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What is ‘mobile’ and why care?
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What is ‘mobile’ and why care?

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What is ‘mobile’ and why care? What is ‘mobile’ and why care? Presentation Transcript

  • What is ‘mobile’ and why care?
  • This is why!
  • And this is why!
    Source: Digi-Capital Global Video Games Investment Review
  • And this is why!
    Annualrevenue in MM USD
    mobile
    Source: Pocketgamer.biz
  • The mobile caketastesbetterthanfacebook.
    Source: Chetan Sharma & Silicon Alley Insider
  • It is like 1996 all over again.
  • Nothing has evergrown this fast!
    Source: Digi-Capital Global Video Games Investment Review
  • More ’mobiles’ than ’computers’ are shipped.
    Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
  • And soon, everything is ’mobile’
    Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
  • And it is all Apple’sfault.
    Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
  • Again.
    Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
  • But?
  • But.
    A good hockey player plays where the puck is. A great hockey player plays  where the puck is going to be
  • This is where the puck is!
    Source: Digi-Capital Global Video Games Investment Review
  • Our new German housewife.
  • The valuechain.
    hardware
    OS
    connectivity
    monetization
    publisher
    developer
    ’network’
    game
    support
    tools
  • Whatfacebook has toughtus.
  • This is how to make money.
    Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
  • From paiddownladsto in-app
    Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
  • Nowwhat?
  • Androidand Apple dominate OS
    Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
  • Easier to make money with iOS.
    Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
  • ButAndroid has criticalmass.
    Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
  • And is growing.
    Source: Digi-Capital Global Video Games Investment Review
  • The shortrun.
    Local
    Social
    The beasts
  • Where is the puck going?
  • Time to do things right?
    leadership is doing the right things;
    management is doing things right.