
Secure Cloud-Bursting Across                                               Distance                                       ...
Challenges to Cloud On-Boarding and Cloud   Bursting   • Organizations support a wider range of mission-     critical appl...
Service Assurance in Hybrid Cloud Environments                                                                Service Assu...
Seamless Cloud On-Boarding with EMC   VPLEX   • Accelerate Cloud On-Boarding and Support Cloud-     Bursting Operations Tr...
Demo© Copyright 2011 EMC Corporation. All rights reserved.          17
EMC VPLEX Metro© Copyright 2011 EMC Corporation. All rights reserved.            18
Federated Data Access                          Site A                                                    Site B           ...
Federated Data Access                          Site A                                                        Site B       ...
Distributed Cache CoherencyDirectory-based distributed cache coherence efficientlymaintains cache state consistency across...
Compute-as-a-Service© Copyright 2011 EMC Corporation. All rights reserved.               22
Flexible Support for Your Cloud Stack                  vCenter Orchestrator/ Cisco Intelligent Automation                 ...
Compute-as-a-Service   VMware vCloud Director and Cisco Intelligent Automation for Cloud© Copyright 2011 EMC Corporation. ...
Compute-as-a-Service   VMware vCloud Director and vCenter Orchestrator© Copyright 2011 EMC Corporation. All rights reserve...
Define Multiple Consumption Models                                                         •   Capacity-As-You-Go         ...
Secure Multi-tenancy and VDCs Allow BUs to Share infrastructure       Healthcare                   Aerospace              ...
Secure Separation                                                         • VMware vCloud                                 ...
Defense in Depth for Your Cloud Infrastructure                                                         • Virtualizes commo...
Assuring Application PerformanceFully Automated Storage Tiering for minimum TCO           BEFORE                          ...
FAST Cache Approach Exchange          SAP          VMware                                               Oracle            ...
Future Proof Your Existing StorageInvestment• Scale out from your  existing environment• Optimal Service Tiers  for all of...
Provisioning a New Customer                                        Organization                                           ...
Design Principles and Considerations for   Deployment• Chargeback/Reportin  g• Security and  Compliance• Availability and ...
Leverage Proven Practices© Copyright 2011 EMC Corporation. All rights reserved.   35
Thank You!   • EMC Solutions for VMware Webcasts - Every Thursday at     11:00 AM ET   • EMC Solutions for VMware         ...
Questions?© Copyright 2011 EMC Corporation. All rights reserved.   37
Accelerate your                                               Journey                                               to the...
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EMC - Accelerate Cloud Journey Webinar

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  • Today we’re going to discuss and review how EMC technologies and solutions can help transform your environment and Accelerate the Journey to your Cloud
  • We all know that cloud, among many other things, disrupts ITMainly because of the dramatic benefits it can deliver to an organization, in both, cost and efficiency
  • But, How do we achieve these Cost and Efficiency gains?More than 75% of the 600 IT professionals…During recent CIO Global Cloud Computing adoption survey…Listed Business Agility as their driving force for cloud computing initiatives in their company.When we drilled further into these numbers… we saw a lot of interest around Enabling Hybrid Cloud deployments.Specifically in the areas of: * On-board * Cloud burstSo, Driving business agility across enterprise… IS THE WAY to achieving these Cost and Efficiency gains.
  • BIOS needs TXT, TPM, VT-d, and VT are correctly enabled in the BIOS setup.
  • Slide: Intel® Trusted Execution TechnologyIntel TXT is not new technology—it has been available on Intel vPro-branded clients for years. But it is now available for servers—and the use models there are quite compellingIntel® TXT helps prevent software-based attacks on areas that are relatively unprotected today, such asAttempts to insert non-trusted VMM (rootkit hypervisor) Reset attacks designed to compromise platform secrets in memoryBIOS and firmware update attacksLooking at it another way, Intel® TXT enforces control through measurement, memory locking and sealing secrets—essentially isolating the launch time environment. As such, it works cooperatively with Intel® Virtualization Technology (Intel® VT)A TXT-enabled system requires all of the listed components- processor, chipset, TPM, enabled BIOS and enabled Hypervisor (VMM) or Operating system. Without ALL of these components, a trusted launch is not possibleIntel® TXT is providing hardware-based protections in the processor, chipset and 3rd party Trusted Platform Modules (TPMs) that can better resist software attacks, making platforms more robust This helps lower support costs, but also provides higher value capabilities such as enhanced control of workloads via security policy and reporting into security compliance dashboards—we’ll get into that in a moment. First we should review how it works in a more structured manner
  • As we just discussed, Intel TXT provides high value by enabling trust in the platform—verifying launch time components and enforcing “known good” configurations of the critical software that will control the platformOnce platform trust is established, it gives you a valuable control point for managing and better protecting critical workloads.The three key use models are:Trusted launch – which is the basic verification of platform integrity, with lower risk from critical system malware and reducing support costs and data breach risksThen we have 2 new use models that have even added benefits for virtual and cloud use modelsTrusted pools – aggregation of multiple trusted systems and enabling platform trust status as a data point for security applications to enforce control of workload assignment – such as restricting sensitive VMs to only run on trusted systemsCompliance Support – using TXT hardware capabilities to establish and verify adherence to data protection and control standards—allowing hardware-based reporting of platform trust locally and remotely. This provides new visibility into their data protection capabilitiesWith these, we’ve really extended Intel’s leadership into server security
  • Slide: Intel® TXT: How it WorksThe first step for TXT is to provision the system—basically establish what the administrator expects as the “known good” configuration of the launch environment. The hashes of this “known good” environment are stored and protected in the TPM. This gives us the basis of our verification, which we can do from power onAt power on we can measure the BIOS and then the Hypervisor and compare these hashed measurements against the “known good” values from the TPMIf there is a mismatch, the environment has been tampered with and the administrator can define policies for enforcement locally and report into virtual, cloud or systems management infrastructure. If the environment matches, then the platform can be said to be in a trusted state, and management tools can expose this for higher level data management useFrom there, Security applications such as Security Incident and Event Managers (SIEM), data management tools and Governance, Risk and Compliance (GRC) consoles can use platfrom trust status to control workloads, supply audit, and so forth. We’ll see this when we look at the popular Intel TXT use models on the next page
  • Leveraging VMware vCloud Director you can …<Click> <Click>Virtualize common network services such as NAT and DHCP<Click> <Click>Protect individual VMs with vShield Endpoint and offloaded anti-virus<Click> <Click>Leverage vShield App to protect the applications with multi-VM trust zones<Click> <Click>And finally vShield Edge protects the virtual data centers with port-level stateful firewall functionality
  • With EMC FAST VP, EMC has enhanced its FAST technology to be more automated with sub-LUN tiering and to support file as well as block. This feature works at the storage pool level, below the LUN abstraction. Where earlier versions of FAST VP operated above the LUN level, FAST VP now analyzes data patterns at a far more granular level. As an example, rather than move an 800 GB LUN to Flash drives, FAST VP now identifies and monitors the entire storage pool in 1 GB chunks. As data becomes active, then FAST VP automatically moves only these “hot” chunks to a higher tier like Flash. As data cools, FAST VP also correctly identifies which chunks to migrate to lower tiers and proactively moves them. With such granular tiering, it is now possible to reduce storage acquisition costs while at the same time improve performance and response time. And because FAST VP is fully automated and policy-driven, there is no manual intervention required to make this happen, so you save on operating costs as well.
  • Today we’re going to discuss and review how EMC technologies and solutions can help transform your environment and Accelerate the Journey to your Cloud
  • Transcript of "EMC - Accelerate Cloud Journey Webinar"

    1. 1. Accelerate the Journey to Your Cloud with EMC and Intel Tracie Zenti Intel Server Technology Marketing Tracie.l.zenti@intel.comMark ChmarnySolution Architect Josh Mello Greg LordCloud Infrastructure Engineering Technical Marketing Intel Corporationand Service Provider Solutions Enterprise Solutions Group Cloud & Data Center Marketing Managermark.chmarny@emc.com joshua.mello@emc.com Greg.Lord@Intel.com © Copyright 2011 EMC Corporation. All rights reserved. 1
    2. 2. Agenda• EMC Listens and Responds to Data Center needs – Customers’ Drivers for Cloud Initiatives – Industry Challenges and EMC Solutions• The EMC and Intel Alliance• Introduction to Intel TXT• Secure On-Boarding for Hybrid Cloud Environments – Challenges to On-Boarding and Demo – EMC VPLEX Metro• IT-as-a-Service Solution Framework – Secure Multitenancy – Demo• Additional Resources© Copyright 2011 EMC Corporation. All rights reserved. 2
    3. 3. The Disruption of Cloud Computing Cloud Networked / Computing PC / Distributed Microprocessor Computing Minicomputer Mainframe© Copyright 2011 EMC Corporation. All rights reserved. 3
    4. 4. Agility Top of the following are top drivers of cloud computing initiatives Q9: Which Driver for Cloud Computing at your organization? (Please check all that apply) Drivers of Cloud Computing Initiatives at Organization Business agility (faster time to market, increased user 75% satisfaction) Reducing IT infrastructure investment 56% Reducing IT management and maintenance resources 53% Increasing capacity/availability (data center, storage 50% etc.) Increasing productivity of IT 46% Disaster recovery/business continuity 40% Improving IT control 32% Industry regulatory changes 17% Base: 636 Total respondents; 234 US respondents; 202EMEA respondents; 200 APAC respondents Source: CIO Global Cloud Computing Adoption Survey January 2011© Copyright 2011 EMC Corporation. All rights reserved. 4
    5. 5. EMC Listens, Responds to Industry Needs • Open Data Center Alliance (ODCA) – Proxy for customer needs – Review of common usage models – Solution alignment • EMC Response to biggest hurdles of Cloud adaptation – Security & Compliance (Federation) • Secure Cloud On-boarding Over Distance – Standardization & Interoperability (Automation) • IT-as-a-Service Framework© Copyright 2011 EMC Corporation. All rights reserved. 5
    6. 6. Virtualization Solutions from EMC Minimize risk and cost of deployment with a proven, tested methodology Accelerated time to business impact Reduce the total cost of ownership Utilize subject matter experts Leverage EMC’s deep, strategic relationship with VMware© Copyright 2011 EMC Corporation. All rights reserved. 6
    7. 7. EMC & Intel Alliance• Engineering • Extensive, deep, and long-term architectural alliance • EMC is the only Storage company engaged with Senior Intel Architects & Fellows on a regular basis • Intel has implemented storage related microprocessor features as a result of EMC input• Products • EMC’s products are standardized on Intel Architecture • Deep collaboration throughout design and QA process • Specific microprocessor features brought to market together• Time-to-market • Enterprise storage traditionally uses older processor technology… • EMC uses Intel’s latest processor technology, delivering higher performing and more energy efficient storage solutions• Go-to-market • Intel & EMC share a common vision for open, standards-based Cloud Computing, Data Center Infrastructure, and IT Transformation • Intel & EMC’s Sales & Marketing organizations collaborate closely to ensure we are addressing our customers Data Center Storage needs EMC + Intel = Intelligent Data Center Solutions © Copyright 2011 EMC Corporation. All rights reserved. 8
    8. 8. Intel® Trusted Execution Technology•Intel® TXT: Intel® TXT Incorporates• Enables isolation and Multiple tamper detection in Components boot process• Complements runtime Intel® 5500/5520 TPM Chipset protections• Reduces support and BIOS Flash VT VMM/OS remediation costs (MLE)• Hardware based trust provides verification useful in compliance • Trust status usable by security and policy applications to control workloads Intel® TXT Hardens and Helps Control the Platform© Copyright 2011 EMC Corporation. All rights reserved. 9
    9. 9. Intel® TXT Use Models Trusted Pools 2 1 Hardware enforced detection of launch components —reduces malware threat Trusted Launch – 1 Verified platform 2 Control VMs based on platform integrity trust (and more) to better protect Internet data 3 Hardware support for compliance reporting 3 Compliance Support – enhancing auditability of cloud environment Leadership Use Models: Hardware Trust as a Control Point© Copyright 2011 EMC Corporation. All rights reserved. *Other names and brands may be claimed as the property of others 10
    10. 10. Intel® TXT: How it Works Provisioning: Known good values for BIOS1 and Hypervisor provisioned into the TPM At power on, measured2 launch of BIOS, results match? If mismatched, Policy action enforced, indicates untrusted Use platform trust status to status enforce control and enhance Measured launch of 53 4 visibility Hypervisor, results match? If matched, Platform indicates trusted status Software measured and verified Platform trust can be reported Platform trust status can be provided to security apps © Copyright 2011 EMC Corporation. All rights reserved. *Other names and brands may be claimed as the property of others 11
    11. 11. TXT Technology Stack • Reporting on overall security landscape and specialty compliance reporting GRC • Report on status of measured launch SIEM (good or not) Manageability • Set Policies for Hypervisor and VM Policy Management Management • 2nd level of TPM Provisioning – take ownership Hypervisor • TXT measures Hypervisor launch • Support TXT in BIOS Servers and base TPM Provisioning© Copyright 2011 EMC Corporation. All rights reserved. 12
    12. 12. Secure Cloud-Bursting Across Distance Enabled by EMC VPLEX Metro and Intel Trusted Execution Technology (TXT) EMC Solutions Group© Copyright 2011 EMC Corporation. All rights reserved. 13
    13. 13. Challenges to Cloud On-Boarding and Cloud Bursting • Organizations support a wider range of mission- critical applications across their extended enterprise • Application workload migrations need to happen quickly and securely • Seamless migrations must occur without application downtime • Federation must be supported across cloud environments© Copyright 2011 EMC Corporation. All rights reserved. 14
    14. 14. Service Assurance in Hybrid Cloud Environments Service Assurance • Resource Pools Enabled by VPLEX • VMware vSphere – High Availabilty – Fault Tolerance – Distributed Resource Scheduler SYNCHRONOUS – Fault Domain Management (FDM) in vSphere 5 Enable concurrent read and write access to data by multiple host across • VMware vMotion two locations • EMC VPLEX • SLA Assurance Instant data access across two Data Centers© Copyright 2011 EMC Corporation. All rights reserved. 15
    15. 15. Seamless Cloud On-Boarding with EMC VPLEX • Accelerate Cloud On-Boarding and Support Cloud- Bursting Operations Transparently – Support spikes in application workloads with real-time migrations© Copyright 2011 EMC Corporation. All rights reserved. 16
    16. 16. Demo© Copyright 2011 EMC Corporation. All rights reserved. 17
    17. 17. EMC VPLEX Metro© Copyright 2011 EMC Corporation. All rights reserved. 18
    18. 18. Federated Data Access Site A Site B Before VPLEX Active-passive site Synchronous/asynchronous replication© Copyright 2011 EMC Corporation. All rights reserved. 19
    19. 19. Federated Data Access Site A Site B With VPLEX VPLEX Metro / VPLEX Geo DISTRIBUTED VIRTUAL VOLUME Fibre Channel / IP VPLEX enables active use of resources at two sites© Copyright 2011 EMC Corporation. All rights reserved. 20
    20. 20. Distributed Cache CoherencyDirectory-based distributed cache coherence efficientlymaintains cache state consistency across all VPLEX engines Engine Cache Coherency Directory Block Address 1 2 3 4 5 6 7 8 9 10 11 12 13 … Cache A Cache C Cache C New Write: Cache E Cache E Read: Block 3 Cache G Cache G Block 3 Cache Directory B Cache Directory D Cache Directory F Cache Directory H Cache Directory A Cache Directory C Cache Directory E Cache Directory G Cache Cache Cache Cache© Copyright 2011 EMC Corporation. All rights reserved. 21
    21. 21. Compute-as-a-Service© Copyright 2011 EMC Corporation. All rights reserved. 22
    22. 22. Flexible Support for Your Cloud Stack vCenter Orchestrator/ Cisco Intelligent Automation Service Catalog & Orchestrators vCD (VMware Cloud Director) IONIX (Monitoring, CMDB) Management vCenter vCenter Unisphere Unisphere UCSM UCSM Provisioning/ Fabric Manager Fabric Manager Element Mgr. UIM UIM Replication vSphere vSphere Hypervisor Intel XEON-based Servers Cisco UCS Nexus (Converged Net.) Nexus (Converged Net.) Compute/ EMC – Unified Storage EMC – Symmetrix VMAX Storage/ SITE A SITE B Network Avamar / DataDomain / Avamar / DataDomain / Networker Networker Data Protection Replication Manager, Replication Manager, DPA DPA RSA Security – Auth. Mgr, DLP, enVision Security© Copyright 2011 EMC Corporation. All rights reserved. 23
    23. 23. Compute-as-a-Service VMware vCloud Director and Cisco Intelligent Automation for Cloud© Copyright 2011 EMC Corporation. All rights reserved. 24
    24. 24. Compute-as-a-Service VMware vCloud Director and vCenter Orchestrator© Copyright 2011 EMC Corporation. All rights reserved. 25
    25. 25. Define Multiple Consumption Models • Capacity-As-You-Go • ―Pay-Per-VM‖ model • No upfront resource allocation • Org VDC allocated resources only as users create vApps • IT can set compute limits to cap usage • Reservation pools • Guaranteed container • 100% of container guaranteed • Organization given resource management capabilities (shares and reservations) • Allocation Pools • Resources allocated, but not guaranteed • Similar to the ―airline seat‖ model • IT can over-provision© Copyright 2011 EMC Corporation. All rights reserved. 26
    26. 26. Secure Multi-tenancy and VDCs Allow BUs to Share infrastructure Healthcare Aerospace Consumer • Secure Multi-tenancy with vShield Infrastructure Infrastructure Infrastructure • Virtual networking technologies segregate network traffic • Policy-based management eliminates ―noisy neighbor‖ concerns • Enables shared infrastructure Healthcare Aerospace Consumer • Formerly silo’d infrastructures (either Organization Organization Organization separate clusters or entire datacenters) can be migrated to Healthcare Aerospace Consumer VDC VDC VDC virtual data centers • No airgapped pods/silos • Eliminates the need for physical separation for security or compliance • Maximizes consolidation ratio© Copyright 2011 EMC Corporation. All rights reserved. 27
    27. 27. Secure Separation • VMware vCloud Director • vShield for vCloud Director – Port-level stateful firewall – Network Address Translation – DHCP services • Cisco Nexus 7000 – VLAN Segmentation – Separate VRF’s per tenant© Copyright 2011 EMC Corporation. All rights reserved. 28
    28. 28. Defense in Depth for Your Cloud Infrastructure • Virtualizes common network services such as NAT and DHCP • vShield Endpoint protects the individual VM with offloaded anti-virus • vShield App protects the applications with multi-VM trust zones • vShield Edge protects the virtual data centers with port-level stateful firewalls© Copyright 2011 EMC Corporation. All rights reserved. 29
    29. 29. Assuring Application PerformanceFully Automated Storage Tiering for minimum TCO BEFORE AFTER Pool Automates movement of hot or cold LUN 1 Tier 0 blocks Optimizes LUN 2 Tier 1 use of high performance and high capacity drives Improves Tier 2 cost and performance Most activity Neutral activity Least activity© Copyright 2011 EMC Corporation. All rights reserved. 30
    30. 30. FAST Cache Approach Exchange SAP VMware Oracle Database SharePoint File  Page requests satisfied from DRAM if available  If not, FAST Cache driver checks map to determine where page is DRAM located Policy  Page request satisfied from disk MAP Engine drive if not in FAST Cache Driver  Policy Engine promotes a page to FAST Cache if it is being used frequently FAST Cache Disk Drives  Subsequent requests for this page satisfied from FAST Cache  Dirty pages are copied back to disk drives as background activityFAST SUIT E© Copyright 2011 EMC Corporation. All rights reserved. 31
    31. 31. Future Proof Your Existing StorageInvestment• Scale out from your existing environment• Optimal Service Tiers for all of your applications• Support for Heterogeneous Storage in existing environments© Copyright 2011 EMC Corporation. All rights reserved. 32
    32. 32. Provisioning a New Customer Organization Demo© Copyright 2011 EMC Corporation. All rights reserved. 33
    33. 33. Design Principles and Considerations for Deployment• Chargeback/Reportin g• Security and Compliance• Availability and data protection• Secure separation• Service assurance© Copyright 2011 EMC Corporation. All rights reserved. 34
    34. 34. Leverage Proven Practices© Copyright 2011 EMC Corporation. All rights reserved. 35
    35. 35. Thank You! • EMC Solutions for VMware Webcasts - Every Thursday at 11:00 AM ET • EMC Solutions for VMware http://www.emc.com/solutions/application- environment/vmware/index.htm • Secure Cloud On-Boarding Across Distance http://www.intelcloudbuilders.com/docs/Intel%20Cloud%20Builders _EMC_Secure%20Onboarding.pdf • Intel® TXT Technology home page© Copyright 2011 EMC Corporation. All rights reserved. 36
    36. 36. Questions?© Copyright 2011 EMC Corporation. All rights reserved. 37
    37. 37. Accelerate your Journey to the Cloud with EMC SolutionsJosh Mello Mark ChmarnyTechnical Marketing Solution ArchitectEnterprise Solutions Group Cloud Infrastructure Engineeringjoshua.mello@emc.com and Service Provider Solutions mark.chmarny@emc.com© Copyright 2011 EMC Corporation. All rights reserved. 38
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