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What is ‘mobile’ and why care?
 

What is ‘mobile’ and why care?

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    What is ‘mobile’ and why care? What is ‘mobile’ and why care? Presentation Transcript

    • What is ‘mobile’ and why care?
    • This is why!
    • And this is why!
      Source: Digi-Capital Global Video Games Investment Review
    • And this is why!
      Annualrevenue in MM USD
      mobile
      Source: Pocketgamer.biz
    • The mobile caketastesbetterthanfacebook.
      Source: Chetan Sharma & Silicon Alley Insider
    • It is like 1996 all over again.
    • Nothing has evergrown this fast!
      Source: Digi-Capital Global Video Games Investment Review
    • More ’mobiles’ than ’computers’ are shipped.
      Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
    • And soon, everything is ’mobile’
      Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
    • And it is all Apple’sfault.
      Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
    • Again.
      Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
    • But?
    • But.
      A good hockey player plays where the puck is. A great hockey player plays  where the puck is going to be
    • This is where the puck is!
      Source: Digi-Capital Global Video Games Investment Review
    • Our new German housewife.
    • The valuechain.
      hardware
      OS
      connectivity
      monetization
      publisher
      developer
      ’network’
      game
      support
      tools
    • Whatfacebook has toughtus.
    • This is how to make money.
      Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
    • From paiddownladsto in-app
      Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
    • Nowwhat?
    • Androidand Apple dominate OS
      Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
    • Easier to make money with iOS.
      Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
    • ButAndroid has criticalmass.
      Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers
    • And is growing.
      Source: Digi-Capital Global Video Games Investment Review
    • The shortrun.
      Local
      Social
      The beasts
    • Where is the puck going?
    • Time to do things right?
      leadership is doing the right things;
      management is doing things right.