EATrendsFood consumption in Europe towards2020, in eight trendsThe main trends that can have the greatest impact on the fo...
Editor: AZTI-Tecnalia (Food Research Division)Authors: Sonia Riesco1, Jeroen Duijvestijn2, Leire Gandarias2, Nagore Picaza...
EATrends | 3© AZTI-Tecnalia
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14 | EATrendsEATtrends have been developed by…The Food Research Unit of AZTI-Tecnalia, with Sonia Riesco and Begoña PérezV...
EATrends | 15For this she has developed a methodology that integrates trendwatching/coolhunting, mar-ket studies and work ...
Bizkaia Technology Park.   Astondo Bidea. Edificio 609. 48160 DERIO (Bizkaia. Spain)          Tel.: +34 94 657 40 00. Fax:...
EATrends: Food consumption in Europe towards 2020, in eight trends
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EATrends: Food consumption in Europe towards 2020, in eight trends

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The main trends that can have the greatest impact on the food industry now and in the future ... by AZTI-Tecnalia

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EATrends: Food consumption in Europe towards 2020, in eight trends

  1. 1. EATrendsFood consumption in Europe towards2020, in eight trendsThe main trends that can have the greatest impact on the food industry now and inthe future ... by AZTI-Tecnalia
  2. 2. Editor: AZTI-Tecnalia (Food Research Division)Authors: Sonia Riesco1, Jeroen Duijvestijn2, Leire Gandarias2, Nagore Picaza1 and Begoña Pérez-Villarreal11 AZTI-Tecnalia2 Bilbao Design AcademyDate: March 2012www.azti.eswww.alimentatec.comwww.foodtrendtrotters.com© AZTI-Tecnalia. 2012. All rights reserved
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  13. 13. 14 | EATrendsEATtrends have been developed by…The Food Research Unit of AZTI-Tecnalia, with Sonia Riesco and Begoña PérezVillarreal as the project leaders, and in collaboration with the Bilbao DesignAcademy.AZTI-Tecnalia (www.azti.es) is a Technology Center focused on marine and food research andcommitted to sustainable social, economic and environmental development in the fisheriesand food sectors. Its objective is to determine ways for obtaining progress and well-being forall, generating value through scientific and technological research.The center has many business, institutional and government clients. It carries out researchprojects orientated towards generating knowledge as well as market-focused, technologi-cal products and services, providing high added value and transforming ideas into value forclients. AZTI-Tecnalia is comprised of a multi-disciplinary team of over 200 people with a highdegree of specialization.Sonia Riesco is a researcher in the Área de Vigilancia y Prospectiva (Monitoring and ForecastingArea) of AZTI-Tecnalia. She has carried out food technology and market research for over eightyears. She is the head of the AZTI-Tecnalia market observatory, where studies are performedon consumer trends and food innovation. She also participates in information disseminationand communication as she is the coordinator and content editor of alimentatec (www.ali-mentatec.com), and leader of the project Food Trend Trotters (www.foodtrendtrotters.com).Begoña Pérez-Villarreal is Market Director of the AZTI-Tecnalia Food Research Unit. Since 1987she has been involved in R&D&i as well as technology transfer to the food industry, essentiallyin terms of quality and development of new food. She has been the coordinator of the Tech-nological Monitoring and Forecasting activities of AZTI-Tecnalia since 2004.© AZTI-Tecnalia
  14. 14. EATrends | 15For this she has developed a methodology that integrates trendwatching/coolhunting, mar-ket studies and work with experts in the food area.Do you want to know more?Contact us through info@azti.es or the contact form at www.azti.esYou can also find more information on consumers, food trends and innovation at the FoodTrend Trotters website (www.foodtrendtrotters.com). © AZTI-Tecnalia
  15. 15. Bizkaia Technology Park. Astondo Bidea. Edificio 609. 48160 DERIO (Bizkaia. Spain) Tel.: +34 94 657 40 00. Fax: +34 94 657 25 55www.azti.es | www.alimentatec.com | www.foodtrendtrotters.com info@azti.es

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