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Get to know Sid Nair


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A tech savvy Digital marketing consultant,I am skilled at planning and managing complex and creative media campaigns and website/technology projects from inception to delivery; and working with cross …

A tech savvy Digital marketing consultant,I am skilled at planning and managing complex and creative media campaigns and website/technology projects from inception to delivery; and working with cross functional teams across geographies to ensure efficient delivery.

I have had the opportunity to work with some of the biggest and most exciting digital clients in various domain verticals such as finance,entertaintment,technology and many others and I focus on utilization of digital media to overcome their marketing challenges using the entire spectrum of digital paid and earned media.

A Google Analytics certified practitioner with experience on Omniture Site catalyst I believe that strong data analysis is key for effective web strategy and I consult with my clients to explore SEO, website optimization and technology to help them achieve their goal and compliment media spends.
Siddharth Nair’s Specialties:

Guiding digital media strategy and implementation,utilizing display, social media, search & mobile marketing, lead generation, engagement planning, Analytics, Landing Page Optimization, Conversion funnel optimization, on and off page SEO, Integrated Marketing, Project Management - Creative/LP/Tech, Media planning tools-ComScore/Ad Planner, Ad serving and operations.

Published in: Business

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  • 1. my name is S iddharth N air
  • 2. Studied to be an Engineer And I
  • 3. But took a plunge, 3 Years Ago
  • 4. Into an exciting new world
  • 5. Of Internet Advertising
  • 6. @ where I am a…. “ Consultant- Digital Improvisation”
  • 7. Who’s good at Interactive Advertising Uncovering consumer insights And I’m good at
  • 8. Creative and Analytical thinking
  • 9. Analytics Skills Adserving Platform Familiarity Planning Tools HTML Programming Languages Known Software knowledge Search Skilled at Tools
  • 10. And work well with cross functional teams
  • 11. My Journey April 2007: Trainee Feb 2009: Media Account Head July 2007: Media Manager
  • 12. What others are saying about me
  • 13. “ In the evolving online marketing business, its good to know someone who has been there and is open to new ideas. Always a pleasure to interact with Sid.” Harish Jagtiani, President, Intermark Corp. (was with another company when working with Siddharth at Media Contacts) “ Siddharth is someone you can totally depend upon and be assured that the job is totally done and that too, to the manner that you have thought about. I have certainly seem him grow, he maintains a low profile but is passionate about the clients that he works for, very detailed and structured in his work which is one of the major reasons that clients, media sellers and his team admire and respect him. I wish him all the very best!” Kushal Sanghvi, Managing Director- Media Contacts- India, Havas Digital (managed Siddharth at Media Contacts) “ Siddharth was an amiable colleague, always helpful. His interest in not only his work but overall business is enthusing. An intelligent person & one who delivers smart solutions, Siddharth is an asset to any team that he works for.” Arpana Bhatia, Communication Strategy Manager, R K SWAMY BBDO (worked with Siddharth at R K SWAMY BBDO ) “ Siddharth happens to be a very dedicated (read Ultra committed) & a fast learner, nothing has stopped him from earning the distinction of the most stratical (strategic+ tactical) brand planner. Over the years we have constructively argued in providing the best brand integrated strategy for all our clients.......all I can say is the clients trust him....and you will love to work with him........” Sarfaraz Karmale, Media Manager, RK Swamy BBDO-Digital Direction (managed Siddharth at R K SWAMY BBDO)
  • 14. Click to know more about me