The Affiliate Sales Kit - Writing Killer Proposals and Selling Yourself To Merchants

Nadeem AzamRecent client wins

3Why Sell Yourself to AdvertisersAffiliate marketing becoming more professional Premium networks, agencies and advertisers Hidden campaigns- Higher commissions- Lucrative RFPs

Premium networks, agencies and advertisers

Hidden campaigns

4Selling Yourself to Advertisers

5Website

6WebsiteLogo – 99designs.comDesign – do something specialCopy and SEO – you will be judgedContact – be easily contactable

7Social Media

8Social MediaIf small business, only maintain one social media presence, otherwise you will probably struggle to update them in the long termSyndicate via Twitterfeed, Ping.fm, HelloTxtBe professional – big brands don’t work with people who come across as prats on Facebook

9Emails

10EmailsBusiness email addressHTML emailSignatureCorrect EnglishUseful resources:www.emailsignature.euwww.emailreplies.comwww.microsoft.com/outlook

11Emails

12Digital and Print LiteraturePDFsPowerpointsBusiness CardsPresentation FoldersStationary (letter headed paper, compliment slips)

13Digital and Print LiteraturePDFs and PowerpointsGeneric Overview – who you are, what you doCase StudyProposal Azam Word template example

14Face-to-Face Presentation

15Face-to-Face PresentationIf meet Affiliate Manager in person, they are more likely to work closer with you (and pay you more $$$s)If based outside South-East England, arrange to come to London once every month or two. Schedule a few meetingsArrange meetings before/after/during conferences like this onePrint and bring relevant informationDress one degree smarter than person you are meeting. Shows professionalism and respect

Any questions?

Further informationWebsite: www.azam.netBlog: www.azam.infoEmail: nadeem@azam.net