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How to make and sell your first ebook

How to make and sell your first ebook



How to make and sell your first ebook

How to make and sell your first ebook



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    How to make and sell your first ebook How to make and sell your first ebook Presentation Transcript

    • How to Make and Sell your first ebook Avi Solomon avisolo@gmail.com
    • Why? ereading devices have reached a tipping point!
    • The Electronic Publishing Pandora’s Box
    • Obscurity is worse than piracy andpaper books are turning into carefully chosen souvenirs
    • ebooks allow you to leverage your Twitter and Facebook following to achieve instant sales
    • ebooks are NYT mainstream now(bestseller list still excludes self-published authors!)
    • My Experiments in Self Publishing
    • In October 2010 I uploaded my arcane translation ofAbulafia’s kabbalah to Amazon - with no formatting ofcomplex tables or images! I paid the price with a 3-starcustomer review
    • I received this in the mail 3 months later, so had to get serious about making an decent epub from scratch (Remember: You get 70% royalties on the Kindle)
    • HOW?epub is emerging as the universal ebook standard allowing rendering on multiple ereading devices (Kindle’s mobi format is a variant of epub while the iPad supports native epub files)
    • How to make an epub: PREPARE your text and images PASTE text and insert images into an epub editorPRODUCE the epub file (Create TOC, validate the file)PUBLISH your epub file for sale on Amazon or iTunes
    • PREPARE your text and images -Have content!-Quality is still important, dont skimp on the editing! -Keep it simple, use txt format (UTF encoding) -Prepare images (Kindle: 500 x600 pixels, gif format, 63kb) -Having a great cover image is important!
    • PASTE text into an epub editor-Using Sigil http://code.google.com/p/sigil/ -Sections become chapters of the epub -Section headings become the epub TOC
    • Insert Images
    • Tip: Complex tables can also be inserted as images!
    • Tip: Foreign language characters can also be inserted as images!
    • Insert Cover ImageRemember to right-click each section in Sigil’s book browser to add the correct semantics
    • PRODUCE the epub file-Make sure all ebook metadata fields are complete -Validate the epub file and fix any errors -Save as a epub file -TEST the epub file on an ereading device!
    • PUBLISH your epub file for sale on Amazon -Register and upload your epub file to Amazon -you’ll need your SSN and a US bank account -Allow for two weeks or less of processing time-Pricing: $2.99 sells the best, sales diminish with every dollar added to the price
    • PUBLISH your epub file for sale on the iTunes store -Register and upload your epub file to iTunes -you’ll need your US Tax ID, a credit card and an ISBN# for your ebook (costs $125) -Allow for two weeks or more of processing time-Pricing: $2.99 sells the best, sales diminish with every dollar added to the price
    • THAT’S IT : YOU’RE A PUBLISHED AUTHOR! More ebook help:How to make and sell your first epub in 10 easy steps Joe Konrath’s A Newbies Guide to Publishing Kevin Kelley’s Screen Publishing
    • Please go forth and experiment!Just jump in and publish something and seewhat happens – you have nothing to loseand everything to gain.Avi SolomonTech Writerhttp://www.linkedin.com/in/avisolomon