Powering
Business
through
Innovation
Market Facing Business Model & Business Process Innovation
NASSCOM Innovation Awards 2008

• Tyre as a Service:
Charge for Usage and Service
• Capture Millions of Data Points
every Month
• Lost or Incorrect Data
= Loss of Revenue
17-Dec-08 Persistent Systems Limited

But Life’s Not Easy for the Engineer!
17-Dec-08 Persistent Systems Limited

“Getting the
tyre on the
truck is easy;
getting all
those
readings on
paper – now
that’s a
different
story!
17-Dec-08 Persistent Systems Limited

• Rich, user-friendly interface with sound cues
• Easy to update from central servers
• RF/Bluetooth enabled
• Configurable
17-Dec-08 Persistent Systems Limited

“All it
takes
now is
a walk
around
the
truck!”
17-Dec-08 Persistent Systems Limited

“Persistent Systems has
been instrumental in
driving our mobile strategy
for Europe. While the
results of their work has
produced tangible benefits
around increased
revenues and
higher customer service,
more importantly,
Marcel Gottlieb,
Manager, CBS & IT, Bridgestone Europe
Persistent has directly
contributed to innovation
in our business model”
17-Dec-08 Persistent Systems Limited

Three distinct
transformations taking place
in the way Bridgestone does
its business:
• Shift from selling product
to selling services
• Move from transactional to
service relationship with
customers
• Shift from B2B to B2C
17-Dec-08 Persistent Systems Limited

“The reasonable man adapts himself to the
world; the unreasonable one persists in trying
to adapt the world to himself. Therefore all
progress depends on the unreasonable man.”
- George Bernard Shaw
17-Dec-08 Persistent Systems Limited

Thank You
Persistent Systems Limited
“Bhageerath”,
402, Senapati Bapat Road,
Pune 411 016
+91-20-25678900
info@persistent.co.in
www.persistentsys.com
17-Dec-08 Persistent Systems Limited 10