Encoding is a process through which information is
converted to a code that can be entered into memory.
Code means form that the memory system can
accept, retain and handle.
When encoding process relates the new experiences
with and old one , like a fruit bowl you purchased in
India with one you saw in USA last year , remembering
becomes better. This Process is called Elaboration.
Storage refers to a process by which the encoded
information are retained in the memory. Storage
retains the encoded information for sometime.
When the encoded information fail to link with the
already stored information or if they are not practiced
at intervals, they are lost hence forgotten. But when
the stored materials are repeated periodically, the
possibility of retaining them is greater.
Retrieval is a process through which information stored
in memory is located and recalled. Through the
process of retrieval, we try to recall periodically only
those that are required at a particular occasion.
It stores autobiographical information and immediate
memories of personal experiences such as the day you
get your Ph.d or your appointment in a long cherished
job. Thus memory for specific experiences of personal
nature refer to episodic memory. In episodic memory
associations are formed very quickly between
experiences and events that occur at the same time.
It refers to abstract knowledge. when we forget an
incident but the knowledge or importance of it is
remembered it is called semantic memory. Once you
get an electric shock while attending marriage
ceremony. The marriage ceremony and the feast might
be forgotten, but the electric shock you got will not be
forgotten. Semantic memory is a memory of
meaningful informations which can be stored in L
It is known as implicit memory. It describes how to
perform a task. It is the way of remembering how
things are done. Bicycle riding, typing or wearing a
dress, without thinking consciously these are done
mechanically. It is easier to perform the task than
describe how to do it. Then the how of the memory
remains within and comes without our knowledge.