[Gaming on AWS] 환영사 및 AWS 소개

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환영사 및 AWS 소개 (Chris Jang, Head of AWS Sales, Korea)

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[Gaming on AWS] 환영사 및 AWS 소개

  1. 1. 환영사 및 AWS 소개 Chris Jang
  2. 2. Customers and Partners
  3. 3. Mobile Game Trend
  4. 4. Trends Implications Free to play 변동성 심한 수요 대응 필요 In app purchases 수익화 모델 중요 Cross platform 다양한 디바이스 지원 Go Global 글로벌 진출 위험 최소화 User retention = Revenue 유저 행태 분석 필요 Short Life Cycle 실패에 대한 리스크 최소화
  5. 5. $3 billion company, $2.4 million per day
  6. 6. It’s not about size, it’s about a smart, small group of individuals. It celebrates failure. - Supercell has had more failures than wins. Their goal was to create games people would play for years, not just for days or months. There’s no bureaucracy. It aims to be transparent. http://www.businessinsider.com/supercell-success-2013-11
  7. 7. general success graph
  8. 8. Before After Fail fast, fail cheap Scalability Time to market Extend life cycle Uncertainty and risk mgmt Go global
  9. 9. Lower Costs with AWS Up-Front and Increase Savings a s Your Usage Grows 1 2 Replace up-front capital expense with low variable cost Economies of scale allow us to continually lower costs “Average of 400 servers replaced per customer” 41 Price Reductions 3 Pricing model choice to support variable & stable workloads 4 Save more money as you grow bigger Tiered Pricing Reserved Volume Discounts Spot Source: IDC Whitepaper, sponsored by Am azon, “The Business Value of Amazon We b Services Accelerates Over Time.” July 2 012 On-demand Custom Pricing
  10. 10. Increased agility has become the #1 reason businesses use the AWS cloud
  11. 11. Businesses Can’t Afford to be Slow Old World: Infrastructure in Weeks AWS: Infrastructure in Minutes Add New Dev Environment Add New Prod Environment Add New Environment in the US Add 1,000 Servers Remove 1,000 Servers Deploy 1 PB Data Warehouse Shut down 1 PB Data Warehouse Everything changes with this kind of agility
  12. 12. A culture of Innovation: Experiment Often & Fail without Risk On-Premises Nearly $0 $ Millions Experiment Infrequently Experiment Often Failure is expensive Fail quickly at a low cost Less Innovation More Innovation
  13. 13. AWS Global Infrastructure 10 Regions 25 Availability Zones 51 Edge Locations
  14. 14. “AWS is the overwhelming market share leader, with more than five times the compute capacity in use than the aggregate total of the other fourteen providers.” Gartner “Magic Quadrant for Cloud Infrastructure as a Service,” Lydia Leong, Douglas Toombs, Bob Gill, Gregor Petri, Tiny Haynes, August 19, 2013. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report.. The Gartner report is available upon request from Steven Armstrong (asteven@amazon.com). Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
  15. 15. Big Data AWS BIG DATA PORTFOLIO COLLECT STORE Direct Connect S3 Import Export DynamoDB ANALYZE EMR EC2 SHARE S3 Redshift Data Pipeline Glacier Amazon Kinesis - Fully-managed service for real time processing of streaming data, at any scale
  16. 16. MMORPG, FPS?
  17. 17. http://www.cmune.com/2010/12/12/amazon-case-study-on-uberstrike-for-real-time-cloud-gaming/
  18. 18. http://www.slideshare.net/AmazonWebServices/gmg203lessons-learned-meteor2012final
  19. 19. http://aws.amazon.com/solutions/case-studies/naughty-dog/

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