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What's our business? Statistics as platform
 

What's our business? Statistics as platform

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What's our business? Statistics as platform. ...

What's our business? Statistics as platform.

International Marketing and Ourtput DataBase Conference (IMAODBC) 2011. Óbidos, Portugal, 19-23 September 2011.

This presentation won the Bo Sundgren Award.

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    What's our business? Statistics as platform What's our business? Statistics as platform Presentation Transcript

    • What’s our business?
      Statistics as platform
      19 – 23 September 2011
      Óbidos, Portugal
      IMAODBC
      Xavier Badosa
      Statistical
      Institute of
      Catalonia
    • What’s our business?
    • Who is our customer?
    • Who is our customer?
      The Government
      1
    • Who is our customer?
      =
      The Government
      =
      direct user
      1
      end user
    • Who is our customer?
      The Government
      2
    • Who is our customer?
      The Government,political parties, thepress,
      universities, researchcenters, marketresearch
      firms...
      2
    • 3
    • 3
    • I.
      II.
      III.
    • A user-controlledmedium
      I.
      II.
      III.
    • Production
      Distribution
      Consumption
    • Production
      Distribution
      Consumption
    • Production
      Distribution
      Consumer
    • Production
      Distribution
      Consumer
    • Production
      Distribution
      Prosumer
    • Production
      Distribution
      Prosumer
      data
    • Production
      Distribution
      Prosumer
      data
      public
    • Production
      Distribution
      Prosumer
      data
      public
      raw
    • A user-controlledmedium
      I.
      A network of middlemen
      II.
      III.
    • Larry Page & Sergey Brin
    • SEO
      SearchEngineOptimization
      Larry Page & Sergey Brin
    • Larry Page & Sergey Brin
    • directusers

      endusers
      Larry Page & Sergey Brin
    • A user-controlledmedium
      I.
      A network of middlemen
      II.
      A diverseenvironment
      III.
    • AndrewSavikas
    • A user-controlledmedium
      I.
      REUSE
      A network of middlemen
      II.
      A diverseenvironment
      III.
    • “To useagain”
    • “To use again”
      elsewhere
    • in a new way
      “To use again”
      elsewhere
    • Malleability
      elsewhere
    • Malleability
      Ease of
      transformation
      elsewhere
    • Malleability
      Mobility
    • Malleability
      Ease of
      transportation
      Mobility
    • Malleability
      Mobility
    • Malleability
      Mobility
    • Malleability
      Mobility
    • Idescat
      Users
      Mobility
      Reversing
      thecommunication
      initiative
    • Users
      End users
      Developers
    • Users
      End users
      Developers
      End users
    • Users
      End users
      End users
      Developers
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
    • End users
      End users
      via
    • End users
      End users
      oEmbed
      via
    • End users
      End users
    • 30 dimensions
      946 mun.
      53 metrics
      41 counties
      4 topics
      3 languages
    • End users
      End users
    • Developers
      End users
    • Developers
      End users
    • Developers
      End users
    • Developers
      End users
    • http://api.idescat.cat
      Developers
      End users
    • http://api.idescat.cat
      Developers
      End users
    • PopulationSearch API
    • Atom
      PopulationSearch API
    • Atom
      PopulationSearch API
      OpenSearch
    • Atom
      PopulationSearch API
      OpenSearch
      SDMX
    • Atom
      Rectifications API
      OpenSearch
    • Atom
      Rectifications API
      OpenSearch
    • Atom
      Rectifications API
      OpenSearch
    • Atom
      Rectifications API
      OpenSearch
    • Atom
      Rectifications API
      OpenSearch
    • Atom
      Rectifications API
      OpenSearch
    • Developers
      End users
    • Developers
      End users
    • Developers
      End users
    • Developers
      End users
    • Developers
      End users
    • API
      D A T A
    • Container
      Content
      D A T A
    • User interface
      API
      Data interface
    • Fromstatistics
      as a product
    • Fromstatistics
      as a product
      tostatisticsasani n f r a s t r u c t u r e
    • Fromstatistics
      as a product
      Building thestatisticalinfrastructure
      of society
      tostatisticsasani n f r a s t r u c t u r e
    • Success metrics?
    • pageviews?
      visits?
      unique visitors?
      Success metrics?
    • pageviews?
      visits?
      unique visitors?
      Business model?
      Success metrics?
    • pageviews?
      visits?
      unique visitors?
      Business model?
      Success metrics?
    • pageviews?
      Wedon’toperate in the
      eyeballmarket
      visits?
      uniquevisitors?
      Business model?
      Successmetrics?
    • pageviews?
      Wedon’toperate in the
      eyeballmarket
      visits?
      uniquevisitors?
      Weoperate in the
      reference
      market
      Business model?
      Success metrics?
    • reference
      market
    • maximum data
      exposure & reach
      reference
      market
    • maximum data
      exposure & reach
      accuracypreservation
      reference
      market
    • maximum data
      exposure & reach
      accuracypreservation
      reference
      market
      brandrecognition
    • PTOLEMAIC
      STATISTICS
    • Statistics as publishing
    • Statistics
      in thecloud
    • Ubiquitous
      Statistics
    • Dissemination
      products
      Statisticsas platform
    • Dissemination
      products
      Statisticsas platform
      “O.S.”
    • “Apps”
      Statisticsas platform
      “O.S.”
    • General-purpose
      “Apps”
      Statisticsas platform
      “O.S.”
    • General-purpose
      “Apps”
      Third-party
      “Apps”
      thatsolvespecificneeds
      Statisticsas platform
      “O.S.”
    • General-purpose
      “Apps”
      Statisticsas platform
      “O.S.”
    • Thankyou!
      More at http://xavierbadosa.com
    • Dan Taylor
      borman818 / Daniel Borman
      ShironekoEuro
      JoshBancroft
      jakevance / Jacob Vance
      Prizmatic
      Mick ㋡rlosky
      Michelle Kinsey Bruns
      spinneyhead
    • WikimediaCommons
      NASA
      http://en.wikipedia.org/wiki/File:The_Earth_seen_from_Apollo_17.jpg
      Leonardo da Vinci
      http://en.wikipedia.org/wiki/File:Uomo_Vitruviano.jpg
      PD
      Johannes van Loon
      http://en.wikipedia.org/wiki/File:Cellarius_ptolemaic_system_c2.jpg
      PD
      Boffy b
      http://en.wikipedia.org/wiki/File:IBM_PC_5150.jpg
      WilliHeidelbachhttp://en.wikipedia.org/wiki/File:Metal_movable_type.jpg
      Xavier Badosa
      PD
    • Photos of products and webpageshavebeentakenfromtherespectivecompanies’ websites. Men with hats, © by the copyright owners of the respective movies. TractatusGeorgiiPeurbachii super propositionesPtolemaei de sinubus & chordis (1541 ed.) by Georg von Peurbach & Joannes Regiomontanus, © Mark Richards, taken from the Computer History Museum website. 1993 Mosaic webpage, © Board of Trustees of the University of Illinois, taken from the Computer History Museum website. Larry Page and Sergey Brin photo, taken from money.cnn.com
      but seems to be an official Google picture.
      Authorunknown
      http://www.taltopia.com/media/6/6374/SPERM-ART.jpg