Increase Customer Intimacy Who are your customers? What have they purchased? How do they consume your service? Do they know what they purchased? Do they know what upgrades are available? Do you know how to improve your offering? #swlicensing
5. Business Agility Adapt Quickly…it’s a Dynamic Market Separate business decisions from engineering rework #swlicensing
6. Hybrid Delivery Models What is it?
On premise or packaged offering
Complimented with a service component
Cloud Service On Premise How is it being used?
Build a Strong Foundation for Successful Monetization
Lessons Learned: Keys to Monetizing Cloud Applications
Implementing SaaS Licensing & Provisioning
Licensing & Provisioning for Cloud Applications Define DEFINEservice catalog and pricing models at the feature-level to boost product versatility and business agility Provision Adapt PROVISIONservice agreements instantly to improve operational efficiency and minimize manual errors CONTROLuser authorization to enable service agreement compliance MEASUREcustomer usage for business intelligence and billing support to simplify operations and improve strategic decision-making capabilities ADAPTservice offerings and pricing models on the fly without the involvement of engineering to Instantly embrace evolving market demands Measure Control #swlicensing